CMQ Communications

Wardrobes NI wanted a bespoke corporate identity for their developing business. The logo is based on the concept of a fitted wardrobe, with the company initials WNI incorporated. The concept works equally well as a small digital icon or as a large sign on the side of a building. If you're looking for fitted cabinetry, Wardrobes NI is an excellent choice!

Academic Families organise fantastic school vacation trips all over the world including Dubai, Switzerland and Kenya. Their tour brochure design has a revised vibrant colour scheme to highlight the variety of services they provide.

As part of setting up the new website www.aestheticallypleasingbelfast.com/ , I defined the colour scheme and created a digital ‘AP’ icon...

This is the new website for Aesthetically Pleasing, Belfast. It was great working with Gillian Limmer on this .
Www.aestheticallypleasingbelfast.com

Last week I helped Academic Families get set up for StudyTravel Ltd Alphe Secondary Focus Workshop – from football design to banners.
For safe, happy, successful students in UK boarding schools. Academic Families is fully accredited by both AEGIS and BSA, and supports international students throughout their time at UK boarding schools.

Event graphics created for the Academic Families team , Kenya. If you would like to learn more about admissions into UK boarding school contact Academic Families.

Working with Academic Families to design a football incorporating Mexico, Kenya, UK for the charity Alive and Kicking Kenya - delighted to see how well they turned out! 80 balls are going to distributed to local children over the next three weeks. Academic Families support international students with school placement and guardianship in the UK and organise amazing trips, including to Kenya where they saw the footballs being made.

Nico and I are signing off until Jan 3rd. I would like to thank all my clients for a great year and to wish you all a very merry Christmas and a happy new year. Nico getting ready for his Christmas dinner here!

Brand design - Kathryn Perry offers a wide range therapies including Reflexology, Aromatherapy Massage, Deep Tissue Massage & Reiki. Kathryn needed her logo to include her services for use on social media and gift certificates (a great Christmas present!). We decided to use lavender as it is recognised as an aromatherapy agent, as well as having many other relaxation and health properties which relate to all Kathryn's services.

What does a brand guide include?
A brand guide is a great tool to keep your brand consistent. It will include logo usage rules, logos in various formats for print and digital, and a company colour palette. It may also include additional design elements, mission & vision statements, tone of voice and messaging.

Brands are not only created but need to be nurtured and developed over the years. I have been fortunate to work with many clients from start-up, guiding their brands as they became established, built their teams and expanded into new markets.

Cirrus IT Systems is my first client to try out the

It wirelessly sends your information by tapping the card on compatible phones. A link opens up with your contact information, social handles, website etc ready to be saved to the phone.

Once purchased you receive an email with an invitation to create a profile. Here you add your details which you can update anytime in your online profile.

At about £40 there seem to be a lot of benefits but will let you know how it works in practice!

In 2022 social media is still an integral part of SEO strategy and social signals are important, says metrics expert Neil Patel. Here are a few tips on how you can give your SEO a boost.

Why do you need a brand guide?

1. Establish your brand identity
2. Communicate a consistent message to your audience
3. Easy reference for staff, designers and stakeholders

Consistency builds brand awareness. This is a recent guide I created for Cirrus IT Systems Limited – a professional IT network solutions company based in Lisburn.

Brand design for BarrCross group of companies

Paterson Sustainability advises investors and companies in emerging markets on ESG risk management, value creation and reporting. The new logo reflects the three-pillar conception of (social, economic and environmental) sustainability, commonly represented by three intersecting circles with green, yellow and blue. I have used the circles concept to make the letter 'P' for Paterson which can be used stand alone as a useful digital icon.
https://www.cmqcommunications.co.uk/

Great to see more and more clients focusing on sustainable practices!

Polar Limitada based in Mozambique needed a dual language website in English and Portuguese. I set this up using a handy drop down menu to toggle between languages - all easy to edit and update by me or my client. https://www.polarlimitada.com/

New website and brand design for www.alisonmcneillartist.com - I really loved working with the gorgeous paintings and photography!

Gorgeous flowers from a happy client - way to cheer up a wet Wednesday. Thank you!

Before you build your brand think about what you want to say and who you want to say it to. Here are five key questions to ask before you begin.

Monday is moving day - new office ready for action. After a year of the whole family working out of the kitchen this feels like sheer luxury!

I have been working with ICECAP on a series of LinkedIn posts to introduce their team and services. It is important to be consistent in style across social media, documents and website, so potential clients know they are interacting with the same company.

Getting C**t Shoes social media ready for their big sale starting Feb 1 - if you are looking for a great deal on quality leather children’s 👞 shoes visit colt-shoes.com

I have been working with investment company ICECAP Ltd on an identity update. Keeping their existing blue logo, warmer colours were added and a fractal gradient pattern, placing emphasis on the structured financial quality of their services. Their website, stationery, LinkedIn and business proposals have been updated to work together and clients now know they are interacting with the same company. It was an absolute pleasure working with the team in Jersey and Mauritius. www.icecapltd.com
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"Without all your excellent help my material wouldn’t have the same impact with clients."
"Thanks Claire and well done! It looks great"
"Thanks Claire, great job, Everyone seems very pleased."

Just some feedback I received before 11am this morning - love my job and helping my wonderful clients build their businesses.