Urban Rider

Gear up with Rokker Moto Ranger Boots. Handmade in Portugal from vintage cowhide, with a leather inner lining and non-slip, oil-resistant sole. Zipper for easy access.

Shop now—link in bio!

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Urban Rideout Alert!

We’re gearing up for our 3rd rideout on August 18th.

Join us at Urban Rider, SW6 4SE, at 9:30 AM for a morning of coffee, gear, and unbeatable company. Led by the legendary , we’ll cruise through Surrey’s top roads and end with a mouth-watering lunch at Cafe.

Missed out last time? Don’t worry—this is your chance to join the ride and experience the thrill! Spaces are filling up fast, so make sure you RSVP now via the link in our bio!

Exciting News for All Riders!
Join us and the Royal Enfield UK team at the City Tour: London for an unforgettable day! 🏍️✨

Event Highlights:
- Test ride the all-new Guerilla 450 and the iconic Himalayan
- Experience our full demo fleet
- Enjoy a curated test ride route
- Exclusive offers and top-notch hospitality

Date & Time: 4th August 2024 - 10:00 AM to 5:00 PM
Location: Rykas Cafe Boxhill, Old London Rd, Dorking RH5 6BY

How to Join:
- Book your spot now: Link in bio
- Follow us for updates
- Visit us in-store for more info

Don't miss out on your chance to test ride the Guerilla 450 and explore with fellow enthusiasts. Your adventure starts here!

Click the link in bio
See you there!

New Arrival Alert!

The Biltwell Lane Splitter Helmet just got ECE R22.06 certified and is packed with top-notch features for your safety and comfort.

Swipe through to see why this helmet is a game-changer!

For an in-depth review, check out our full video on YouTube. Link in bio!

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A delicate custom .uk Hunter 350 by . It features new bars, a re profiled and re upholstered seat, re profiled fenders, re located rear indicators, a number plate bracket and tail light, Pirelli Scorpion STR tyres, a one of exhaust with a Supertrapp end can and matched side panel graphics. A beautifully thought out and executed build by Max, as always. #350

Stay Cool While Riding!

Riding in the summer can be a challenge, but we've got the tips to keep you cool and comfortable on your motorcycle. Check out our latest guide on how to stay cool while riding

Link in bio for the full article and video!

Ready for an epic ride? Join Urban Rideout on July 7th!

Start at our London store, enjoy coffee, gear up, and ride through Surrey's best roads. Limited spots—RSVP now via the link in our bio!

Best Urban Motorcycle Jeans 2024⁠
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Get ready for your city rides with our best urban motorcycle jeans of 2024!⁠
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Click the link in our bio to explore the full list on our website and watch our detailed YouTube review.⁠
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Best Urban Motorcycle Jeans 2024

Get ready for your city rides with our best urban motorcycle jeans of 2024!

Click the link below to explore the full list on our website and watch our detailed YouTube review.
https://www.urbanrider.co.uk/best-urban-motorcycle-jeans-2024

Maxime and his gorgeous new RE Shotgun he picked up today at our Royal Enfield showroom in Chelsea. Come and see us Monday - Saturday, we’re happy to help with all things bike related 🏍️

Archie and Eva pulled up to the shop on their gorgeous 1959 BSA A10. Coolest couple out there! The BSA A10 series was designed by Bert Hopwood and produced by Birmingham Small Arms Company at Small Heath, Birmingham from 1950 to 1963. We love it! A snippet of history still moving.

Jamie rolled up to the store on his gleaming 1973 Kawasaki Z1, which was imported from the US in 2019 and gently restored with all original parts.

Introduced in 1972, this is a very early model. Many nickname it as king of the road. What a gorgeous example of a well kept 70’s legend. What do we think? ’s

It’s not too late to bag yourself some dapper kit for your DGR this weekend.

We are offering 5% off your order, plus a further 5% donated to on us.

OFFER ENDS FRIDAY!

Use code: DGR24 at checkout. Link in bio!

Riding in this hot weather can lead to riders skimping on the protective garments.

Well we have the solution. The Tor armoured shirt is the latest in the Knox line up, giving you cool breathability AND CE AA level protection.

Hit the link in bio to shop the next 2024 Knox collection.



Who needs a summer riding shirt?

This years Distinguished Gentleman’s Ride is just around the corner and to honour this great cause, we are offering you 5% off your next order AND we will donate a further 5% of each sale to the DGR.

USE CODE: DGR24 at checkout and the code will be honoured in the store too!

This promo is not valid in conjunction with any other sale/promo items.
Promo ends on 17.05.24.

Who is taking part in this years DGR?

A stunning “scramblerfied” T120, was working on a few weeks back.

These Triumph bikes are a fantastic base for countless custom builds - this green machine is certainly one that caught our eye.

Who likes the more rugged Bonneville look?

We are now offering the Onyx collection at a 10% discount.

Hit the link in bio to shop the full Urban Rider x Merlin Onyx collection.

Here’s a selection of images we shot with to launch the collection last summer.

RIDEOUT REMINDER!

Our next Urban Rideout is THIS Sunday 28.04.24.

We have taken on some amazing feedback from our last Rideout and we have made a few changes to improve the overall experience for those involved!
The most important being, places are now limited to 30 riders. To sign up for your spot, for free, following the link on our stories and in our bio.

You can still order a new motorcycle jacket and automatically get a free Level back protector.

Hit the link in bio to find the entire collection.

Here is the new Brooklands jacket in Olive Green. A perfect jacket for the changing season in the UK, ready for warmer rides but equipped for the chillier days too.

The brand new Himalayan 450 is here in our London store!

Come down to Royal Enfield Chelsea and book in a test ride on the new Himmy. Really get a feel for the machine and how it responds to riding in the city.

We can’t wait to take it out and put it through its paces on AND off road, with &

Who’s keen to try it out?

JOB OPENING!

We are looking for a self motivated and creative individual to join our team. The role spans the creation and coordination of marketing across Rider Group channels. Urban Rider, Adventure Rider and MX Rider.

If you have prior experience in a marketing role, have a passion for the world of motorcycles, some experience in digital software and wish to join our team of likeminded motorcycle enthusiasts, please drop us an email with your CV and brief cover letter.

[email protected]

Link in bio to find full job description.

Happy to feature on the MotoGirl page. We are proud to stock their amazing protective garments, tailored for all female riders.

The Belstaff promo is still running. Get your free level 1 back protector, when you buy any jacket from the new collection.

Link in bio.

Here is the brand new Belstaff Convoy jacket in Black and Olive green.

Our Belstaff promo is still on.

Here is the new Robert’s jacket in black. An understated and timeless jacket, perfect for the warmer and drier days ahead.

Hit the link in our bio to find the full Belstaff collection.

Who likes the Belstaff Robert’s jacket?

The 2024 Collection is here!

To celebrate the launch of Belstaff’s new collection we are offering a FREE D3O Level 1 Back protector with any of the new jackets, purchased from us.

Click the link in bio to find the 2024 collection on our website.

The jacket above is the Belstaff Crosby Jacket, in the stylish Sand colour.

Keep your eyes out for more post and stories highlighting the new pieces in the collection.

We have had A LOT of rain in the past few weeks.

To avoid getting caught out by a sudden down pour (or hosepipe), we have an extensive range of waterproof gear in store and online.

Here you can see the Ergo Pro DP waterproof jacket and trousers keeping Tim completely dry.
Click the link in our bio to find all rain gear on our website, or stop by 51 New Kings rd and shop in store.

The Moto Guzzi V7, in a stunning and rare colour.

had this beauty on the bench for a full service and it certainly caught our eye!

Customer @ unknown - please tag/comment if this is your bike or know who we can tag!

Who’s a fan of this colour?

We are running a sale on the Custom 500.

30% off ALL Custom 500’s, whilst stocks last!

Hit the link in bio to find your new open face lid, just in time for the warmer weather.

Something a little different.

This colourful custom Continental GT 650 was built for , as a special edition Top Gear bike!

has been working on the finishing touches to be sure it runs smoothly.

Does this bike out a smile on your face?

We will be at the London Motorcycle show all weekend with our friends at .

Our team will be in our UR x RE t-shirts. If you see us, please come say hi and if you want to discuss the Royal Enfield range of bikes and/or gear, we will be happy to talk to you.

Who will be at the MCN show?