Justbe.online

Scrolling through Reels is a ✨lifestyle✨
You need to have good taste.

Feels like there have been way too many things to keep up with on our list! With the MET, new updates, and all the things that social media could talk about, our to-do list keeps getting out of hand 😆

What are some trends that have surprised you recently?

This week we are by Jackson Pollack. This famous artist has been helping us think about ideas of chaos & creativity.

What containers exist for creative thinking? How does the canvas or artboard and as an extension, even the digital canvas (of our phones, laptops & devices) inspire us?

As makers in the creative industry, we have to think often about how our content works in different spaces and maybe even allow the canvas to inspire us!

AI is having a huge impact on socials now!

Platforms like ChatGPT are making it easier for social media execs to generate catchy copy, think of creative ideas for posts, build strategies, and more.

As AI tools become more sophisticated, we can only imagine how the content creation timeline will be shortened.

If you're looking for ways to experiment with ChatGPT, here are a few things you could try out:

1. ChatGPT can help you generate Google Ad Copy! Ad copy is notorious for being tough. But AI can make this easy for you by generating multiple text approaches after inputting keywords and phrases along with a command.

2. Use ChatGPT when you have a creative block. Basically, use it as a research tool. Think of it like scrolling through Pinterest or the Internet in search of new ideas.

Tell us in the comments, do you think using AI for content creation and social media defeats human creativity?

Considering an influencer campaign for your project? It's time to rethink your budgets!

Influencers play a key role in being cultural intermediaries for digital audiences and this responsibility does not come with a small price tag.

Have questions about Influencer marketing? Tell us in the comments

*mic drop*

Life can get hectic, but don't forget to take a moment and breathe.

for LG

Does the grid still matter?

In the early days of social media, the grid was king 👑 Everything had to be pretty, aesthetic and follow the 'Instagram' style of proper, visually planned feeds.

But what about in 2023? Is this still the same?

Brands are now moving away from thinking about curation from the perspective of the grid and more in the terms of value. What value does the post add to the viewer?

The grid and its visuals are still important! But it isn't the only thing that drives people to your page.

Do you think the grid is still important?

Email marketing is big and back for 2023!

With all the noise on social media platforms these days, targetted marketing to the people who choose to enjoy your content is tough. But emails are the way to go!

They are a great way to monetize your business by connecting them to sales channels like Shopify to allow your business to thrive through purchases from your user.

Emails turn passive followers to users! What's your email strategy for the new year?

Petition to make all our social media pages just memes about existence?

Or maybe that would be too many memes for a day 😅

Why do you think memes still work on social platforms?

BeReal, TikTok & more. Here’s everything that is rocking the Social Media World this week.

1. 🍩 🍁Fall themed everything. The leaves turn shades of orange and yellow and so does everything else apparently. From Fall-Themed drinks at Dunkin Donuts to changed visual aesthetics to match the change of season. We’re in for another season of pumpkin-spice and orange-everything.
2. 🤳🏽The New York Times called BeReal just the ‘right kind of boring’. This new social media platform breaking onto the scene is changing the game by making users post images in the ‘now’. If you don’t post, you won’t be able to use the app either for 24 hours. Made as a way to compete with Instagram’s over dependence of branded content, BeReal brings you back to engaging with your family and friends. At least that’s what it does right now.
3. 😈 TikTok also reported a 62% jump in fake accounts being created on the app. With its massive growth, there is also a massive jump in platform misuse. The platform is tightly monitored and platform violations are not taken lightly.

There you have it. The good, the bad and the ugly of this week’s social media news. What stood out to you the most? Tell us in the comments

The artist inspiring us today is Alex Lau (). Famous for his decadent cover shots at Bon Appetit magazine, Alex Lau crafts food shots like no other!

We're inspired by his use of light, colors and how he is able to make the most mundane things of life seem more beautiful.

A brief is an important part of any creative project. By setting clear guidelines for the goals and outcomes of a project, you can give your team and influencers a guide to the content they create.

Here are some key things to include in your project brief:
1. Project Overview
2. Goals & Objectives
3. Moodboards
4. Look and Feel of the campaign
5. Deliverables (number of photos, videos or other assets that you need)

The struggle me real some days! But Reels are here to stay! Making video content can be daunting (and don't we know it).

CONSISTENCY is the name of the game. Making content consistently that follows a calendar can help relieve tensions related to making content.

Keep at it! We know you can do it!

Being in the moment can be tough.

It's important to know which influencer will work best for your campaign to make sure it's successful. And how can you do that?

Research! There are many valuable tools online to help you figure out the Reach and Audience demographic of an influencer. It's important to find someone who aligns with your campaign and also your intended audience.

What questions do you have about influencer marketing? Ask us in the comments!

This week we're being inspired by British Photographer . He's photographed the likes of Selena Gomez, Jared Leto, Anne Hathaway, and more for famous global campaigns.

We're inspired by his bold, human and bright photography encapsulated here brilliantly for a campaign he shot for the campaign.

Who's inspiring you this week?

to the campaign with .me x . Find your summer joy with the Ultimate Travel Sneakers and Modern Travel Backpack. The ideal summer companions 👟👟 🎒🧗🏽‍♀️