Capture 1 digital marketing, video and content production
Specialists in creating digital content, video, filming, post-production, presentations, digital marketing content, consultancy including chat bot marketing.
Content that delivers impact and results ๐ฒ๐ฌ
Euroโs are in full swing โฝ๏ธ so it seems a good time to talk fan engagement ๐
So letโs explore how we can elevate fan experiences through innovative technologies. One such method is using clever WhatsApp automation to run competitions, offering a far more engaging experience compared to traditional email or SMS.
WhatsApp, provides an unparalleled platform for direct and instant communication. Studies show that WhatsApp messages can achieve 98% open rates, with 90% of messages being read within 3 seconds of delivery. This level of engagement is simply unmatched by email and SMS, making it an ideal medium for real-time interactions during high-energy events like the football games.
By utilising WhatsApp automation, you can create dynamic, interactive competitions that capture fans' attention instantly. Imagine sending out trivia questions, live polls, or prediction games directly to fans' WhatsApp accounts. Not only does this create a more interactive experience, but it also fosters a sense of community among fans.
Additionally, WhatsApp's multimedia capabilities allow for rich, engaging content. You can send images, videos, and voice messages, enhancing the overall fan experience.
To see the power of WhatsApp automation in action, check out the demo below.
Use the link if you are in your phone or scan the QR code if you are reading this on a PC and see the demo in WhatsApp!
https://capture1.co.uk/WhatsApp-Demo-fan-engagement
Waitlists are all the rage!! And with good reason...they work!
Here are 5 reasons to launch a waitlist campaign using an automated strategy in WhatsApp.... ๐ฒ
1/ Immediate Communication:
WhatsApp allows for real-time notifications and updates, which keeps potential customers informed and engaged throughout the waitlist process.
2/ Personalised Interaction: You can tailor messages based on customer interactions and preferences, making each communication feel more personal and direct.
3/ Better open rates and engagement: With way better open and click through rates compared to email, you have a greater chance of your follow up messages being noticed and read. Therefore you will get better rates of sign up from your waitlist than if you rely on email. No brainer ๐คฏ
4/ Efficient Management: Automating the waitlist process on WhatsApp can help manage large volumes of sign-ups more efficiently, reducing manual effort and the possibility of errors. Better for your team. Better for users. Win-Win ๐
5/ Enhanced Analytics: WhatsApp can provide valuable insights into customer behaviour and preferences, helping you refine your marketing strategies and improve overall campaign performance. With the ability to track answers given and integrate with spreadsheets, it's a powerful strategy that will leave you wondering why everyone isn't doing this!
To see a demo of how you can run a Waitlist in WhatsApp using automation in this way, scan the QR code below, or click the link if you are on your phone now - it will open WhatsApp. Tap the send button and see the automation in action! ๐ฌ Boom ๐ฅ let us know what you think of this...
https://capture1.co.uk/waitlist-whatsapp-demo (opens in WhatsApp) or scan the QR code below to see how it works....
๐ Unlock the Power of Chat Marketing! ๐
How are you converting your followers into loyal customers? Personalisation and instant communication are key and chat marketing can revolutionise the way online brands, retailers, and event organisers engage with your audience!
With chat marketing strategies you can...
โจ Turn more followers into customers
โจ Engage more leads, propsects and current customers
โจ Be more dynamic, responsive and effective with your digital marketing.
Whether you're just starting out or looking to enhance your digital marketing arsenal, chat marketing offers incredible opportunities to connect with your audience on a deeper level.
๐ If you want to learn how to leverage chat automation to turn your followers into your biggest fans and customers then we can help!
๐ฌ Let's chat if you think this could be a game changer for you!
Meet some of the Capture 1 team; founders Brett and Helen, and our champion photographer, Trevor! We're not just about creating powerful media solutions; we're about building long-lasting relationships with our clients. ๐ฟ From the first spark of an idea to the final touch that makes your project shine, we're with you every step of the way. We believe in win-win partnerships where your success is our success. Let's have fun and make magic happen together! ๐ Ready to join the Capture 1 family?
Welcome to Capture 1, where your communication and engagement journey transforms with powerful media solutions. ๐ From dynamic videos that tell your story to immersive chatbots that keep the conversation going, we're here to craft experiences that not only connect but also convert. But it's not all serious business; we believe in having fun while we're at it! ๐ Dive into the world of digital marketing that gets real results. How can we elevate your brand today?
Happy International Womenโs Day! ๐ซถ
Happy World Book Day! ๐ I love doing the costumes with the kids even year as we LOVE books in our house! And at Capture 1 we love business and learning books!
So to celebrate I thought I'd share some of my favourite and most impactful books over the years for business and development - a blend of practical books, mindset, psychology and marketing....every one of these is a gem!
And then to finish I have given two of my favourite children books that every adult should read! Because I think if we sometimes step back and learn like kids it's amazing the simple insights that can be the most profound!
Which is these are your favourite? And what would make your list of favourites?
If you have a a group of girls or team of women who would love to do something a bit different for International Women's Day on Friday then check out this amazing offer from our client Nerf Action Xperience UK at the Trafford Centre in ๐๐ผ
Calling all incredible girls and women! ๐ Come and celebrate International Women's Day at NERF AX!
We are offering a limited number of FREE tickets (only when pre-booked) to give away! Show off your NERF skills, connect with other amazing women, and immerse yourself in our activity fuelled zones where empowerment and excitement are the name of the game!
Don't miss out on this unique event starting, with session times from 11am through to 9pm! Bring your gal pals, sisters, mates, sports groups or colleagues and let the battles commence!
Let's come together to celebrate inclusivity, diversity, and the power of women. Book now for your FREE TICKETS as limited numbers are available! (tickets are usually ยฃ19 so this is an amazing deal!)
Let's TOGETHER!
Please note our main focus is celebrating women and we aim to inspire inclusion which means EVERYONE can attend, so boys and men are also welcome; as long as they are happy to celebrate the women around them they are more than welcome to come and join in with empowering women FUN!
See ticket link below with the option to book onto one of 5 sessions, subject to availability.
We look forward to welcoming you and celebrating all the amazing women we have around us !
If you don't make plans for February, it will make plans for you!!! โค๏ธ
What one thing do you plan to do advance or improve your marketing this month? ๐
๐กone thing you could do is watch our most recent ideas and inspiration webinar! comment 'webinar' and we'll send you the link ๐
See a snapshot from our recent webinar series showing how you can use Chat Marketing to supercharge sales and customer actions! If you'd like to learn more about the technology and strategy we are discussing and the pain points it solves for you then comment below with the word 'webinar' and we will send you the replay link to watch at your conveniece and blow your mind with what knowing this super simple strategy could do for you!
Comment 'webinar' below to blow your mind! ๐คฏ
Marketing is simply understanding people and delivering them a message that gets them to take an action!
What are you doing this week to deliver your potential clients a message that propels them to take action? ๐คทโโ๏ธ
If you want some inspiration on how you can do this then come on our next webinar on Tuesday this week ๐๐ฉโ๐ป๐ฒ it will be your action towards archieving this ๐ช
Use the QR code to register or DM us word โwebinarโ for details
Calling all Social Media and Marketing Masters for online brands...โ
Join this webinar to see how to supercharge social for your brand and turn followers into customers...
โโ
See the competition strategy that will transform your giveaway campaigns from achieving just a little brand awareness to bringing you new customers, conversations, data and marketing power with both current and new followers!
โ
Get more people to engage with your posts
โ
Get more conversations going with potential customers
โ
Be able to follow up with them for free after they have taken interest in your post
โAll without having to be on your phone / computer / social media 247?!!!
โJoin this free webinar to see the new amazing strategies you can be using.
๐ Just comment below with 'webinar' and be sent all the information you need to join live OR get access to the replay.
โ
Get set for a game-changing strategy that will elevate your results to new heights through chat marketing and automation.
โ
Don't miss out on this high-impact transformation! Join our webinar and discover how, in just weeks, you can witness the remarkable results this strategy can achieve.
โ
See how you can be seizing the opportunity on this webinar!
โWhoโs this for?
โโ
Retail and online brands
โ
Social media managers
โ
Sales and Marketing professionals who use Facebook and Instagram to generate leads
โ
Events organisers who need to sell more tickets
โIf you head up your companies social strategies then you need to come on this webinar and find out if your agency or internal team are using this strategy....
๐ Just comment below with 'webinar' and be sent all the information you need to join live OR get access to the replay.
chat bot marketing webinar Ready to turbocharge your social media game? Want the latest strategies to turn followers into customers, supercharge customer communications skyrocket engagement, conversations, and conversions? Get set for a game-changing strategy that will elevate your results to new heights through chat marketin...
๐ Exciting Opportunity for Leisure Attraction & Event Managers! ๐
Are you ready to transform your social media followers into enthusiastic visitors? ๐ก๐ข๐ช
Join us for an exclusive webinar where we'll unveil the secrets of Chat Marketing, a game-changer in audience engagement! ๐๐ฌ
In this digital era, social media is more than just a platform โ it's a vibrant community where experiences are shared and memories are made. But how do you make sure your leisure attraction or event stands out in this bustling online world? ๐ค๐
Our webinar is tailored just for you! Here's what you'll learn:
๐น Engaging with your audience in real-time through chatbots and messaging apps.
๐น Crafting compelling content that converts followers into visitors.
๐น Leveraging chat marketing strategies to create buzz around your events and attractions.
๐น Tips & tricks to supercharge your social media presence and drive foot traffic.
Don't miss this chance to elevate your social media strategy and see a real difference in your visitor numbers! ๐๐๏ธ
comment below with 'webinar' ad get the details and link to register
Spots are limited, so secure your place now! Let's turn your social media into a powerful magnet for attracting visitors. ๐งฒ๐ฅ
See you there! ๐๐
See the competition strategy that will transform your giveaway campaigns from achieving just a little brand awareness to bringing you new customers, conversations, data and marketing power with both current and new followers!
โ
Get more people to engage with your posts
โ
Get more conversations going with potential customers
โ
Be able to follow up with them for free after they have taken interest in your post
โ
All without having to be on your phone / computer / social media 247?!!!
โJoin this free webinar to see the new amazing strategies you can be using.
Comment with webinar and weโll send you the details for how to join for free ๐
โ
Get set for a game-changing strategy that will elevate your results to new heights through chat marketing and automation.
โ
Donโt miss out on this high-impact transformation! Join our webinar and discover how, in just weeks, you can witness the remarkable results this strategy can achieve.
โ
See how you can be seizing the opportunity on this webinar!
โWhoโs this for?
โโ
Retail and online brands
โ
Social media managers
โ
Sales and Marketing professionals who use Facebook and Instagram to generate leads
โ
Events organisers who need to sell more tickets
โIf you head up your companies social strategies then you need to come on this webinar and find out if your agency or internal team are using this strategyโฆ
comment below with webinar and get registered ๐
I am fondly called โMrs Christmas ๐คถโ by Simon Edmondson and so today at the Christmas meeting for The Business Network South Manchester he ran a Christmas quiz and so I had to live up to my reputation and win! ๐ and of
Course I did! ๐ฅ
Having run Christmas events for years, appeared on a channel 5 programme โa Victorian Christmasโ and with a wardrobe full of Christmas themed clothes and shoes ๐ (My red sparkly shoes adorned with Holly are the best!) then I would have let everyone down if I hadnโt won!
Thanks Simon and fellow network members ๐คฉ another great meeting and look forward to my prize of a full car valet ๐
It was actually quite a challenging quiz- hereโs one of the questions to test your Christmas knowledge-
โWhat country first put up Christmas trees as decorations?โ Answers below ๐๐
This is a very cool way of using chat bot marketing for BLACK FRIDAY that we've launched for our client this week ๐
For B2C brands it's hard to stand out for Black Friday...using marketing funnels like this not only help you stand out but get more meaningful interactions with potential customers and give you the tools to follow up and turn them into customers.
See below to check it out and see how it works ...how could you use this for your business or event?
(and whilst you are at it check out the amazing deals Nerf Action Xperience UK ๐ ๐ฅ๐ซ)
๐ Keep your eyes peeled for some EPIC deals blasting your way this Black Friday ๐ฅ
Limited availability. Don't miss out and get priority access 24 hours before Black Friday.
Type BLACK FRIDAY below for more info and to join the priority list to get your hands on the offer you want before they sell out.... ๐
Next up on our spotlight is Helen Nurse at Capture 1 digital marketing, video and content production.
Capture 1 DVP can help your business communicate more effectively. Whether itโs event filming, promotional video, social media content, presentation slides, animation, infographics, training film production and audio, they've been creating media content for over 22 years!
Find out more via their website - https://loom.ly/SFbN418
PS... We always say how fantastic we are, but Helen really says it all!
Iโve been part of this group for the past 20 years- throughout our business life and itโs just the best!! Such a great celebration of the group and the people who make it what it is! Itโs not just networkingโฆitโs MBBC networking!
Congratulations to Helen Nurse Capture 1 digital marketing, video and content production and Ann Davies Bizwizuk on winning 'most supportive member' award 2022. Votes were made from members based on contributions made and Helen and Ann came joint first.
The award was kindly sponsored by Mark Hayward of Communications.
Cheers ladies ๐ท๐พ
This is a great giveaway with a fab prize - plus if you enter you will see how clever our chat bot technique is to run this kind of social media compโฆ..
๐ ๐GIVEAWAY ALERT ๐๐
We're thrilled to announce a chance to WIN a LUXURY RETREAT for you and someone dear to you who truly deserves it!๐
A place where joy, refinement and a connection with nature coexist, Carden Parkโs 1000 acre estate is the ultimate expression of escapism. Choose from a range of unforgettable experiences and discover the extraordinary in the heart of the Cheshire countryside.๐ณ๐๐
Ideal for romantic breaks away, business retreats, or family staycations, many of the exquisite bedrooms offer stunning views of the Cheshire countryside and the Welsh hills beyond.๐
Spend a leisurely afternoon with afternoon tea and enjoy a selection of finger sandwiches, delicious warm baked scones with jam, fresh cream and butter. Beautiful dainty cakes made by the Pastry Chef that morning. Also Indulge in a glass of Carden Park Estate Reserve. ๐ฐ๐ฅ
The world-class spa's immersive sanctuary, grounded in nature, will ignite the senses and transport you to a world of opulence, warmth and wonder. ๐โโ๏ธ๐๐ฆ
Challenge yourself to two of the most highly regarded golf courses in the North West of England. With pristine greens in stunning surroundings, experience a truly luxurious golfing retreat.๐๏ธโโ๏ธโณ
From gourmet masterpieces in luxurious surroundings to elegant, locally sourced dishes in intimate atmospheres, care, authenticity, and quality bind the eclectic mix of dining experiences. ๐ฝ๏ธ๐ธ
๐TO ENTER...
Let us know below who in your life deserves to be treated to a luxury Cheshire retreat ๐ We will then send you a message to enter the Giveaway via Messenger
Make sure you follow us on Facebook and Instagram too.
What's Included in the prize?
๐ 1 night stay for two (twin or double beds) ๐๏ธ
๐ฅ Full English Breakfast
๐ซ Afternoon Tea for two with a selection of finger sandwiches, cakes, scones and a glass of bubbly ๐ฅ
To be used be used before 31st March 2024. Dates subject to availability. Festive period not included. Prize is transferable as a gift for someone else.
Terms and Conditions Apply(see our website)
Are you tired of posting with no engagement and no way to follow up or turn your audience into buyers? ๐ฅ๐ฃ ๐ฌ
When you get this set of ideas you will also get sent a value packed webinar recording with even more ideas and actionable strategies that will help you to get way more ROI from your social media activities. ๐ฅ
The webinar will be delivered to you directly inside Messenger and so you can watch in your own time and convenience, wherever you are. ๐ฒ
To get the free ideas PDF and access the free accompanying webinar just type IDEAS below and you will receive it via Messenger ๐๐ก
A successful networking group isnโt just about the business; itโs about so much more! And our summer social work Manchester Business Breakfast Club last night showed just what a great group we are and as much as itโs another business its about so much more!
I and so grateful for the friendships; both old and new, that I have through the club!
And as one member said to me last night โIโve learnt so much more about so many people tonight than I have done in a year of breakfast meetings!โ So true! The value of being social cannot be underestimated!
Thanks to Sixes Social Cricket for fantastic venue and hospitality.
Did you know you can build lists on Facebook and Insta, segment and message them in the same way that you email your list? And can be getting 80% open rates doing it that way?
Does your business use WhatsApp yet? ๐ฌ
I'm not talking about WhatsApp groups or individual staff members messaging customers.
I'm talking about an interactive, automated WhatsApp channel which allows you to have better conversations, at scale with customers, prospective customers, members or event visitors.
What you can do with it is immense.....
๐ฅ Send bite size messaging, answers and quick fire responses to customer enquiries.
๐ฅ Include images, graphics, voice notes and videos (in a way that they can view in the chat channel, without having to click off to external links)
๐ฅ Send follow up messages and prompts to continue the interaction, be more nurturing and build a more trusted relationship.
๐ฅ Get more noticed as a push notification rather than being lost in a sea of emails.
๐ฅ Get powerful data and analytics to learn more about your customers, and deliver highly relevant information to them, strengthening your relationship and brand image.
And if you still need convincing, here are some stats...
โ
65% feel more confident messaging businesses vs. sending an email.
โ
68% of users also call WhatsApp the easiest method of contacting a business.
โ
83% of customers use messaging apps like WhatsApp Business to contact a business to learn about products, and 75% of them actually go on to make the purchase.
If you want to know more about how you can leverage the power of WhatsApp for your business and marketing communications then message me for a free initial chat or ask me to send you a link to our WhatsApp channel to see it live in action....
It's the time of year when colleges and schools are planning open events for Autumn and looking to student recruitment for 2024.
If you want to see how well you are doing with your marketing activities for maximum student recruitment success, in particular getting maximum conversions of ideal students from your open events; then take this free quiz ๐
It will benchmark where you are at currently with your marketing activities and give you ideas and inspiration for getting more success for this years intake!
Take the free quiz here โฌ๏ธ
https://newstudents.scoreapp.com/
Happy birthday to us ๐ฅณ๐ฅณ๐ฅณ
23 years ago we incorporated Capture 1!!
The scary thing is I realise I have now crossed the line of running my business for longer than I didn't run it! ๐ณ
So I thought I would put some musings about my top learnings from my 23 years in business....I think I've probably earned the stripes to do that!! ๐
And for the rest of this month in celebration I am going to do various other '23 lists of' made up of valuable tips and ideas that you can use in your business, marketing and digital content. So make sure you follow us to get these! ๐ฅ
In the meantime, I hope you enjoy these and let me know below which one resonates with you the most. And I'd also love to know any that particularly made you think or most helpful.......
https://capture1.co.uk/23-things-weve-learnt-from-23-years-in-business/
In so many other countries WhatsApp is a way that businesses communicate with their customers. As Standard.
So why arenโt businesses in the UK using WhatsApp more?
Itโs easy, direct, cheap and instant. It allows you to build and nurture better relations with customers, builds trust and, when done properly, is way more efficient and easier for your team too.
And many entrepreneurial businesses all over the world are using WhatsApp already, with great success. So if you arenโt - why not?
And the thing is with small, entrepreneurial, consumer focused businesses who are often early adopters of new ideas; they can only afford to use customer channels that work for them and get an ROI. So a lot can be learnt from these businesses about what works because they canโt afford to make mistakes or spend time or money on customer channels that donโt produce results.
WhatsApp stats blow email out of the water, especially for B to C businesses as on average you get a 5 times BETTER open rate! ๐ฅ
WhatsApp for Business is disrupting the way businesses can communicate with their customers. And if you are not starting to use it you are missing out. Especially if you have consumer customers at scale.
It's making communication more effective, efficient, and convenient than ever before, and the statistics prove it.
WhatsApp has more than 2 billion monthly active users (hootsuite stat 2023). That's a quarter of the entire global population. This means that businesses have a huge opportunity to connect with potential customers in a personal, direct and interactive way.
One of the reasons itโs so successful? TRUST - in the digital world, trust is more important than ever and harder to gain than ever.
People are more sceptical and getting your messages through is a challenge. Inboxes are crowded and spam filters are good!
But WhatsApp cuts through all that. And is more personable and interactive.
It's a trusted platform that your customers are already using multiple times a day and so guarantees your messages land right in front of your potential and current customers.
So follow the example of some of our more exotic neighbours of the world! ๐ and start to use WhatsApp for your business. You will find you get-
๐ฌ better conversations
๐ญ better customer relations
๐ฐ more sales
Message us to get advice on how you can make it work best for your business
๐ฉ itโs not enough to set up a business Channel. Do it properly and it will be a grand slam for your business ๐ฅ
Message us if you want to know how to do it properlyโฆ
The best conversations with customers are 2 way, highly relevant to them and helpful.
The best way to have these conversations? Chat channels such as WhatsApp.
You will get masses more engagement than just broadcasting using email. More information, more responses, more salesโฆ.
Find out how you can be using automated and interactive chat channels like WhatsApp and Instagram DMs for your business with the free quizโฆ
https://capture1.co.uk/ChatBotQuiz
How could chat bot marketing strategies work for your business?
Today has been a bit different from the normal Monday (whatever that is!) as itโs been all hands on deck to sort and start to clear out our storage units!!
Prior to covid we ran 5 years of seasonal kids events- at quite a large scale and at various venues. During covid we then pivoted (not heard that word for a while! ๐) and ran hundreds of online, virtual events and experiences.
The thing is with live events (both in person and virtual) they are super fun to run - but they are HARD work operationally (especially at Christmas ๐when you have your own young kids too)
We had a blast but following covid we had to make a decision whether to go back to running them as we had several of our previous venues asking us if we would pick up where we left off. And we realised that the thing we really loved to do was the marketing for the events!
We always sold out our events and the marketing was the part we found the easiest and most enjoyable. Once you then have to deal with operations (actors calling in sick, snow getting in the way of customers travel etc!) then itโs more ๐
So we decided to focus on helping other people with marketing for their events- what we learnt about using chat marketing for our own events is SO valuable for anyone running a family attraction, Festival or seasonal event of any kind. And now that WhatsApp also opening the comms channel options we can be a game changer for other peoples events!
So back to our storage unit!โฆ.
This means we have a huge amount of stuff that would be useful for anyone running a Christmas event, theatre or attraction.
Items like -
๐ญ black theatrical drapes- great quality and we have more than I suspect the national theatre!! So if you know a theatre or similar venue who could benefit from a load of fire protected black drapes in excellent condition at bargain price please tag them!
๐
Elf costumes, elf props, elf games, Christmas trees, propsโฆyou name it we probably have it to do with elves! (Oh and a fab snowman โ๏ธ and reindeer costume too!)
๐ Halloween props, games, costumes
๐ฐ a selection of Easter bunny costumes
Backdrops for all themes and styles - Christmas, superhero, Halloween- if you want some good quality vinyl printed backdrops let me know your theme and weโll let you know what we have.
The main reason we are doing this is we have so much great stuff that we donโt want to go to waste!
So if you know anyone who runs an attraction, retail outlet or seasonal event please tag them or send them this post. They can get some bargains and help us to not let this great stuff go to waste!
Oh and if you want help marketing your event using interactive media & chat marketing strategies which will blow your mind weโd also love to chat ๐ฌ
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