ROOT ZERO

ROOT ZERO

We're ROOT ZERO, the UK's First Carbon Neutral, Planet-Friendly Potato. Available in Waitrose!

12/07/2024

πŸ¦‰ EXCITING BARN OWL NEWS!

❀️ We're thrilled to share that we've had breeding success this year, with two young barn owls spotted in a nest box we set up on one of our Root Zero farms!

πŸ“ˆ Here is a picture of expert volunteers from the British Trust for Ornithology (BTO) carefully removing the young birds from their nest in order to ring them, which will help monitor them and gather data in the future.

🌳 We can’t wait to follow their progress in the coming months!

04/07/2024

πŸ€— Can we have a moment for the ICONIC Barn Owl!

πŸ¦‰ They’re one of Britain’s favourite birds and we must do everything we can to encourage them to thrive.

🌳 That's why we've placed Barn Owl boxes across our Root Zero farms in Pembrokeshire, to give them a place to breed and a second home to roost.

πŸ‘ We’re currently monitoring the boxes and will be sharing our findings very soon!

25/06/2024

🌿 Our wonderful Pembrokeshire soil is packed full of nutrients and perfect for growing potatoes.

🌺 We do everything we can to look after it and keep it healthy, including planting cover crops.

🌻 Cover crops help to build up carbon and feed the soil with nutrients. They protect the soil during winter months and also provide a habitat for wildlife, attracting essential pollinators.

12/06/2024

🌳 Did you know we have over 110 miles of hedgerows here on our Root Zero farms!

πŸ¦‹ These act as wonderful interconnecting highways for our wildlife!

🐞 We let our extensive hedgerows grow freely and only trim them every few years in winter, which allows them to become the perfect habitat for wildlife to flourish!

18/04/2024

🌳 Let's talk hedgerows πŸ€” Why are they so important?

πŸ› A SINGLE HEDGEROW CAN SUPPORT A HUGE AMOUNT OF LIFE!

🌱 Our Pembrokeshire hedges are usually covered in shrubs, flowers, grasses and trees. That’s a whole variety of habitats for so many species!

🐝 They are vital in providing food, shelter and places to breed for pollinators, birds, reptiles, mammals and much of our favourite farmland wildlife.

12/04/2024

😎 Friday mood.

🌝 The sun is shining and our spuds are smiling!

πŸ•ΊπŸ» Wishing all our sustainable superheroes the best weekend!

29/03/2024

πŸ™ŒπŸ₯š HELLO GOOD FRIDAY! πŸ₯šπŸ™Œ

πŸ– We're already planning the main event for this weekend...the EASTER ROAST! And what's a roast without the star of the show - the classic roast spud!

πŸ₯” Check out our recipe for the crispiest, crunchiest, skin-on roasties!

πŸ”— Click the link in our bio for the recipe.

08/03/2024

πŸ’₯ A huge shout out to all the amazing women for International Women's Day, you're all superheroes! πŸ’₯

πŸ™Œ We're so grateful for the extremely talented women who work behind the scenes here at Root Zero!

05/03/2024

🌷 This little glimpse of sun is getting us in the mood for all the springtime vibes!

πŸƒ If you’re ready to ditch the winter stews and move onto something a little bit lighter for dinner, try our potato salad recipe!

🍽 Throw in our sustainable spuds with some spring onions, lemon, mustard and herbs, for a deliciously quick and easy salad!

πŸ”— Click the link in our bio for the recipe.

01/03/2024

🏴󠁧󠁒󠁷󠁬󠁳󠁿 Dydd Gwyl Dewi Hapus | Happy St David's Day!

πŸ₯” Did you know our Root Zero spuds are grown in Wales!?

We're so proud of our Welsh sustainable spuds, grown and packed in the heart of Pembrokeshire, West Wales! ❀️

Today we celebrate St David, the patron saint of Wales, and wish all our lovely followers a fabulous day, full of Welshness! πŸ₯°

07/12/2023

πŸ”₯Bring the heat to your weeknight meal and warm up with our Harissa Spiced Roasted Potatoes & Greens!

πŸ₯˜ Made using our sustainable spuds, this flavoursome dish can be thrown together in one pan for no- fuss cooking!

πŸ‘†πŸ»Click the link in our bio for the recipe! (Created by )😍

28/11/2023

❄️ Day 2 at the Winter Fair!

πŸ₯” We had a fantastic day yesterday and we’re at the food hall again today with our sustainable spuds!

Come and say hi πŸ‘‹πŸ»

12/11/2023

Lest we forget ❀️

In memory of all the soldiers who gave their lives fighting for their country.

🌹 🌹

24/10/2023

Keep warm this Autumn with our delicious range of spud-tacular recipes, including these tried and tested roasties! πŸ‚

Perfect for baking, roasting and mashing, with our potatoes the possibilities are endless!

Not to mention they're packed with loads of key nutrients for your diet including vitamin C, potassium, and dietary fibre. 🀩

What's not to love? Check out our recipe links in our bio. πŸ˜„

19/10/2023

πŸ“’ PSA: has entered the building!!!

πŸ§‘πŸ»β€πŸŒΎ Olly is a farmer by day and an β€˜accidental agri blogger’ the rest of the time! When a video he posted β€˜as a joke’ blew up on social a few years ago, he’s continued to post every day since and gained a huge following!

πŸŽ₯ Olly stopped by today to film some content for his socials and YouTube channel!

We told him all about our Root Zero spuds and here he is pictured with one of our Root Zero growers, Tom!

πŸ‘‰πŸ» Keep a look out on his channels for some behind the scenes footage!

19/10/2023

Level up your dinner game! πŸ’ͺ😍

Cosy autumn evenings done right with our deliciously light and fluffy potato cake recipe. Did we mention they have a melt-in-the-middle cheesy centre to warm you up on a frosty day? ❄️

The full recipe is available via the link in our bio. ✨

06/10/2023

Rainy weather calls for a cosy Shepherd's Pie! β˜”πŸ₯”

It's a good job we have a tried and tested recipe on our website for you to sink your teeth into. πŸ˜‰

Warming and comforting, made using our spectacular spuds. What could be better? πŸ§‘β€πŸ³

29/09/2023

Our growing secret? SUPER SOIL πŸ₯”

At Root Zero we work in partnership with the soil our spuds are grown in! 🀝

We do everything we can to keep it healthy and put carbon back into the ground where it belongs. This is such an important mission for us, as when soil is damaged or disturbed carbon is released into the atmosphere.

Our growers work hard to preserve the soil in Pembrokeshire, minimising these carbon releases as well as making sure it’s packed full of nutrients to grow our perfect responsible spuds.🌍

Want to know more? Head to our website to dive into our mission statement. πŸ’ͺ

19/09/2023

Wow! Now that's why these spuds are spectacular...🀩πŸ’₯

Not only are our carbon-neutral potatoes the first of their kind in the UK, but check out those dazzling benefits.πŸ₯”πŸ’ͺ

πŸ’š Spuds are rich in vitamin C, potassium and dietary fibre - keeping your immune system and gut happy.
πŸƒβ€β™‚οΈ Thanks to their low Glycaemic Index, these spuds keep you fuller for longer and fuel you for your next adventure.
🏰 If you look back in history, potatoes have frequently been used in natural healing practices. From healing bones to treating sunburn!

Our Root Zero sustainable spuds benefit the planet and YOU! 🌍 Learn more on our website, link in bio. πŸ‘‰

07/09/2023

Have you tried our one-pot potato and cauliflower stew yet? 🀩πŸ₯”

If you answered no - what are you doing?! 🫒

This DELISH dish is accidentally vegan and packs a punch of flavour whilst also boasting those all-important nutrients your body needs! πŸ’—βœ”οΈ

Add this to your weekend menu - you won't be disappointed. πŸ’―

04/09/2023

What a Summer we've had at Root Zero! β˜€οΈπŸ˜Ž

Our potato plants LOVE the sunlight and thrive during the Summer months. Although we may have had a slightly wetter August than expected, our spuds soaked up both the gorgeous sunlight AND the extra water from our super soil! πŸ₯”

Thanks to this our sustainable spuds are happier than ever, look how healthy our fields are looking! πŸ’ͺ🌱

01/09/2023

At the stroke of midnight last night our spuds turned into pumpkins! πŸ˜²πŸŽƒ

Our very own Cinderella moment... ✨

It could only mean one thing - cosy season is here! We're ready for warming spud-tacular dinners, comfort blankets and pumpkin spice everything. πŸ₯”β˜•

Is anyone else extremely excited Autumn is nearly here? πŸ‚

30/08/2023

Dare we say it but it's officially back-to-school season! πŸŽ’βœοΈ

To make the transition easier, rely on those old trusty family favourite meals that are low effort but keep the kids happy. Our go-to? Air fryer wedges! πŸ”₯

Our spuds are even tastier with their jackets on, so keep them on for less peeling and maximum taste. πŸ₯”

28/08/2023

Happy Bank Holiday Monday! πŸŒžπŸ–οΈ

We're celebrating with a little Bank Holiday fun. 😎 Cross off all that you've done this long weekend and let us know in the comments if you have a line or a full house.πŸ₯”πŸ‘‡

24/08/2023

Bank holiday bruschetta....

With a twist! πŸ₯”πŸ…πŸ˜‹

Our friend has been cooking up a storm with our sustainable spuds, check out these twice-baked cheesy potatoes.

Sustainable and simply delish! Head over to Catrina's page for the recipe and get them on the menu this long weekend. πŸ‘©β€πŸ³βœ¨

08/08/2023

It's week 3 of the Summer Holidays and we're guessing you might be on the lookout for some new activities to keep the family busy! β˜€οΈ

Lucky for you, we've got three tried and tested family activities that will keep the kids busy whilst also promoting your home's eco-footprint! πŸŒπŸ’š

🌻 Plant a mini wildflower garden! Wildflower seeds are readily available in all garden centres and offer the perfect habitat and feeding ground for local wildlife.

πŸ¦” Build a hedgehog house! As hedgehogs are often born in June and July in the UK, its as important as ever to build them homes to nest in your gardens! Make use of twigs, sticks and recycled plastic as your base.

πŸ₯” Use your sprouting spuds for some hands-on art! Don't throw your sprouting spuds away, get potato painting or create your own Mr Potato Heads.

Let us know if you try any of the above! πŸ˜ŽπŸ‘‡

05/08/2023

Who doesn't LOVE a Sunday brunch? 😍🍳

Homemade potato hash browns, poached eggs and hollandaise - a match made in brunch heaven! πŸ˜‡

And made with our Root Zero sustainable spuds? Bonus points! πŸ₯”

What's on your brunch plans this weekend? πŸ‘©β€πŸ³

30/07/2023

Did you know our Root Zero philosophy is based on 'regenerative agriculture' principles? 🚜🌍

"But what is regenerative agriculture and why should we be supporting this?" We hear you ask! πŸ€”

This means that during our growing process, we restore degraded soils using practices based on ecological principles. Or in simpler terms we:πŸ‘‡

βœ… Increase soil organic matter
βœ… Create healthier soil that is drought and flood resilient
βœ… Decrease the use of chemical inputs
βœ… Promote cleaner air and water
βœ… Enhance natural wildlife habitats

To learn more about the benefits of regenerative farming and how we do things at Root Zero, head to the link in our bio and read our manifesto! πŸ₯”

25/07/2023

Royal Welsh Show πŸ“

The team are at the Royal Welsh Show this week, showcasing our sustainable spuds! πŸ₯”

Pop by our stall to learn more about our mission and find out how you can feel a little more hero when choosing Root Zero.

We're by the main entrance and can't wait to meet you! πŸ‘‹

22/07/2023

Don't sleep on these spuds! 😴πŸ’₯

Or else you'll be missing out...

Perfect for baking, roasting and mashing - best served with their jackets on! 😍πŸ₯”

Did we mention they're the first carbon-neutral potatoes in the UK? That's right, you can feel a little more hero when you choose Root Zero.πŸ¦Έβ€β™€οΈ

Find your nearest stockist on our website. πŸ“ Link in bio.

Videos (show all)

🍟 FRIDAY NIGHT FAKEAWAY! 🍟 πŸ₯” Chippy-style-chips made at home...yasss please!πŸ”₯🍴 Super simple and proper crispy, this air ...
🌏 HAPPY EARTH DAY 🌎πŸ’ͺ Here at Root Zero, we're on a mission to have a positive impact on our planet!🌱 That's why we've ta...
πŸ₯šπŸ« 'HOPPY' EASTER EVERYBODY! πŸ₯šπŸ«πŸ° Who else is jumping into Easter Sunday like our jolly little spud bunny!?🫢 Wishing you ...
πŸŽπŸŽ„Merry Christmas and a Happy New Year from Root Zero! #MerryChristmas #Christmas2023 #RootZero #SustainableSpuds #Grown...
πŸ₯” MASH vs ROASTIES - Pick your winner!!! πŸŽ„Whether you love mash, roast potatoes or BOTH, we’ve got your Christmas dinner...
πŸŽ„ One week to go until the big day!πŸ₯” It wouldn’t be Christmas without a big β€˜ol plate of roasties and we can’t stop thin...
You HAVE to try our delicious one-pot potato and cauliflower stew! πŸ₯”πŸ²Perfect for those evenings when you want a flavour-...
Get the most out of your potted plants! πŸͺ΄ Follow our simple steps to save your potted herbs and inject some flavour into...
Add a bit of ✨spice✨ to your Caeser!This is a MUST TRY for this Summer when the sun finally reappears and we're back to ...
This is how to nail a Jacket Potato every time! πŸ₯”πŸ’ͺ Fluffy centres, crispy skins and filled to the brim with toppings. Th...
Meet your new summer essential! 🌞Our moreish Patatas Bravas recipe is our take on the iconic Spanish tapas dish. Crispy ...
We're BUZZING for #WorldBeeDay! 🐝🌻At Root Zero, we're great pals with our local pollinators and are huge advocators for ...