You People

YP have rebuilt the denim jacket into a detachable contemporary product. Providing interchangeable vests, collars & sleeves.

Encouraging personal collaboration through a variety of designs, applications & heavy focus on off-centred inspirational sources. The foundation of YP is based on the power of variety , escaping conceptions and personal representation. By understanding that a singular person does not have a singular interest. YP recognises that you are a cocktail made up of different amounts of different ingredien

ts. From Music, Curiosities and Cultures, to Moods, Views and Styles. Therefore YP faces the future by celebrating the ‘Multi-version of YOU’

The beauty in this concept of the ‘multi,’ should be recognised, enjoyed and facilitated in the most unapologetic elegance. This ever-growing mind of yours, should not be subjected to constraints by limitation in circumstances, mindsets or products. YP aim to facilitate this by focusing on innovation, distinctive applications & cultural fluidity. In response to this theory, YP has reanimated a notorious wardrobe staple. This staple attains a reputable and firmly established soul, as a robust, hearty and reliable product across all backgrounds, cultures and trends
- The Denim Jacket. YP have innovated the infamous denim jacket into a detachable contemporary product. Enabling the YP wearer to interchange the vest, collar & sleeve components of the jacket. To mix and match a variety of handmade designs, applications and customisations depending on their mood, trend, style or occasion. With each design based on a multitude of different inspirational sources, the YP jacket provides the wearer with the unique ability to collaborate their ‘love of carnival’ on their collar, with their ‘curiosity of freedom’ on their sleeves and their desire for ‘a Basquiat comeback’ on their vest. Supplying numerous outfits, silhouettes and looks in one alluring finish. As the YP wearer is forever curious, they can continually update and ignite their jacket over the years through the eternal compatibility of the YP zip. Allowing the wearer access to bespoke customisations by featured creatives, guest editors and new designs without having to invest in an entire new piece. With an initial diversity of up to 20+ designs to play with,
YOUPEOPLE are excited to launch this immersive, detachable, denim jacket in MAY 2017.

12/12/2017

YOU "BESPOKE" PEOPLE - Get personal this Christmas...

A little gift from us to you, to say thank you for everything this year 💙
YOU "BEAUTIFUL" PEOPLE

mailchi.mp

04/12/2017

YOU PEOPLE ARE INTRODUCED

HAVE A PEEP INTO THE NIGHT THAT LAUNCHED YOUPEOPLE.
Featuring our editor Emmy Dayal, Sampha Tallia Storm Frankie Gaff Nino Sopromadze Gaulthier Gau Fujimine Joseph Maglia Flo Quilici Starkie Reay
Thank you to all that helped bring this to life - I have so much love for you all

30/11/2017

GOOD GAL GONE COUNTRY - CUSTOM (featuring studio radiator!) On it’s way to someone special 💙

26/11/2017

So it happened !! here is Emmy our founder in the CINDAHELLA jacket . Feeling very overwhelmed ! 💙💙 MANY more inside pictures to follow. We are beyond grateful and fortunate to have such great support , love and comments from all of those that came and/or saw the night unfold. WOW - Stay tuned , there’s a lot more to come !! 💙

08/11/2017

YOUPEOPLE founder Emmy, after a late night shoot, in her I LOVE ME sleeves. 💙

07/11/2017

Dancing for Freedom 🎨💙 .

23/10/2017

THE FOUNDATION 💙
OG BLUE DETACHABLE DENIM FOR THE MULTI VERSION OF YOU.

21/09/2017

Paid Creative Denim Customisation Assistant Internship

YOUPEOPLE are looking for NEW PEOPLE to join the young new team !

We need an all round creative who will help replicate samples, customise to conceptual briefs, support the day to day runnings of a new business and much more. For further details visit ...
https://www.fashionworkie.com/internship-placement/paid-creative-denim-customisation-assistant-internship

fashionworkie.com Paid Creative Denim Customisation Assistant Internship in Notting Hill, London. YOUPEOPLE are looking for an enthusiastic creative, with a multi-media approach to design to join their young new team. The individual must have a ‘hands on, can do’ attitude. They will be the right hand to the founder u...

20/09/2017

CINDAHELLA ! Giving Cinderella the diamonds and glitter she so truly deserved . ROCK AND ROLL CINDERELLA
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MU by
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20/09/2017

SOPHRIHHHAA - Not all our concept stories take a serious tone . Some are built from late night wonders about if and got it on, what and how would it look...! There is no denying that would be THE most beautiful and fierce collab ever . ⠀
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20/09/2017

GUEST EDITOR- Gaulthier Fujimine wearing BAD A$$ BASQUIAT
The wild, unique and full of life Gaulthier stopped by to give us a little peek into that crazy creative mind. He's not to be underestimated and he's definitely one to enjoy. His curious and international outlook on the world makes him one to watch and one to admire. See his interview at YOUPEOPLE.co.uk/editors/Gaulthier .
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20/09/2017

GOOD GAL GONE COUNTRY - This concept is derived from country music and the soul of humble hearts. Taking a good gal country is bringing her back to simple bliss, the things that really count.⠀
We used just denim to customise this piece as a parallel and in support of this concept.⠀
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19/09/2017

The look of 'WE JUST MET!' Starkie in oversized LOUD
Jean in OG BLUE FITTED

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http://www.youpeople.co.uk/