CAAP'

With Jennyslimzy and ugo eaglet – I just got recognized as one of their rising fans! 🎉

Meet Offor Precious, the dynamic CEO of The Refiners.

With stellar organizational skills and a passion for innovation, Offor leads with resilience and creativity. Ready to make a lasting impact in CAAP 2024.

Let's create something extraordinary together! 🚀✨

CAAP' 2024 is cooking! 👌💯

I need a T Shirt wholesaler or manufacturer that can produce over 260 branded T shirts for an event. If you are serious kindly Dm me with your samples and unit cost.

These are echoes from the past of CAAP 2023. See sunshine. See groove. See you at the top

CAAP 2023 was quite an Attraction. A display of beauty, aesthetic and packaging. Here are a few of the showings that was available last year.

Dear all, the day you realize that media messages are constructed and unknown to the viewers, listeners, and all. Then, your freedom has come. Stop believing everything on the social media for your own mental health.

To my beautiful wife and my angels, Jewel and Laura, and to my dear Mother. Beyond these to the women who have made life worth living for me, I wish you a wonderful celebration of honour and grace on the international women's day 2024. God bless all women. Truly life will be totally unbearable with you all.

Finally, I got a copy of the book Media Relations Playbook by Chido Nwakanma. Am excited at the thought and ownership of this book. When a Media Relations book is forwarded by the legendary, Mazi Mike Okereke, then you can bet that the book is a must read for now and the future. Thank you oga CBN for giving posterity this legacy of well tested experiences and theories.

Vacancy
As part of the resolve to strengthen the Creative engine of the CAAP project in preparation for the 10th anniversary, we are recruiting excellent creative minds whose design ability and ingenuity can match a Twenty First digital agency requirements. If you think you fit this match, shoot mail now with soft copies of your design on or before the 14th of February 2024. [email protected]

CAAP is about to unveil a new chapter for the 2024 version. This time the narrative will be change. We are about to bring a fresh perspective to the advertising scene, that Akwa Ibom is not just a place forN3000 flyers and
N5000 logos but some higher. Brands are finding in roads into our market yet the brand strategies and executions are done elsewhere. This lopsided approach to brand building must give way to home grown strategies that can deliver perculiar results.

COME SEE THE MAGIC OF 419
Teaching Com 419, tagged Advertising Production Techniques over the years have come with a lot of challenges, that are quite interesting and intriguing. These challenges more or less arises from the gap in the absence of relevant materials that can aid the teaching of the course. In practice, advertising production people are often too busy to take time off their schedules to put their production experiences in a book that can be made available to the younger generation and even for us academics.
Given the technical nature of advertising production, not too many people can relate with the world of print production, radio production, television production and even production for the social media without a functional studio.
As part of the CAAP philosophy my students who offer a course titled Com 419, were given an assignment to produce a 13 page calendar for the University of Uyo on the theme, INNOVATION.
The team was made of two groups, with each group numbering about 8 each and I believe it was an experience moving from briefing to actual production. I find this experiences quite revealing and fulfilling because indeed the students gave the assignment their best shot. Wishing all my students a wonderful Christmas and a more progressive 2024.
Please find the highlights in pictures for your delight.

Big shout out to my newest top fans! 💎

Åh ẞås, Akpan Rita Peace, Tise Meni and all others who have joined us since the last CAAP event. We are smiling because of your responses. Have sweet and vanilla day

PRESS RELEASE:
CAAP'23: A Celebration of Resilience, Creativity, and Unwavering Support

The CAAP'23 organizing committee extends heartfelt gratitude to everyone who contributed to our event. Despite facing unforeseen challenges, your unwavering support has been truly inspiring.

With over 400 Google Form registrations and more than 500 enthusiastic attendees who graced our event, This overwhelming response showcases the community's commitment to fostering creativity and innovation.

Acknowledging our Sponsors: We extend our deepest appreciation to our sponsors who played pivotal roles in making CAAP'23 a reality. Special thanks to our Headline Sponsor, Ibom Air, and Associate Sponsor, Ebo Gadget Store, for their generous support. Your commitment to empowering creative initiatives is commendable.

Gratitude to Keynote Speaker and Distinguished Guests: A special mention to our keynote speaker, Mrs. Aniekan Essienette, Marketing Manager of Ibom Air, whose insights and support have been invaluable. We express our gratitude to our esteemed guests and panelists who waited for over four hours and supported us in seeking solutions. They are: Sir Michael Bush, Mr. Uwem Archibong, Mr. Hanson Johnson, Mr. Philip Asuquotes, Mr. George Essien (Mighty George), Mr. Yugee Bamidele, Krox Ukpe, Ikenna Kalu. We also appreciate the presence of representatives from Advertising Regulatory Council of Nigeria (ARCON) and Advertising Practitioners Association Uyo Chapter (APAUCH), among others not explicitly mentioned.

Addressing Unforeseen Challenges: Regrettably, the event experienced unexpected challenges, and did not hold, leading us to seek legal counsel. We have communicated with Silver Bird Cinema Founder, Ben Murray Bruce, demanding a public apology under 24 hours and compensation for damages and brand defamation. We believe in upholding the integrity of the University of Uyo and ensuring that justice prevails.

It's important to note that the event venue was fully paid for, leaving no room for any excuses or discrepancies.

Moving Forward: Despite these challenges, CAAP remains committed to our mission of promoting creativity and innovation in advertising. We will continue to work diligently to address the issues at hand and look forward to future endeavours that foster creativity collaboration, and a better CAAP’24. To the students and attendees, please do not be deterred and let your hope and excitement not be lost, CAAP isn’t a destination, it is a journey, and we will come back even better.

Thank you once again for your support and understanding.

Signed,
Oyokunyi Otu Ita Ph.D
Lecturer, Advertising, University of Uyo
Convener, Communication Arts Advertising Project (CAAP) 2023

CAAP' isn't a destination, it is a journey.

We will comeback stronger! Thanks everyone for yesterday.

You sure don't want to miss this!!!

http://bit.ly/CAAP2023 Registration is compulsory! Don't miss CAAP' for anything