FuseIT, Nelson Videos
Videos by FuseIT in Nelson. FuseIT is a Sitecore Technology Partner, Salesforce Consulting Partner and Microsoft Certified Partn
One-to-One Personalization: How it should be!
Personalizing content to segments is not granular enough to create refined marketing messages during the sales cycle. Real personalization is achieved by reducing the segment size to one and driving content based on up-to-the-minute web browsing, prospect interaction, and personal data. Only then will sales teams have the data they need to improve their prospect experiences.
#salesforce #salesforcemarketingcloud #sitecore
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One-to-One Personalization: How it should be!
Personalizing content to segments is not granular enough to create refined marketing messages during the sales cycle. Real personalization is achieved by reducing the segment size to one and driving content based on up-to-the-minute web browsing, prospect interaction, and personal data. Only then will sales teams have the data they need to improve their prospect experiences.
#salesforce #salesforcemarketingcloud #sitecore