Joel Bilodeau

The best Ceos I have seen in the coaching industry all knew how to coach, do sales and marketing

Now they have help like I do, you don't have to do everything alone

But like most of life, there are stages in a business than need to be deal with

Learn how to do it yourself and make it work
Then, have fun hiring and delegating

The best way to grow isn't making it more complex

It's all about trimming down everything so it's stupidely simple

OVER HALF A FU***NG MILLION IN JUNE!!!

No launch, 100% ever-mother-green

I was shaking, writing this from one of my favorite ho**ah bars
with a Mojito in my hands

I wrote this text for you while thinking: f**k you June, we broke your 2 legs and your bu****it summer excuses

(The last two Junes have been s**tty months for us)

I thought it was a good time to celebrate and anchor this beautiful and long awaited win!

I was thinking about celebrating while listening to lord of the rings, but My wife told me you're an idiot go celebrate for real

It's been almost a year since I set myself to make 500k monthly and to be honest...

This
Feels good

We got close a few times but it didn't feel right, there was always something missing

New process, breaking process, ads that don't scale
(A business what)

What could be better than reaching it in a month that seems to be against the grain?

608 400$ to be exact

I want to give you some lessons that helped us reach this
The wonderful team I have, and myself

So I'm going straight to the point:

1. The bigger your business , the bigger your problems

Early June stripe blocked my funds, no more deposits.
215,000 that I wasn't receiving because they had to "verify" my business

In the meantime, the expenses are going out without even knowing if I'll get them back

And I had just put over $30,000 into our team retreat in Miami
It's a good thing my cash flow is solid and I'm brilliant, because this is the kind of thing that can easily break a business

-> no cash to invest in leads
-> no cash to pay your team

I stayed solid, I honored everyone

And most importantly, I didn't transfer that fear to anyone

Not our customers
Nor our sales
Nor my team

So the nugget: lead by example

PS: I received the funds and they apologized, so we still like stripe

2. It's not over until it's over

Our start of the month was a mess, we had few new customers versus our standards

And even if we didn't want to, the word "crappy June" rubbed in our ears a few times

But we remembered that the month has 30 days, 4 weeks and it's not over until it's over

I also noticed a pattern that seems to occur often

1 extraordinary week
2 normal weeks
1 week of s**t

So we lived the week of s**t at the beginning of the month, which left room for the 3 others that were going to be good!

Who knows, if we had forgotten this concept we would have surely dragged a s**tty state of mind on the other weeks and thus, created the unsatisfactory result

3. The longer you have a business, the easier it is

Let me get right to the point here: we have a credibility after 3 years that few people have and that we did NOT have in our first months.

The more you prove that you are solid and here to stay, the more you create a track record. The more people trust you, the more results you have to share

This month we started a lot of people who didn't know us for a while, because we have a million proofs that we know what we are doing.

Want to do the same?

Bring big results to your clients.

Forget about refunds
Ungrateful customers

And focus on the ones that are

Best
Marketing
Ever

No's turn into yes's over time

4. Last point, team team team

Most coaching businesses change teams every quarter because they are not able to build a leadership culture.

They have employees who charge 0.15 minutes extra and put in the least effort

With us, it's completely the opposite

We have great team members, most of them have been with us for 12 months or more

People today have confidence in our movement, not just in "Joel".
This allows me to focus on growing the mission

(English market)

And to make a RECORD month in French.

So I want to end on this:

Building a team is amazing and we are really good at it, creating LEADERS who support the mission

(2am and still several european members were up and running to finish the month)

I hope this post has been of value to you, as I write it with great emotion and joy

Thank you for following us, thank you for trusting us
We are just beginning

Joel

And all the KLT team

Lets grow!