moccaintense
moccaintense is the international subsidary of Germany's most innovative media agency!
World Wide Local - As a part of the independent and owner-managed moccamedia group, moccaintense develops tailormade media solutions to increase demand and sales within trade partner‘s area of interest. The local fine-tuning of campaigns in every geographic corridor across more than 30 countries requires a special strategy and working method - We are THE experts and set new standards for regional and sales-oriented media planning on an international level!
19/10/2022
Arne Hackmann is now Director Business Development at moccamedia. With immediate effect Arne supports the management in the strategic and operative development of the company - for example also in the development of new business areas. We wish you much success, Arne!
A glamorous evening in Vienna at the OOH Awards 2022, which were presented this year at the MAK - Museum of Applied Arts! Werner Orth, Managing Director of moccamotion, was able to have many interesting conversations with representatives of other media and creative agencies as well as with experts from the advertising industry, including Andrea Groh, Chief Sales Officer of Gewista, and Markus Hartel, Managing Director of TMC The Media Consultants.
moccamedia has been represented with its own office in Vienna since 2016 and develops locally controlled, individual media solutions and sales-activating communication for numerous clients in Austria.
Great people, cool jobs: you can find both at moccamedia!
We welcome our new employees Benedikt, Christoph, Laura, Julian, Mirjam and Gwydion, who will strengthen our team in online media planning, IT and dealer support.
Welcome to moccamedia, we are happy to have you with us!
moccamedia is on a growth course: Start your career now at the TOP 100 innovator of the media industry!
Here you can find our current job offers:
https://tinyurl.com/moccamedia
The recently published study "ma 2022 Out of Home" by the Arbeitsgemeinschaft Media-Analyse (agma) once again shows that the reach of OOH media remains at a very high level and thus out-of-home advertising can continue the high growth momentum of the past months in the 2nd half of 2022.
"Above all, the enormous broad impact and consistent digitization make OOH so attractive for advertising companies. Our customers can achieve above-average results thanks to the very precise and locally controlled planning of outdoor advertising by moccamedia," says Werner Orth, Managing Director of moccamotion, who is also attending the Austrian OOH Awards ceremony in Vienna this week.
The 2022 has inspired us again! In a relaxed atmosphere, current topics in performance marketing were discussed with top speakers and SEA specialists in Jena. The challenges for data-driven marketing and the new requirements and opportunities in SEA campaign management were the main focus.
"What additional signals can be included to increase performance? We were able to discuss these and many other questions intensively in a great barcamp atmosphere in Jena," says Daniel Hochreiter from moccabirds, who traveled to the in Jena together with his colleagues Lisa, Mariia and Lucie.
Photos: © SEAcamp and © moccamedia
The cookie-free world was one of the top topics at , which finally took place again in Cologne last week. moccamedia was there live with 2 teams. Annika Lenz and Franziska Peter from our media planning department especially learned about the new approaches of cookieless marketing, which will significantly change the target group approach in the future. For Lara Brausch, Julia Kettermann, Lukas Arnoldi and Lena Bier from moccabirds, trends and growth potential in online advertising as well as new tracking options were also high on the list. "We used DMEXCO intensively to learn more about cutting-edge and future trends in digital marketing in the presentations and master classes. Being able to deepen the personal exchange with our customers and partners again was enormously important and we made numerous top-class new contacts," said Lukas Arnoldi, Team Leader at moccabirds.
DMEXCO is the leading digital marketing & tech event in Europe. This year, over 40,000 international trade visitors took part and discussed digital marketing trends together.
Photos: © moccamedia and © Koelnmesse
28/09/2022
Planned by us and to be seen on TV: the spots for the CAPRICE fall/winter collection, namely on the public channels ARD and ZDF as well as on the high-reach channels RTL, SAT1 and VOX. The special feature of this 2nd TV flight is our push-to-store concept. This means that stationary retail also benefits from this large-scale advertising campaign. You can read how this works on our website in the newsroom, https://www.moccamedia.com/.
You can find CAPRICE's fall/winter collection here: https://capriceshoes.com/de-DE/
And if you don't want to wait until you see the TV spot on TV: https://www.youtube.com/watch?v=uNxU20xID10
"Cross-media reach research provides us with important insights and data to optimize media planning for our clients. The international approach is of particular importance to us. The AGF Forum 2022 was once again an important stimulus here," says Karen Schlöder, Managing Director of moccaintense, who attended this year's AGF Forum in Frankfurt together with Laura Wilhelm from moccamedia's media planning department. AGF Videoforschung GmbH is a pioneer when it comes to measuring TV and online video reach.
In the past few days, moccamedia again held onboarding events for new employees and the first training sessions in the moccaAcademy. The main focus was on digital media planning and online marketing.
We would like to welcome all new employees!
moccamedia is on a growth course: Start your career now at the TOP 100 innovator of the media industry!
Here you can find our current job offers:
https://tinyurl.com/moccamedia
Translated with www.DeepL.com/Translator (free version)
16/09/2022
In the current September issue of W&V, Cornelia Lamberty, founder and managing director of moccamedia, explains how she succeeds in bringing the proportion of women in her agency to more than 50 percent. Click here for the full article: https://www.moccamedia.com/unkategorisiert/wuv_sep/
08/09/2022
We are number one again! According to iBusiness and BVDW, moccabirds leads the agency ranking in the special field of automotive again this year. We are also still among the top ten German performance agencies. A big thank you to the entire team! Click here for the full article: https://www.moccamedia.com/unkategorisiert/moccabirds-im-branchenranking-automobil-erneut-auf-platz-eins/
04/08/2022
Leon has successfully completed his training as an office management assistant and will support us in all planning matters in the future. Congratulations, Leon Kaiser! And have fun in the moccamedia team!
02/08/2022
They are here!
Our new trainees Ecaterina, Sonja, Julia, Anne-Sophie and Jakob. Welcome to moccamedia!
14/07/2022
The high potentials from the University of Trier were our guests again. The top talents from Prof. Swoboda's Chair of Commerce & Marketing were introduced to a case and then worked out a suitable media strategy in workshops. They were thrilled - and so were we!
11/07/2022
We are happy about support in planning, purchasing, moccaintense and moccabirds: Welcome Gina, Till, Florencia and Mohamed! We wish you a lot of fun in the team.
👉 https://short.sg/j/9472425
We are strengthening our teams!
Your heart beats for the world of media? At our agency, you have your finger on the pulse of the times and plan the optimal strategy for tomorrow together with your team.
Your way: Direct entry at moccamedia as Junior Online Marketing Manager (m/f/d)!
08/07/2022
In new business (issue 26), Patrick Becker, Managing Director of moccamedia, explains what linear TV will have to achieve in the future to retain its relevance. Read the full article here: https://www.moccamedia.com/unkategorisiert/fernsehen-bleibt-awareness-champion/
👉 https://short.sg/j/9257175
We are strengthening our teams!
Your heart beats for the world of media? At our agency, you have your finger on the pulse of the times and plan the optimal strategy for tomorrow together with your team.
Your path: Direct entry to moccamedia as Junior Performance Marketing Manager (m/f/d)!
👉 https://short.sg/j/18311998
We are strengthening our teams!
Your heart beats for the world of media? At our agency, you have your finger on the pulse of the times and plan the optimal strategy for tomorrow together with your team.
Your way: Direct entry at moccamedia as Junior Media Planner (m/f/d)!
04/07/2022
In the online edition of the industry magazine "AH-Apotheke heute", Arne Hackmann explains how personnel recruitment via social recruiting works. Here is the link to the article: https://www.iww.de/ah/apothekenfuehrung/personal-gehen-sie-fuer-die-erfolgreiche-personalgewinnung-neue-wege-mit-social-recruiting-f147233
27/06/2022
We are happy to have the support of Lina, Nico, Florian and Lara. Welcome to the moccas!
27/05/2022
It was awesome!
Fotoquelle: Trierischer Volksfreund
25/05/2022
The Trier 2022 company run starts at 8 p.m. and our team is well prepared. mocca wishes all runners a lot of fun and success. GO FOR GOLD!
18/05/2022
"I'm really looking forward to running with my mocca colleagues at the company run." 😊
Patrick Becker, Managing Director moccamedia
13/05/2022
Caprice shoes make you happy!
We are the proof - as you can easily see at this on-site visit to our customer Caprice Schuhe in Pirmasens!
We are happy about the great and successful cooperation.
👉 https://short.sg/j/18155628
Join one of the most innovative media agencies in the DACH region! We are looking for a Project Manager for cross-media marketing.
We are also preparing ourselves athletically so that we are fit for the company run in Trier on May 25.
04/05/2022
Cool shirts, right? True to our motto GO FOR GOLD, our team will be recognizable by this gold-colored outfit at the 2022 company run.
May we introduce? Sarah, Analaura, Ecaterina and Dario are now joining our mocca team. We are happy that you are here and wish you a lot of fun!
27/04/2022
We are looking forward to the company run on 25.05.2022, the preparations are already in full swing. This year 45 moccas will be at the start.
Back at the agency, Rebecca, Julia, Anna and Kristine spontaneously moved their team meeting to our beautiful courtyard in spring weather.
06/04/2022
Guest at moccamedia: Students of the High Potentials Club of the Chair of Commerce & Marketing of Prof. Swoboda (University of Trier). Some moccas presented our agency and projects during a tour. It was nice that this event could take place in presence again. Dear students, it was a pleasure to meet you in person!
👉 https://short.sg/j/16614962
Join one of the most innovative medium-sized companies in Germany! We are looking for a commercial employee in media purchasing (m/f/d).
28/03/2022
Do you already know the CAPRICE TV commercial stars? At the best broadcasting times on the channels RTL, SAT.1, PRO7, VOX and of course in the online shop. The intelligent and sustainable media strategy of moccamedia combines TV advertising and webshop in an optimal way. Take a look!
https://capriceshoes.com/de-DE/
21/03/2022
We welcome three new moccas: Welcome Ümit Cam, Rebecca Strobel and Dominic Reichert! We wish you a good start and are glad that you are here!
15/03/2022
Yesterday we launched our TV campaign for CAPRICE. For the first time, we are bringing the shoe brand into our living rooms - on all major private stations and at the best broadcasting times! The spot will be shown over 220 times in the coming weeks on RTL, Sat.1, ProSieben and VOX. For the launch, it was shown yesterday on "Who wants to be a millionaire?". https://www.youtube.com/watch?v=Qk_pkA_nCHY
24/02/2022
This week we delivered surprise packages to Haus Lukas, which provides a home for homeless people in Trier. The gifts were donated by moccamedia employees. Because we moccas think that Haus Lukas does great work and are very happy to support it!
11/02/2022
Adrian is now a pro when it comes to advertising on Google, Facebook and Instagram. He completed his training as a marketing communications specialist with the grade "very good". Congratulations, Adrian Ziewers! And continue to have fun in the moccabirds team!
09/02/2022
That was quick: one little prick and you're already optimally protected again! A big thank you to our doctor Dr. Sylvia Rinneberg and her team for offering our employees the Corona Booster vaccination in our company.
👉 https://short.sg/j/14987629
Are you an enthusiastic und multilingual project manager (m/f/d) marketing and do you want to shape the future of media? Join our team!
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