G'day baby and kids

Don’t panic! It’s available in black too (for all the little grubs in your life). Our embroidered sweat tops are made from Australian certified organic cotton fleece, in our Sydney factory 🤍

During times like these simple everyday tasks take on a whole new meaning, don’t they? While our hearts are broken from all that’s unfolded these past few weeks, we take much comfort from the acts of compassion we’ve witnessed, the way communities have come together and for the renewed sense of urgency toward climate action. The northern rivers community have always been supportive of our little brand and that support is precisely why we were able to make our single largest donation ever to help make kids, displaced by the floods, that little bit more comfy.💚

Just like sweet Marigold here, many children set off on a brand new adventure this week. The new school year always conjures up mixed emotions. Wishing all the new starters the very best of luck xx

Our organic clothes and underwear are made for adventuring. Even in uncertain times, we continue to prioritise Australian made (we produce every single item here in Sydney). Do your kids love wearing G’day? 🐨🌿

Daylight savings makes beach afternoons so much sweeter. Our ribbed range of tees and underwear are perfect for everyday wear (or beach to bed) 🐨🌿

Lavender Grey + Deep Eucalypt - seasonal colours always inspired by the Australian landscape. Do you have any questions about sizing or our underpants for toilet training? Ask away! 🐨🌿

Comfy clothes for cool kids. son wears our Organic Sweatpant and Hooded Vest, available in black and navy 🐨🌿

When you choose organic cotton and Australian made, you also choose plastic-free packaging. We’re proud of all the choices we’ve made which are better for you and the planet 🐨🌿 via

You can’t beat our Australian Animals PJs for a fun addition to bedtime. Available in white, silver and pink 🐨🌿

Our Luxe Long PJ set is a comfy classic. Made in Australia from organic cotton, it’s a beautiful design that can be passed from one sibling to the next. We love (and encourage!) hand-me-downs 🐨🌿

Lockdown requires comfort and our new winter layers fit beautifully. Our Harem Pants have been particularly popular over the past few weeks and yes, they do make rather lovely PJs too (available in grey, peachy beige and basalt). If you love supporting small Australian businesses and your little one wears glasses, make sure you check out - Percy wears them and loves them 🐨🌿

Our Organic Cotton Fleece Dress comes with belt that can be worn as a skirt or a cape. Hand-dyed with all natural plant extracts, this fabric is soft and warm and just right for winter. Available in shell pink and pale cinnamon 🐨🌿

If you’re Sydney Easter Show bound these holidays, please stop by and say G’day - you’ll find is in the home & lifestyle pavilion, right next to the food dome. With the help of a few of our friends we’ve created a G’day Swag; a modern and mindful show bag featuring a range of conscious Aussie made brands:
Yesterday we were awarded the gold prize in our category! We’re delighted! But mostly, we’re grateful that the Royal Agricultural Society sees value in our brand and our ethos and wants to support us as we champion less waste, no plastic, organic fabrics and Australian made 🐨🌿

As we venture into autumn we’re preparing to launch a new collection of mindfully designed clothes made in Australia. Sneak peeks coming soon 🐨🌿