Quplay Mobile

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Three factors that will impact the chart ranking:

1. Short-term app downloads
2. Product weights, user activities
3. Retention and other behavioral data

Among these, there are 3 main ways to increase downloads:

- Short term multi-platform promotion with marketing activities.
- Long term optimization to improve product quality and word of mouth.
- Keyword ranking optimization will also have a positive effect on overall ranking by getting organics from searching.

Four tips:

1. The list updates every three hours and it usually attracts the most traffic at 18:00. Do not try to boost the chart when Apple locks the list.

2. Control of the download volume which changes on the chart in real-time. We need to pay attention to the competitors who may increase the intensity of user acquisition.

3. Risk-control strategy: quotation is really important that it's better to combine offerwall and news feed traffic.

4. It's inevitable to be reviewed in a intenser censorship when your app is in Top200 where it‘s necessary to take a more secure way for user acquisition.

Ratings and reviews influence how your app ranks in search results and can affect whether someone downloads your app.

Users can rate your app on a scale of 1 to 5 stars and also add a written review. Individual ratings inform your app's summary rating, which is displayed on your product page and in search results. This summary rating is specific to each territory on the App Store and you can reset it when you release a new version of your app.

However, we recommend using this feature sparingly, while resetting the summary rating can ensure that it reflects the most current version of your app-useful if an update addresses users’ previous concerns-having few ratings may discourage potential users from downloading your app.

In addition, keep in mind that resetting your summary rating does not reset your app's written reviews. Past reviews will continue to display on your product page.

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Would you like to get more organic users? Don’t want to burn your marketing budget to paid promotion in mobile app stores and other traffic resources?

Well, we are here for you! Our proper A*O methods and tactics optimize your app name, app title, sub title, app descriptions, update release and follow the app store algorithm.

At the end of the day, your app will increase much more exposure organically in the app stores and gain more loyal users.

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