Mount Agency
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Full cycle branding agency: brand, design, visual
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logo, brandbook, typography, presentation, photography, web-design, physical packaging, social media design, advertisement design and many more A wide range of services related to branding and design, all in one place
We delivered 337+ projects from all over the world
TOP graphic designers with 7+ years of working experience, constantly develop
Is your brand identity strong and working?
Do you struggle to differentiate your brand from competitors in the market?
Are the following thoughts familiar to you?
"Our brand visuals are so lackluster that they fail to capture the attention of potential customers, causing us to lose out on valuable opportunities."
"Our brand visuals are so uninspiring that they fail to convey the quality and value of our products or services, leading to missed sales and growth opportunities."
Here are some examples of companies that failed or closed due to bad branding strategy:
1. Pan Am - Failed to maintain a strong brand identity and keep up with competition, leading to bankruptcy in 1991.
2. Circuit City - Poor branding strategy and inability to compete with other electronics retailers led to its closure in 2009.
3. RadioShack - Struggled with an outdated brand image and failed to adapt to changes in the consumer electronics market, leading to bankruptcy in 2015.
There are much more examples that illustrate the importance of a strong and adaptable branding strategy for long-term business success.
1. Apple - Apple's rebranding efforts in the late 1990s and early 2000s, including the "Think Different" campaign, helped transform the company's image and led to a significant increase in sales of products like the iMac and later the iPod.
2. Old Spice - The brand's "The Man Your Man Could Smell Like" campaign in 2010, featuring the charismatic "Old Spice Guy," led to a significant increase in sales and brand awareness.
3. Burberry - The luxury fashion brand successfully rebranded itself in the early 2000s, moving away from its association with chav culture and repositioning itself as a high-end fashion brand, resulting in increased sales and profitability.
These examples demonstrate how an updated branding strategy can have a positive impact on sales and overall business performance.
We provide all the services you need in one place, incl. logo animation!
Our clients often emphasise that we are PROFESSIONAL, QUICK and CREATIVE !
DM us NOW and get 15% DISCOUNT on your first order!
The client: Jewelry store.
Our portfolio includes but is not limited to photoshoots for restaurants and bars, clothing stores, sports equipment stores, cosmetics brands, etc.
The standard estimated time of photos delivery is 21 business days.
There is an option for urgent deadline - up to 5 business days.
Depending on the project we charge EUR/hour or EUR/photo plus retouching EUR/photo.
DESIGN SOLUTIONS DON'T WORK ❌️
Don't work ALONE. The visuals can attract the attention of your customer, however, nowadays the picture itself will keep the attention up to 3 seconds, and it is enough to interest and start communication with your client!
We help you with pleasure, then it is your turn to make a history!
1. Provide high-quality products or services: Offering top-notch products or services that meet or exceed customer expectations is a surefire way to attract and retain customers.
2. Engage with customers on social media: Interacting with customers on platforms like Facebook, Instagram, TikTok and Twitter can help keep your brand top of mind and build a loyal following.
3. Offer promotions and discounts: Providing special offers, discounts, and promotions can entice customers to make a purchase and keep them coming back for more.
4. Personalize the customer experience: Tailoring your interactions with customers to their preferences and needs can make them feel valued and appreciated, increasing their loyalty to your brand.
5. Provide excellent customer service: Responding promptly to customer inquiries, resolving issues quickly, and going above and beyond to meet their needs can help you stand out from the competition and keep customers coming back.
6. Create compelling content: Producing engaging content such as blog posts, videos, and infographics can capture customers' attention and keep them engaged with your brand.
7. Build a strong brand identity: Developing a unique brand identity that resonates with your target audience can help you attract and retain customers who align with your values and mission.
Are you facing difficulties in attracting and retaining customers due to your brand identity and design?
Are you experiencing a decline in sales or customer engagement that could be attributed to your brand identity and design?
Examples of well-known and successful brands that stand out thanks to strong brand identity and formed client loyalty:
1. Apple
2. Nike
3. Coca-Cola
4. Disney
5. Starbucks
6. Google
7. Amazon
8. McDonald's
9. BMW
10. Samsung
11. Adidas
12. IKEA
13. Pepsi
14. Microsoft
15. Mercedes-Benz
Do you aim to appear in the list? Let us help you to stand out.
As of 2023, the average cost of branding services can vary depending on the scope of work, the size of the company, and the specific needs of the client. However, to provide a general idea of the average cost of branding services in Europe, we will provide estimates based on industry research and expert insights.
Please note that these estimates are for informational purposes only and should be used as general guidance.
Average Cost of Branding Services in Europe (2023):
1. Brand Strategy Development: €15,000 - €50,000
2. Logo Design and Visual Identity: €5,000 - €20,000
3. Brand Messaging and Copywriting: €3,000 - €15,000
4. Brand Guidelines and Style Guides: €5,000 - €25,000
5. Website and Digital Branding: €10,000 - €50,000
6. Brand Research and Market Analysis: €10,000 - €30,000
Sources:
- European Brand Design Association (EBDA)
- Industry Reports and Surveys
- Interviews with Branding Agencies and Professionals
It's important to note that these estimates are based on industry averages and may vary based on individual project requirements and the expertise of the branding professionals involved.
Stop losing your clients now!
We offer you:
- Large selection of services
- Our experience gained working on beauty salongs, restaurants, construction, IT and real estate companies, and many more in 9+ countries
- 100% result guarantee
- TOP designers and photographers
DM us NOW and get your FREE individual brand audit to identify your strenghts and weaknesses !
15% discount on your first order 🔥
P.S. Logo animation. No instructions or special requirements from the client, performed at our own discretion.
The work was completed in 2 hours.
Should I save money on brand identity?
Investing in a strong brand identity is essential for the long-term success and growth of your business. While it may be tempting to cut costs in this area, doing so can have negative consequences.
1. Differentiation: A well-developed brand identity sets you apart from competitors and helps you stand out in the market. It communicates your unique value proposition and creates a memorable impression on customers.
2. Brand Recognition: Consistent branding across all touchpoints, including your logo, colors, and visual elements, helps build brand recognition. This makes it easier for customers to remember and identify your business.
3. Trust and Credibility: A professional and cohesive brand identity instills trust and credibility in your business. It signals to customers that you are serious about your products or services and are committed to delivering quality.
While it's important to be mindful of budget constraints, cutting corners on brand identity can have detrimental effects on your business's reputation and growth potential. Instead, consider working with a professional designer / agency to develop a brand identity that accurately reflects your business and resonates with your target audience. The initial investment in creating a strong brand identity can yield significant returns in the form of increased customer trust, loyalty, and recognition.
Have you already built your credible brand identity?
The client: Company creating and selling car wheels. Own design, unique hubcaps and paint colors.
The logo was created in 4 days, including work on client`s revisions.
FAIL OR ❓️
❌️ Circuit City - Poor branding strategy and inability to compete with other electronics retailers led to its closure in 2009.
❌️ RadioShack - Struggled with an outdated brand image and failed to adapt to changes in the consumer electronics market, leading to bankruptcy in 2015.
❌️ Pontiac - Failed to maintain a distinct brand identity and struggled to differentiate itself within General Motors' brand portfolio, leading to its discontinuation in 2010.
❌️ Compaq - Poor branding strategy and inability to compete effectively in the personal computer market led to its acquisition by Hewlett-Packard in 2002.
❌️ Woolworths - The retail chain failed to modernize its brand image and adapt to changing consumer preferences, leading to its closure in the early 2000s.
❌️ Kodak - Despite being a pioneer in photography, Kodak failed to effectively rebrand itself in the digital age, leading to bankruptcy in 2012.
OR
✅️ Apple - Apple's rebranding efforts in the late 1990s and early 2000s, including the "Think Different" campaign, helped transform the company's image and led to a significant increase in sales of products like the iMac and later the iPod.
✅️ Old Spice - The brand's "The Man Your Man Could Smell Like" campaign in 2010, featuring the charismatic "Old Spice Guy," led to a significant increase in sales and brand awareness.
✅️ Ford - Ford's "Drive One" campaign in 2007 helped improve the brand's image and led to increased sales of its vehicles.
✅️ Target - Target's rebranding efforts in the early 2000s, focusing on design partnerships and a more upscale image, led to increased sales and improved brand perception.
Do you still think about the importance of a strong and adaptable branding strategy for long-term business success?
The client: IT community.
The project was delivered in 3 days.
Several reasons why you should prioritize investing in your brand identity:
1. Customer Loyalty: A strong brand identity can foster customer loyalty. When customers feel a connection to your brand, they are more likely to return for repeat purchases and recommend your business to others.
2. Marketing and Communication: Your brand identity serves as the foundation for all your marketing and communication efforts. It provides a framework for creating consistent, compelling messaging that resonates with your target audience.
3. Long-Term Investment: Building a strong brand identity is a long-term investment that can pay dividends over time. It forms the basis for future growth and expansion of your business.
Do you think investing in customers’ trust and loyalty is important for you, don’t you?
The client: Accommodation rent services provider.
The project was delivered in 7 days.
Deciding whether your company needs a rebranding involves evaluating various factors. Some considerations to help you determine if a rebranding is necessary:
1. Changes in Business Focus: If your company has shifted its focus, target market, or product offerings, a rebranding may be necessary to reflect these changes and ensure that your brand remains relevant.
2. Outdated Brand Image: If your current brand image, including visual identity and messaging, feels outdated or no longer resonates with your target audience, a rebranding can help modernize and revitalize your brand.
3. Mergers or Acquisitions: If your company has undergone mergers or acquisitions, a rebranding can be beneficial to unify the brand identity and messaging across the newly integrated entities.
4. Negative Reputation: If your brand has encountered significant negative publicity or has been associated with controversies, a rebranding can help distance your company from past issues and present a fresh, positive image to the public.
5. Competitive Landscape: If your industry has evolved, and your brand needs to differentiate itself from competitors or adapt to changing consumer preferences, a rebranding can help you stand out in the market.
6. Inconsistent Branding: If your brand lacks consistency across different touchpoints, such as online presence, marketing materials, and customer experience, a rebranding can help establish a cohesive and unified brand identity.
7. Growth and Expansion: If your company has experienced significant growth or is planning to expand into new markets, a rebranding can align your brand with the evolving needs of your business and target audience.
8. Feedback from Stakeholders: If feedback from customers, employees, or other stakeholders indicates that your brand is not effectively communicating its values or resonating with its audience, it may be time to consider a rebranding.
The decision to pursue a rebranding should be based on a thorough assessment of your company's current position, future goals, and the alignment of your brand with these factors. It's important to carefully weigh the potential benefits of rebranding against the costs and risks.
The client: Mobile hospital for quick medical home visits.
The project was delivered in 3 days.
Few examples of businesses with good brand identities:
1. Starbucks: Starbucks has built a strong brand identity around the concept of a premium coffee experience, with its iconic green and white mermaid logo and distinctive store ambiance. The brand's emphasis on quality, sustainability, and community engagement has helped it become a global leader in the coffee industry.
2. LEGO: LEGO's brand identity is rooted in creativity, imagination, and playfulness. The company's colorful logo, iconic building blocks, and commitment to fostering children's development through play have established it as a beloved and enduring brand.
3. Airbnb: Airbnb has created a unique brand identity centered around the idea of belonging and travel experiences. The company's distinctive logo, user-friendly platform, and community-driven approach have redefined the hospitality industry and resonated with travelers seeking authentic and personalized accommodations.
4. Red Bull: Red Bull has crafted a powerful brand identity associated with energy, adventure, and extreme sports. The brand's bold logo, high-energy marketing campaigns, and sponsorship of adrenaline-fueled events have positioned it as a leader in the energy drink market.
5. Patagonia: Patagonia's brand identity is deeply connected to environmental activism, sustainability, and outdoor adventure. The company's recognizable mountain logo, commitment to ethical business practices, and advocacy for environmental causes have solidified its reputation as a socially responsible and environmentally conscious brand.
These examples demonstrate the diverse ways in which businesses can establish compelling brand identities by aligning visual elements, messaging, values, and customer experiences to create strong emotional connections with their target audiences. Each of these brands has effectively leveraged its unique identity to differentiate itself in the market and foster long-term loyalty among consumers.
What ideas does your company bring to the world? 🌍
The concept of "dangerous" colors for a logo is subjective and can vary based on cultural, industry, and brand-specific considerations. However, certain colors may evoke negative connotations or be associated with specific industries or cultural contexts.
1. Red: While red can convey energy, passion, and excitement, it is also associated with danger, anger, and warning. In some contexts, red may be perceived as aggressive or alarming.
2. Black: Black can symbolize sophistication, elegance, and authority. However, in certain contexts, excessive use of black may convey a sense of mourning, darkness, or negativity.
3. Yellow: Yellow is often associated with positivity, happiness, and optimism. However, in some cultures, yellow can symbolize caution or be associated with cowardice.
4. Orange: Orange is often linked to energy, enthusiasm, and creativity. However, in certain contexts, it can be perceived as overly loud or garish.
5. Bright Neon Colors: Extremely bright or neon colors can be visually striking but may also come across as overly aggressive or jarring in certain applications.
It's important to note that the impact of colors can vary significantly based on cultural norms, industry standards, and individual brand identities. What might be considered "dangerous" for one brand could be perfectly suitable for another. When choosing colors for your logo, consider the emotional and psychological associations of each color in the context of your target audience and brand positioning. Conducting thorough research and seeking professional design guidance can help ensure that your logo effectively communicates your brand's intended message while avoiding any potentially negative connotations.
What are your brand colors and what do they reflect?
Do I need to spend money on design?
The amount that big companies spend on design for their brands can vary widely depending on the size of the company, industry, and specific branding needs. However, many large companies allocate a significant portion of their budgets to brand design and development. According to a report by the Design Management Institute, design-driven companies outperformed the S&P 500 by 219% over the course of a 10-year period.
Some estimates suggest that large companies may spend anywhere from 5% to 20% of their annual revenue on marketing and branding efforts, which can include design-related expenses. For example, a company with $1 billion in annual revenue might allocate between $50 million and $200 million for marketing and branding, with a portion of that budget dedicated to design services.
It's important to note that these figures are general estimates and can vary significantly based on the specific needs and strategies of individual companies. Some companies may spend more or less depending on factors such as industry competition, product launch cycles, and the need for rebranding or brand refreshes.
Ultimately, the investment in design for a brand is seen as a strategic decision that can yield long-term benefits in terms of brand recognition, customer loyalty, and market differentiation. Large companies understand the importance of a strong brand identity and are willing to allocate substantial resources to ensure that their design efforts effectively communicate their values and resonate with their target audience.
Do you invest in your business?
MODERN TRENDS ❓️
1. Sustainability and Eco-Friendly Design: As environmental consciousness grows, brands are incorporating eco-friendly design elements into their visual identity to communicate their commitment to sustainability.
2. Motion Graphics and Video Branding: With the increasing prevalence of video content, brands are exploring motion graphics and video-based branding elements to create dynamic and engaging visual experiences.
3. Interactive Branding: Brands are incorporating interactive elements into their visual identity, such as AR (augmented reality) filters, interactive websites, and gamified experiences to engage their audience in new and innovative ways.
These trends reflect the evolving nature of brand visuals, logos, and corporate styles in response to changing consumer behaviors, technological advancements, and societal shifts. Incorporating these contemporary trends can help brands stay relevant, connect with their audience, and differentiate themselves in a competitive marketplace.
The client: Cryptocurrency project.
The project was delivered in 7 days.
Friends! Here are some slogan ideas tailored to different types of businesses and industries:
For a Classic Logo Brand:
1. "Timeless Quality, Timeless Tradition"
2. "Heritage in Every Detail"
3. "Where Tradition Meets Excellence"
4. "Crafting Trust Since [Year of Establishment]"
5. "Classic Elegance, Modern Reliability"
For a Luxury Logo Brand:
1. "Elegance Redefined, Luxury Perfected"
2. "Unveil the Extraordinary"
3. "Exquisite Living, Exceptional Style"
4. "Indulge in Unparalleled Luxury"
5. "Where Luxury Becomes a Lifestyle"
For a Creative Logo Brand:
1. "Igniting Innovation, Inspiring Imagination"
2. "Dare to be Different, Define the Future"
3. "Where Creativity Knows No Limits"
4. "Unleashing Creativity, Shaping Tomorrow"
5. "Bold Ideas, Brilliant Solutions"
Feel free to customize these slogans to better fit your brand's unique personality and positioning!
What is your company’s slogan?
DON'T LOSE YOUR VALUABLE OPPORTUNITIES!
Be "that" competitor whose brand visuals are so much more sleek and professional, making others look amateurish in comparison.
Give us a sign. We give you outstanding content for the next weeks and months.
The client: Fast food place.
The logo was created in 3 days.
Do your brand visuals clearly communicate and reflect your values to your customer?
You may think: “Our brand visuals are so outdated that they make us look like we're stuck in the past, unable to keep up with modern trends."
There are plenty of examples of companies that failed or even closed due to bad branding strategy.
For example, Blockbuster - Failed to adapt to changing consumer preferences and the rise of streaming services like Netflix.
And examples of companies that saw an increase in sales after implementing an updated branding strategy.
For example, Domino's Pizza - After a complete rebranding in 2009, including a new logo, updated recipes, and a focus on transparency, Domino's saw a significant increase in sales and customer satisfaction.
Stop losing your clients now!
We are happy to help you out and offer:
* Full-cycle branding services from Step 1 to Success
* Professional and experienced team that helped more than 100 different businesses around the world
* Results in 3-14 days
* Precise compliance with deadlines
* Timely communication about the process steps
* 100% money-back guarantee
Grab your FREE individual brand audit with highlight of your + / - of current visuals and our recommendations!
Contact us NOW and get your FREE benefit!
The client: Bridge construction company.
The logo was created in 3 days.
Modern trends in brand visuals, logos, and corporate styles are constantly evolving to reflect the changing preferences of consumers and the dynamic nature of the business landscape. Here are some contemporary trends in brand visuals:
1. Simplicity and Minimalism: Clean, simple, and minimalist designs continue to be popular in modern branding. Logos and visual elements that are uncomplicated and easy to understand can make a strong impact and are often more memorable.
2. Versatility: Brands are increasingly designing logos and visual identities that are versatile and adaptable across various platforms and mediums. This includes responsive logos that can be scaled for different devices and applications, as well as adaptable color schemes and visual elements.
3. Authenticity and Storytelling: Modern brands are focusing on creating authentic visual identities that tell a compelling story. This may involve using visuals to communicate the brand's values, heritage, or mission in a genuine and transparent manner.
4. Typography as a Focal Point: Typography is taking center stage in many modern brand identities. Unique and custom typography is being used to create memorable logos and brand visuals that stand out in a crowded marketplace.
5. Bold and Vibrant Colors: Many contemporary brands are embracing bold and vibrant color palettes to convey energy, optimism, and creativity. These colors are often used to make a strong visual statement and create a memorable brand presence.
6. Adaptive Branding: With the rise of digital and interactive media, brands are exploring adaptive branding systems that can dynamically respond to user interactions. This includes animated logos, interactive visual elements, and personalized brand experiences.
7. Inclusive and Diverse Imagery: Brands are incorporating inclusive and diverse imagery in their visual identity to reflect the diversity of their audience and to communicate a message of inclusivity and social awareness.
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Telliskivi 60/2, Section A, 4th Floor
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