Ben Van Grootel - Web Design & Branding

Firewater Festival
Poster Design, Event Branding

Nalomian is a full-service events company that specializes in producing large-scale shows and events. They approached me to create a new poster design and basic branding for their annual Firewater festival. Despite the fact that the festival is still in its early stages, Nalomian is determined to make it one of Western Australia’s most unforgettable events year after year.

Boobook Bottles & Bar
Branding

As Perth’s oldest retail liquor license, renowned for their ungodly ability to source the rarest and most exquisite wines and spirits from around the globe, Boobook recently made a bold decision to pivot and transform themselves into a European style bar and bottles hybrid.

We were thrilled to take on the challenge of designing a brand that would perfectly capture their new identity. Boobook, the company’s new persona, refused to be confined by any particular style or era. Instead, the Boobook boys are driven by the idea of individuality and uniqueness, a brand that stands on it’s own two talons.

The Garland Project – Fervor
Branding / Label Design

Mike and his son Callum approached us to develop their very own label and brand. Inspired by their mutual love of wine and close family bonds, the Fervor label was created under the umbrella of “The Garland Project”.

While Mike sourced fruit for his wines in his home region of the Great Southern, Callum would be doing his part from Victoria. Our challenge was to create an exciting label that would stand out on the shelf while also conjuring up thoughts of excitement and movement.

After meeting with the Garland’s and learning more about their motivation, interests and purpose, the bold F of Fervor was born. The strong parallel lines, one slightly longer than the other represent a father and son walking the same path – one fearlessly guiding the other.

Each wine was given a unique identity and each with its own story which helps to express the style of wine inside the bottle. Fervor’s first vintage was in 2021, and of the 4 wines released in the same year, 2 of them completely sold out within months of release.

Moonflower
Branding

One of Northbridge’s most iconic buildings and Chinese eateries is currently going through a reimagining.

Besides a complete renovation and refit, they also wanted a new name and brand to better express the new vision of the restaurant. After exploring different directions, the result was Moonflower – a modern Chinese restaurant that sits just north of Perth City.

Prime Locate
Logo Redesign, Website Design & Development
primelocate.com.au

Prime Locate provide a niche, underground locating service to corporate, governmental and residential clients. The recent success and growth of their business required a logo rebrand and website redesign to better position them among their peers.

It's now easier to send Ben Van Grootel - Web Design & Branding a message.