Talk+Tell

18 best books for someone just starting out in their career

The 18 best books for someone just starting out in their career Add these to your reading list ASAP.

Woohoo! Spring is in the air!

50 things to do in Vancouver this spring Spring is here and what are you doing? Lamenting the end of the snowboarding season? Here's 50 things to do in Vancouver during the warm months.

WHAAAAT???

I tried the 'Keurig for wine', which lets you avoid ever having to choose between white and red You never have to choose between white or red.

Why didn't I think of this!!!?

Can This Really Be Guilt-Free, Muscle-Building Beer? This new high-protein, low-carb lager wants to replace your protein shake.

After 9 years, Dos Equis is shifting their spokesman to a younger man in order to appeal to the emerging younger target market.

“Our millennial drinker has changed quite dramatically, and the competition has only exploded with the advent of craft [beer]. We just want to make sure that the [Most Interesting Man] story evolves.”

Saying a Sad Adios to the Most Interesting Man We don't always cry when we're writing the news. But when we do, it's for this guy.

Our new blog post is up!
What type of writer are you? Have you found your niche? Identifying what type of writer you are is the first step to narrowing your niche and knowing who your target market is.

The Types of People Who Write Books Your book might not reach millions, but maybe a few 100 thousand, or a couple of thousand of people will read it. Your book will always have the opportunity to change and influence people’s lives. You just need to be realistic about it and find your niche market.

Would this marketing technique work for you? For the cell phone coop “family challenge,” any party who leaves their silenced phones inside the specially marked box for their entire meal wins free ice cream cones at the end.

Chick-fil-A's Brilliant Idea Helps Families Put Their Phones Down >

https://twitter.com/talkntell/status/711816335458570241

Talk+Tell on Twitter “ and blogging on a rainy Sunday ”

Creative and amazing. Y&R Istanbul created an app for Vodafone that allowed women in a domestic abuse situation to seek help from three pre-selected friends. But the app couldn’t be mass marketed, so it was promoted within makeup tutorials, on clothing tags, and when the person copy and pasted an offer code.

Vodafone Red Light Application-Between Us Case Film Team Red ile Vodafone'un ortaklığıyla hayata geçen kampanya.

The Creative Elite: 21 of the Most Inspiring Ad Campaigns of the Past Year See all the winning creative work from the 2015 Cannes Lions International Festival of Creativity.

Read the new blog post about IHOP's hilarious Twitter and learn from their mistakes!

www.talkandtell.ca

Was awesome to hear from Mary Alice, VP Marketing and Publisher Relations at Shelfie about BitLit, their Shelfie app, marketing, and publishing :) Thanks Mary!

Talk+Tell on Twitter “Great to hear from VP of Content from in . Spoke about + ”

Great to hear from Sam Hiyate, literary agent, president at The Rights Factory, co-founder at Don't Talk to Me About Love. Speaking about publishing, authors, book marketing, blogs-to-books, books-to-blogs and start-ups!

https://twitter.com/talkntell/status/708097004912517122

Talk+Tell on Twitter “Great to hear from , literary agent, President at , co-founder ”

Goodbye ABC's! This Robot teaches kids to code by playing with blocks

http://www.fastcodesign.com/3057668/wanted/this-happy-wooden-robot-teaches-toddlers-to-code

This Happy Wooden Robot Teaches Toddlers To Code Kids discover how to program just by playing with blocks.

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https://twitter.com/talkntell/status/707963889850318848

Talk+Tell on Twitter “Some inspiring words to think about as you start your day! ”

Happy International Women's Day! Here are some great articles on influential women in Vancouver! Don't forget to hashtag

http://www.straight.com/news/648671/international-womens-day-2016

International Women's Day 2016 You can join the conversation on social media by using the hashtags , , , and .

Interesting to think of the University as a promotionalized institution- as a brand. Therefor are students the "consumers" and courses, books, university swag, etc the "commodities"?

http://old.ubyssey.ca/features/branding-feature564/

UBC, Inc: How a university becomes a brand - The Ubyssey In the early days, when UBC was just a few shacks near the Vancouver General Hospital, UBC’s first president, Frank Wesbrook, sought to develop the image of the university as a “centre of culture in a largely uncultured place,” said Herbert Rosengarten.

Because in the end the brand is defined by individuals, not by companies...

A little infographic I created. The blog post that accompanies it will soon be up as well! :)

This is pretty cool! Really interesting way for The Hyatt to enter the niche market that is similar to the success of Airbnb's.

Hyatt Introduces A New Brand Of Anti-Hotel For The Airbnb Era Hyatt wants to sell you on "stays" instead of hotels.

Interesting way to get your brand out there... Starbucks is now sponsoring posts on BuzzFeed, just so they can add their advertising into the content of the blog post.
Does this make the value of your read go down the drain?

SFU Publishing this reminds me of what we were talking about the other week- content marketing as well as Storytelling to promote your brand!

http://www.buzzfeed.com/starbuckscanada/morning-routines-youll-actually-want-to-wake-up-for?utm_term=.bqEx0ao8M #.ckroB4KJM

10 Morning Routines You’ll Actually Want To Wake Up For So you’re ready to revamp your morning routine? Awesome! Here are some tips to get you excited about starting your day on the right foot.

https://youtu.be/jHxdI6b8fYY

TALK+TELL: "Taking the frustration out of communication" FINAL EDIT www.talkandtell.ca At Talk+Tell we understand how confusing starting a business can be. There are so many articles on the internet telling you different mark...

Are you an author, but know nothing about how to promote or launch your book? Read our blog post on how to launch your next book (or product!).

http://www.talkandtell.ca/marketingblog/2016/2/14/launch-your-book-like-apple-launches-phones

Launch Your Book Like Apple Launches Phones Apple launches are the stuff of legends; they cause lineups for days, stores to sell out, and months of back orders for their newest products. The iPhone 6 sold an impressive 10 million units during launch week, and that doesn't even include sales in China. Clearly Apple knows how to launch a produc…

Just had the pleasure of meeting John Burns from ECHO Storytelling Agency at SFU. He spoke about personal brands and the importance of engaging with your audience and creating meaningful connections with others in your industry. How should we engage with content marketing? Make your content interesting through STORYTELLING. Tell your brand's story and maintain AUTHENTICITY and INTEGRITY.

Thanks John!

Now I am sure you are familiar with the ease in which Facebook has allowed us to gain friends and create a literal “social network”, a place to share photos and expose news with the click of the ‘post’ button. But how has it become a game changer for businesses and entrepreneurs?
Find out on our blog: http://www.talkandtell.ca/marketingblog/2016/2/3/if-you-have-a-business-should-you-be-using-facebook

7 New Year’s Resolutions for Social Media Marketers Instead of making a resolution for yourself, try making one for your brand. Here are 7 New Year's Resolutions for Social Media Marketing.

Love this! It's a new year, why not make a fresh start. Whatever has been on your mind this past year, whatever has kept you up at night with excitement and fear- now is the time to put it to action. Whether it is a marathon you want to run, a business idea you want to start, a trip you want to book, a fitness program, a book you want to write- stop waiting and start doing!