The Profit Bridge

I Help Business Owners Get More Leads. Case Study: https://www.theprofitbridge.com/case-study I have my personal site at PaulEaston.com

01/08/2024

Testing high quality AI content tools...Looking promising - want to learn more? drop into the upcoming free training event:
https://www.SEOintensive.com/

30/07/2024

Upping my game with GA4 :)

29/07/2024

SEO Checklist: What Expensive Agencies Use for Big Companies ๐Ÿ“‹

Hey everyone! ๐Ÿ‘‹

Iโ€™ve put together an easy-to-follow checklist for SEO that expensive agencies use when working with larger companies. Each item has a link to a video that explains the details in a way business owners can understandโ€”no tech jargon, I promise! ๐Ÿ“นโœจ

And the best part? It's completely free. No email required. ๐Ÿš€

I've spent 20 years working behind the scenes with agencies, and now I want to share my knowledge with you. ๐ŸŒŸ

In exchange, all I ask for is a review. :)

If youโ€™re interested, just comment "yes" below, and I'll send you the link! ๐Ÿ‘‡

Thanks for your support! ๐Ÿ™

28/07/2024

Free copy?

I am putting together a roadmap - what to do on your website for SEO, and linking to videos explaining (plain English) - no email is required, but I would like a review afterwards

Drop me a yes below if your interested โฌ‡๏ธ

15/07/2024

There is a little coffee shop, where two people arrive and approach the counter.
โ€œFive coffees, please. Two for us and three hanging.โ€
They paid, they took their two coffees and left.
I asked the waiter. "Whatโ€™s this about hanging coffees?"
โ€œWait and you'll see."
Some more people came in.
Two girls asked for a coffee each, they paid & left.
The following order was for seven coffees and it was made by three women - โ€˜three for them and four hanging coffees.โ€™
I was left wondering...what is the meaning of the hanging coffees, they leave.
Then, a man dressed in worn clothes, who looks like he might be homeless, arrives at the counter and asks sincerely...
โ€œDo you have a coffee hanging?"
โ€œYes, we do, sir.โ€
They serve him a coffee... I got my answer.
People pay in advance for a coffee that will be served to whoever can't afford a hot drink.
This tradition started in Naples.
Amazingly, it has spread throughout the worldโ€™s cities and towns.
Itโ€™s also possible to order not only "hanging coffees" but also a sandwich or a full low-cost meal.
Wouldnโ€™t it be great if we could all start doing this in the cities and towns where we live?
Small kindnesses like this can impact so many lives, in ways we could never imagine.
Maybe we should all try it. ๐Ÿ˜Šโค๏ธ
Join The Wonderful World

12/07/2024

Luck is => Where Preparation meets Opportunity.

Are you Open? โฃ

10/07/2024

Bill Gates was invited by a high school to give a lecture. He arrived by helicopter, took the paper from the pocket where he had written eleven items. He read everything in less than 5 minutes, was applauded for more than 10 minutes non-stop, thanked him and left in his helicopter.

What was written is very interesting, read:
1. Life isn't easy โ€” get used to it.

2. The world is not concerned about your self-esteem. The world expects you to do something useful for it BEFORE you feel good about yourself.

A former cleaning lady becomes a chef and fulfils her dream of having her own organic restaurant

True story: A simple (but powerful) gesture of kindness from a CEO

3. You will not earn $20,000 a month once you leave school. You won't be vice president of a company with a car and phone available until you've managed to buy your own car and phone.

4. If you find your teacher rude, wait until you have a boss. He will not feel sorry for you.

5. Selling old newspapers or working while on vacation is not beneath your social standing. Your grandparents have a different word for it: they call it opportunity.

6. If you fail, it's not your parents' fault. So do not whine about your mistakes, learn from them.

7. Before you were born, your parents weren't as critical as they are now. They only got that way from paying your bills, washing your clothes and hearing you say they're "ridiculous." So before saving the planet for the next generation wanting to fix the mistakes of your parent's generation, try cleaning your own room.

8. Your school may have blurred the distinction between winners and losers, but life isn't like that. In some schools, you don't repeat more than a year and you have as many chances as you need to get it right. This looks like absolutely NOTHING in real life. If you step on the ball, you're firedโ€ฆ STREET!!! Do it right the first time!

9. Life is not divided into semesters. You won't always have summers off, and it's unlikely that other employees will help you with your tasks at the end of each term.

10. Television is NOT real life. In real life, people have to leave the bar or the club and go to work.

11. Be nice to the CDFs (those students that others think are as****es). There is a high probability that you will work FOR one of them.โ€

Know these and know peace. I come in PEACE ๐Ÿ˜‡

09/07/2024

You are only crazy until you succeed, then, you are
a genius

09/07/2024

Learn, Apply Action and Adjust. Business Success Mindset :)

08/07/2024

๐——๐—ผ๐—ฒ๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜„๐—ฒ๐—ฏ๐˜€๐—ถ๐˜๐—ฒ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐—ฎ โ€œ๐——๐—ผ๐—ฟ๐—ผ๐˜๐—ต๐˜†โ€ ๐—ฝ๐—ฟ๐—ผ๐—ฏ๐—น๐—ฒ๐—บ?

In going over some training this week, it was clear that a lot of websites have a Dorothy problem. They are lost, just like the Wizard of Oz. To be fair to The Wizard of Oz, key characters know exactly what they want:

The cowardly lion โ€“ courage

Tin Woodman โ€“ A New Heart

Scarecrow โ€“ A brain

And Dorothy just wants to get home.

Now you might want people to go to your website, contact you, and buy your service, but do you have a clear path for them?

Do you offer a point of difference? Or are you like every other builder, plumber, or candlestick maker? (you get my point)

Need a real example? โ€“ A builder who makes good money out of building new decks, has pictures of previous work, and also offers the chance to win dinner for two at Sky City if you start your deck build this month. And the icing on the cake, ask for pictures of the customer out for dinner ๐Ÿ˜Š.
Now you have an advantageโ€ฆ.

Now, when you are running any type of advertising, you have a much better chance of converting customers now that you have motivated them.

Your competition is a click away, so you need to be clear, concise, and easy to understand right up front. Then, you need trust. Get pictures of your work (before and after) and ask for Google reviews from those happy customers.

Put them clearly on the home page, donโ€™t make people hunt for them.

๐—ก๐—ผ๐˜„, ๐—ถ๐˜'๐˜€ ๐˜๐—ถ๐—บ๐—ฒ ๐˜๐—ผ ๐—ฏ๐—ฒ ๐—ผ๐—ฏ๐˜ƒ๐—ถ๐—ผ๐˜‚๐˜€, ๐—ฐ๐—น๐—ฒ๐—ฎ๐—ฟ, ๐—ฎ๐—ป๐—ฑ ๐—ฑ๐—ถ๐—ฟ๐—ฒ๐—ฐ๐˜.

If I was a scarecrow with no brain and I arrived on your website, would I know what service you provide?

And would I know where I should click now? Companies try to run paid advertising and rank high in Google without having these points nailed down first.

But that's the number one problem: you're not giving a clear path for someone to walk down.

Even Dorothy had the yellow brick road. :)

Want to see some examples of good design with a purpose?
Comment yes below.

04/07/2024

It's true....however page one is getting rather long...so there are more ads :)

01/07/2024

It doesn't happen overnight but it does happen :)

01/07/2024

"Your product isnโ€™t the problem. Your lack of selling it is." โ€” Alex Hormozi

26/06/2024

Discover how to simplify your business and gain more time in this video. Learn how to define your target market and articulate your solution in a clear and concise way. Say goodbye to overcomplicating things and start focusing on solving problems. Free Digital Marketing help, Beginners Guide to Business and Making Money Online - Zero Fluff https://www.PaulEaston.com/

25/06/2024

Discover the importance of taking action in digital marketing and how it can lead to success through real-life examples and customer feedback.

Learn more about me at https://www.PaulEaston.com/ and get a free guide to business online.

25/06/2024

Understand the important difference between motion and action and how it affects your results. Find out why taking action is crucial for reaching your goals and learn how to avoid getting stuck in motion. Seize the opportunity to accomplish real results!

24/06/2024

Discover why humans tend to overthink things and how it affects problem-solving. Join us as we analyze a thought-provoking image and discuss the primal needs that drive our decisions. Learn why focusing on the basics is often the key to finding solutions faster.

24/06/2024

Training people to make money is like resetting a computer. Your brain needs to reconfigure to new standards.

24/06/2024

What are your thoughts?

23/06/2024

In this digital marketing video, discover the secret behind achieving top rankings on Google. Learn why some keywords skyrocket to number one while others remain stagnant. Uncover the missing piece that can make or break your SEO success. Stay tuned to understand the dynamics of Google's algorithms and gain valuable insights for your marketing strategy.

23/06/2024

Learn how to apply the survival instincts of a fly to your life and achieve success. Discover the power of pushing forward with enthusiasm and adjusting your plans along the way. Embrace the fly's resilience and find new ways to thrive.

23/06/2024

Love marketing done right :) A clear message, clear action and placed on a road with main traffic.
Always something around to learn from others... have you seen any good ideas in your daily life?

20/06/2024

Explore the power of beliefs and how they shape your reality. Discover how to challenge and reshape limiting beliefs to unlock your full potential. Join us as we delve into the psychology of beliefs and provide practical strategies for personal growth.

18/06/2024

Join me as I share my personal experiences and insights on dealing with fear. Learn how to identify and overcome self-sabotaging thoughts, and embrace a more fulfilling life.

18/06/2024

Discover why testimonials on your homepage can help build trust with potential customers. Learn how showcasing your success stories and happy customers can establish credibility and make your business more reliable to prospective clients. Don't miss this essential tip to boost your sales and grow your business.

18/06/2024

Fail - First Attempt In Learning - It's only a failure if you don't learn something. As a side note, pointing at something/someone you can't control is not the best learning.

18/06/2024

If you can't explain something in a simple way, then you really don't know it.

17/06/2024

I am on the fence with AI, especially when it comes to content for Google. Creating content that's not valuable for readers is loose-loose for both Google and readers. How are you using AI in your business?

BTW - The picture is proof that AI doesn't think for you.....

17/06/2024

Discover the true essence of your online business. Learn how to effectively promote your website and drive action through marketing and advertising. Get expert tips from my mentors to succeed in the promotion business. Learn more about me here: https://www.PaulEaston.com/

17/06/2024

As a marketer, I have a bone to pick with offers that claim to have a deadline but remain available. Join me as I discuss the trust implications of false time-limited offers and the importance of accountability in business. As a marketer, I have a bone to pick with offers that claim to have a deadline but remain available. Learn more about me here: https://www.PaulEaston.com/

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Videos (show all)

Solving Problems: How I Help Business Owners Get More Time
The Power of Taking Action in Digital Marketing
Motion vs Action: Understanding the Key Difference for Success
Stop Overthinking: The Key to Solving Problems Quickly
Why One +1 Doesn't Equal 2 in SEO? Revealing the Missing Puzzle Piece
The Fly Strategy: How to Push Forward with Maximum Enthusiasm and Adapt in any Situation
Question Your Beliefs: Uncover Limitless Potential
Overcoming Fear and Embracing Life: My Personal Journey
Why Testimonials are Essential on Your Homepage | Build Trust & Gain Customers
Master the Art of Online Promotion: Business Growth Strategies Revealed
The Truth About Time-Limited Offers: What Happens When They Don't Expire?
The Truth About Marketing: How to Be a Smarter

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