eVision Media

I can safely say I can call the majority of our clients a friend. From our very first phone call, I’m working on developing a long-lasting relationship with them.I want to get to know the person, not just the business I’m dealing with.

In today’s marketing arena, it’s now “person to person” and no longer B2B or B2C. It’s P2P all the way with me and should be for you too!

Yoga cat Frankie-Bean can't quite make out what I'm doing but he's always there for support... as in for me to give him a nice supportive scratch behind the ears no matter the stretching pose I'm in.

It’s not about being the best—it's about pushing your limits, learning, and growing every day. Keep striving for progress, not perfection.

Being a business owner for more than 21 years, I know first-hand how challenging it can be to be successful. There are plenty of opportunities to lay blame, point fingers, and have very “valid” reasons for not reaching the level of success I set out to achieve.

But giving something a try for a few months and deeming it to be a failure is not going to get you anywhere.

In my latest article, I talk about how consistency helped me reach my goals. Visit the pinned commend to read more.

It's small steps that lead to the biggest changes.
Keep your focus on today, and the journey will take care of itself.

I love talking to entrepreneurs and small business owners about the power of proper brand positioning.

Here I am at The Resilient Women in Business Marketing Conference in April.

Do you attend conferences to help build your business?

My contribution to the is now live on


Read my interview in full here https://bit.ly/4dfy30A

There are a million and one ways to promote your brand and what it has to offer.
But no matter how you’re promoting your brand, your efforts can and will be improved by the power of storytelling.

In my latest article, I share my tips on how to use your story to sell your brand.

Creating a website is a crucial step for your business, but did you know that many businesses opting for a cheap, DIY solution, end up spending more in the long run?

User experience is a key element you need to consider, and it make or break your website.

When you hire a professional, we ensure your site is intuitive and user-friendly, providing a positive experience that keeps visitors coming back.

Want to learn more? Visit the pinned comment to download our free guide to improving your website's profitability. 👇

The world is your mirror, reflecting back the energy and values you project.
Want to attract your ideal clients? Start by embodying these principles.

Transform yourself, and watch your ideal clients come to you.

to earlier this year when Daniel and I were waiting for the awards ceremony to begin at the Chilliwack Chamber of Commerce Business Excellence awards night. We didn't win but had a lot of fun!

Every day is another chance to shine!

It is so peaceful sitting in our back yard with a lovely Hope breeze keeping us cool while we watch the wildlife so their thing. What are you up to on this Friday evening?

Daniel with client-turned-friend David Baez who was here visiting from Florida earlier in the year.

Yes! You're a winner too!

Are you unsure if your social media content is reaching the right audience?
Are you unsure if your posting schedule is working?
Perhaps you're unsure if you're getting the best ROI from your social media efforts.

Don't panic. We're here to help! 🙏

At eVision Media, our expert social media managers know how to craft and execute a strategy that aligns with your business goals. They bring experience and insights that drive engagement and growth, ensuring your efforts aren't wasted.

Want to learn more? I'd love to chat with you!

My office for today! Might be too hot tomorrow but today was perfect!

Happy Canada Day! 🇨🇦
Feeling incredibly grateful to live in Hope, BC, where the beauty of nature surrounds me every day. From the majestic mountains to the serene rivers, there's no place I'd rather call home.

Ahh, it never gets old looking at the majestic beauty of my surroundings on my morning walks. This shot was taken right after an overnight snow.

Are you drawn to mountains too?

Ready to make it big in your industry?

If you're on the hunt for the best business and marketing advice, it's crucial to be discerning about who you take advice from and what you believe. Especially if you're new to the game, the right guidance can make all the difference.

In my latest blog post, I share my insights on what you need to know to ensure you’re getting top-notch advice.

Link in the first comment. 👇

Are You Struggling To Attract And Retain Your Ideal Clients?

It’s time to unlock the secrets of building a compelling brand identity that will resonate with your perfect clients and set the stage for long-term success.

A strong brand identity is the foundation of a successful service-based business.
It communicates your unique value proposition to your target audience, builds trust with your clients, and helps you stand out in your target market.

Download our 7-step guide for free here https://bit.ly/3zeKNWg?utm_source=fb_page&utm_medium=eVision+Media&utm_campaign=publer

Did you know that organic search drives 53% of all website traffic?

Organic traffic is the most valuable source for your website, which means by investing in SEO, you can attract consistent, high-quality traffic without relying heavily on paid ads.

Want to learn how I could help? Comment to find out more.

Do unsubscribes make you question your marketing efforts?
Let's decode it. 👉 https://bit.ly/45rEuuf?utm_source=fb_page&utm_medium=eVision+Media&utm_campaign=publer

I was recently invited to speak to a small group of women to talk about the importance of proper brand positioning.

I had a wonderful time getting to know these powerful businesswomen who have a lot of passion and purpose to make a difference in the world!

Thank you for having me be a part of the great series!

😂😂 Why is this all of us?

This week, a massive Google document leak revealed the inner workings of its search ranking algorithms. Here’s what you need to know about the leaked documents: 👇

👉 Invest in a well-designed site with intuitive architecture to optimize for NavBoost.

👉 Remove or block irrelevant pages on SEO-important sites; establish and optimize your target topic first.

👉 Optimize headings and paragraphs around queries for clear and succinct answers.

👉 Write more content to earn impressions and clicks; consistent topic expansion leads to success.

👉 Update content regularly with unique information, new images, and videos to score high on Google’s “effort calculations” metric.

👉 Consistent, high-quality content and frequent publishing are rewarded with higher site/page quality scores.

👉 Value impression growth as it indicates good quality NSR data for the entire website.
Focus on entities and salience scores; top entity identification is crucial.

👉 Remove poorly performing pages with bad user metrics and no links to improve site-wide scores.

Understanding these factors can significantly boost your SEO strategy and improve your Google ranking. Want to stay ahead in the game? I'd be happy to help.

Leave your questions below or send me a DM to discuss.

As a marketer, Nike's story always stands out to me.

Here's a snapshot of their journey:👇

Early leaders relied on intuition over strict rules.

The company started with the running product line, then expanded to all categories

Comprehensive planning brought resources together and aligned goals.

Their work made a significant impact and became the most valuable apparel brand in the world.

The leadership style focused on partnerships and authentic storytelling, leading to the rise of influencer marketing.

Nike's approach wasn't just about celebrity endorsements but being part of relevant, sometimes controversial stories.

👉 What do you think makes a brand truly stand out in today's market?

Well, the wind and rain finally wore down our power lines and our power is out. This red section is just one of the several outages in our area.

This is one of those times when I, almost, regret investing in a generator when we moved here to . I'd much rather use the power being out to not have to sit at my computer today!

I recently took some time to contribute to Debbie Laskey's 'Spring Leadership Series'.

Visit the blog post to discover movies, books and brands which have inspired me to open my eyes to thinking about leadership in nontraditional ways.

SPRING LEADERSHIP SERIES – Featuring Susan Friesen Blog by Debbie Laskey about marketing, branding, social media, management, leadership, employee engagement, customer experiences, public relations.

Starting a new business is like planting a seed and watching it grow. Every step, every challenge, is part of the process.