Appareal

The final additions to our International Women’s Day celebrations! We’ve been celebrating strong women in business and mothers around the world, who persevere in times of difficulty ❤️

Naomi Walsky
‘Mompreneur’ and model Naomi is the designer of ethical clothing and jewellery line and founder of on the stunning Swiss Rivera, which exclusively stocks eco-luxury brands with a circular stories. Also a mother to two gorgeous boys, she shares advice on the challenges and joys of her natural birthing experiences.

“Life skill: control what you can, accept what you can’t, adapt with grace.” - Naomi Walsky

Virginie Helias
Virginie is a brand and innovation veteran. With 30 years of experience at renowned consumer goods corporation she pushed for sustainability to become an integral part of business practices and corporate culture, which led her to her current role of Chief Sustainability Officer at P&G. Aside from her inspirational career journey, Virginie is also a marathon runner, poetry enthusiast, mother to three, and speaker.

“As business leaders, this *(implementing sustainable business practices) is the most important thing we can do to ensure our business, people and planet will thrive for generations to come.” - Virginie Helias

Part 2 of our International Women’s Day series, celebrating the stories of strong women in business and mothers around the world who persevere through times of difficulty ❤️

Rejane Salauntheagency is a business developer, entrepreneur, fashion blogger and mum of four! After twenty years experience in business development in Hong-Kong and Singapore, her new focus is mentoring ethical fashion and lifestyle brands to reach their full potential. In 2019, she founded We Le Magazine a digital publication that showcases the new ethics of luxury fashion, lifestyle, design and wellness.

“Entrepreneur in my heart and in my gut, I am just the girl who enjoys minding her business…literally” - Rejane Salaun

Marisol Caravatti
Fashion Stylist and Image Consultant Marisol, founded her image consulting firm in 2007 after completing her degree at New York’s acclaimed Fashion Institute of Technology, and holding management positions at Dior Beauty and Estee Lauder. Marisols’ mission is to help women look and feel their best, to succeed in their professional and personal goals, and increase well-being alongside self-confidence.

“Celebrate every occasion to be a woman” - Marisol Caravatti

This International Women's Day we're celebrating the stories of strong women in business, and mothers around the world who persevere through times of difficulty. Sending love and strength to all women ❤️

Gill Whitty-Collins
Gill is a world class Brand Architect and Business Renovater, who worked her way through the ranks of to become Senior Vice President, all whilst raising her son. In 2020, she authored her debut book ‘Why Men Win At Work’ in which she shares her powerful insights and advice on gender inequality in the workplace.

“They will call you painful. They will call you difficult. They will make you feel that it’s better for you if you stay quiet. Ignore them. Keep speaking up.” - Gill Whitty-Collins

Whitney A.White
Whitney is an innovation leader and seasoned entrepreneur, maximising the potential of high-performing organizations and individuals. She’s also a proud mother to her daughter, side kick, and personal role model Anna Olivia.

“It’s not really about the time on the clock. It’s about having clarity of purpose, a roadmap to get there, and support along the way.” - Whitney A.White

Memry Anderson
Self taught Photographer, Stylist and Creative Director Memry crafted her passion for creativity after learning the value of hard work and perseverance from her rural Alaskan upbringing. Whilst transitioning out of her family culture and career in commercial fishing, Memry became a mother. Now her favourite muse, Memry’s son taught her how to manage the competing realties between motherhood and starting a business.

“Sometimes finding your calling requires taking a risk, or a leap of faith into unknown waters. I’m learning that you have to be willing to lose your identity to truly find it.” - Memry Anderson

Furry friend making 🐈‍⬛❤️
explores Geneva in our Sophie Dress and Earthy Parka, an outfit taking her effortlessly from daytime strolling to restaurant dining



Shop the look at appareal.com

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Dreaming of summer in our Emily Kaftan Dress ❤️🖤💙

Our Emily Kaftan Dress is the ultimate seasonless staple, layered perfectly for winter months, and effortlessly styled for summer

Check out all these small brands who share our ethical values…

Jewelled handbag
Sunglasses
Red travel bag
Black drawstring bag
Heart earring
White handbag
Pearly earring & necklace
Blue heart heels
Blue eye clutch
Red sandals



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🔻What are your wardrobe staples?🔻
Our Melissandra Python Parka defies all expectations of a raincoat, let alone an ethically made raincoat, making it a
Cruelty-free python print detailing, cinched at the waist, lined with regenerated plastic bottle fabric, and machine washable for your convenience!

Shop our must-have outerwear at Appareal.com

When you prioritise the relationship you have with yourself, you give and receive more from relationships with others ❤️

LAST CHANCE SALE 🚨 offering you 10% OFF Appareal and site wide this Valentines’ Day ❤️

Shop the sale at relevefashion.com/collections/appareal and use Code VDAY at checkout



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🚨SALE 🚨 Reminder that are offering you 10% OFF Appareal and site wide this Valentines ❤️

Looking for that last minute gift to treat a loved one or yourself? and invest in an Appareal piece designed to empower everyday.



Shop the sale at relevefashion.com/collections/appareal and use code VDAY at checkout for 10% OFF

All your other dresses are going to be jealous 👀

“I just can’t stop wearing it! It looks great, it’s easy to wash, no need to iron, the colour is gorgeous” - Tatiana’s customer review of our Camille dress

Shop our Camille Shirt Dress at appareal.com



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Warning 🚨 may cause excessive complements



Shop our most versatile piece, the Emily Kaftan dress at appareal.com

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Shades of cool blue = perfect winter to spring transition styling for our Camille Dress 💙🦋🌀

All brands featured share our same ethos of ethically and responsibly made fashion, designed for longevity

Light blue sneakers
Upcycled backpack
Quilted handbag
Face mask
Ombré vegan sneakers
Geometric patterned purse
Hand-knitted necklace .store
Royal blue tote bag
Sunglasses
Socks
Beanie .official
Daisy earrings
Coin purse .it



Shop the style at appareal.com

Shake off those Monday blues and step out feeling fabulous in Appareal 💙

Our founder wears our Sara Velvet Dress, styled with killer heels, and most importantly a dose of confidence :)



Shop the style at appareal.com

Delicately defining the waist…

Our Camille Dress is a modern take on a classic shirt dress, reinvented with an ultra-feminine silhouette.

The fabric is a perfect mix of gentle micro fibre with a forgiving stretch element, guaranteeing comfort as well as functionality.

Shop the signature look at appareal.com



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Be ready for whatever crosses your path today in Appareal 🚕

wears our Sara Dress, designed to flatter your figure without feeling uncomfortably tight.



Shop the style at appareal.com

Wish you could wear your leggings to the office?

Our Lara Trousers bring together the comfort of a legging with office-appropriate styling, perfect for hybrid working life.

P.S they don’t need ironing!!

Shop the style at appareal.com

Who ever said sweater dresses had to be frumpy??

Our founder wears the Louise Hexagon dress, our reinvented take on a classic sweater dress, with a modern and flattering silhouette.

Shop the style at appareal.com

While you might have planned on becoming a whole new person this month, we figure you still wanna look great at the same time…

Which is why we’re always looking for ways to make you feel even better wearing Appareal. Bright tones can boost your mood, and improve motivation.

Would you like to see us roll out our signature styles in lime green and other bold brights? Let us know ☘️💚🍋

Lime Obsession SALE 🍀🍋💚

50% OFF our Ygritte and Louise Hexagon Dressed until the end of the week only!!

Shop the sale at appareal.com/collections/lime-obsession

Be bold. Accessorise our Ygritte dress with lime and bright green hues 🍋🥝

Check out all the wonderful small brands featured, who are like us putting ethics and sustainability first👇🏼

Heart print bag milkwhite.]
Diamanté earrings milkwhite.]
Peas in a pod earrings sandralexandra]]
Rings sandralexandra]]
Merino wool scarf with hood
Scarf
Bucket hat
Pineapple leather beaded bag
Trainers
Necklace sandralexandra]]

Shop our Ygritte Dress at appareal.com

This could be you and your bestie wearing Appareal 👯‍♀️

For their day out in Denver, wears our Ygritte dress and wears our Louise Hexagon dress.

Shop both styles at Appareal.com

The perfect winter outfit doesn’t exi…

Our Ygritte and Louise Hexagon dresses, both accented with lime green detailing, bring the perfect pop of colour to your winter wardrobe 💚🔫☘️

Shop the looks at appareal.com



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Know your angles 📐
Geometric textures for geometric settings. wears our Ygritte Dress, wears our Louise Hexagon Dress

Shop the looks at appareal.com



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What’s your happy place?
At one with nature, or in the hustle of the city, we’re here for it ⛰🏙

Our outerwear is designed with versatility of style. Pair our Parka coats with everything from evening dresses to cargo pants.

Shop outerwear at appareal.com

We’re here to challenge the status quo that ethical fashion = shapeless, unfeminine and unflattering clothing

Our Melissandra Parka is 100% recycled ♻️ and doesn’t sacrifice on style. A cinched-in drawstring waist oozes femininity, creating a gorgeous silhouette even when layering.

Shop the style at appareal.com

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Waking up to winter sun is motivating us to seize the day 🌞
It’s also a reminder that our fabrics are sourced from solar-panel-powered factories 🌞

wears our Ygritte Coat, shop the look at appareal.com

Navy, your seasonless staple 🧵

Elegant, timeless, and easily styled with a variety of colours, navy is your perfect year-round slow fashion go to.

Our Danny Aviator jacket is an effortless way to make a bold statement, and the ideal transition piece from season to season.

Shop the style at appareal.com

Styling Teddy Bear Hug Coat 💜🦋🍀

Be sure to check out all the amazing small businesses featured!!

Hat & scarf
Earrings
Bag
Silk scarf
Face mask

Shop our Teddy Bear Hug Coat at appareal.com

Veganuary? We’re in 🐮

A reminder that our outerwear is 100% free from real animal furs and skins.

Instead we use faux fur, an Oeko-Tex certified fabric. Our coats are designed and manufactured within Europe.

Shop our outerwear collections at appareal.com

Navy, your staple seasonless colour 🧵

An ultimate classic, navy is timeless, elegant, and can be paired with a huge variety of colours.

Shop our collection of navy styles at appareal.com



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Utilitarian details ⚙️

Our Ygritte trousers are your everyday on-the-go perfect pair. With cargo pant detailing, they’re designed for functionality and versatility of styling.

Shop the style at appareal.com

Power dressing outside office hours? We’re here for it.

Our Ygritte trousers are the perfect styling piece for a hybrid lifestyle.

Shop now at appareal.com



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Ready for the first 2022 weekend 🙌

Our collection caters to busy lifestyles. Brunch to boardroom, couch to cocktail hour, we’ve got you :)

Shop the collection at appareal.com

Kicking off the new year in style 💃🏼
2022 welcomes power dressing, so we’re offering you 40% off Appareal dresses at

Shop our styles at geneveavenue.ch

Looking to 2022… the sky’s the limit 👀🏙

Is your motivation dwindling as the year draws to a close? Often looking your best = feeling your best. Power dressing could be your much needed pick me up :)

Shop our futuristic Danny Dress at appareal.com


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Styling our Christmas party showstopper, the gold Teddy Bear Hug Coat 🧸🌟

All these gorgeous accessories by wonderful small designers will make perfect Christmas gifts, alongside our timeless Teddy Bear Hug Coat investment piece.

Shop your values this Christmas.

Shop the look at Appareal.com





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Winter layering? Nope.

Our Teddy Bear Hug coat is all you’ll need stepping out this winter. There’s no need to layer up huge sweaters, our expertly tailored trench will keep you cosy, and keep your waistline!

Today is also the final day to get 33% off on outerwear using the code HEALTHYSEAS.

Shop your values this holiday season, and gift responsibly.



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CYBER WEEKEND OUTERWEAR SALE ⚠️

This Cyber Weekend we’re offering you half price on our Melissandra Parkas’ in all colour ways!

Here wears the Melissandra Parka in stunning black velvet

ALL other outerwear is discounted 33% by using the code HEALTHYSEAS at checkout!

We’re supporting by donating 15% of all profits this cyber weekend. Their vital work recovers ghost fishing nets, which are responsible for the needless deaths of marine animals, from our oceans.

Vote with your wallet and avoid overshopping this Black Friday weekend. Shop smart, shop small.



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This cyber weekend we’ll be donating 15% of all profits to in support of their incredible work to protect marine wildlife.



We want to support and raise awareness for their vital work recovering ghost fishing nets from our oceans, which are responsible or the needless deaths of marine life.

The waste fishing nets Healthy Seas collect are transformed into valuable resources such as yarn.

We use ECONYL recycled nylon fabric to create Appareal clothing, and want to show our support for those who make this possible.

Show your support by donating, getting involved, or treating yourself to one of our items this weekend!

Use the discount code HEALTHYSEAS for up to 50% off at Appareal.com

Find out more at healthyseas.org

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