Jel Digital Marketing Services

What is a landing page? 🤔 🤔 🤔

👩‍🏫 👩‍🏫 👩‍🏫
- it is a web page that can stand alone where a person lands after clicking an advertisement, whether from social media, email or another website.

Why is it important?

👩‍🏫 👩‍🏫 👩‍🏫
It refines and improves your visitors' interaction and conversions.

👩‍🔬 Want a new website or landing page? Visit my website and leave me a message.
https://www.jelsalamanca.com/

Generating more leads from your website. 👩‍🏫 👩‍🏫 👩‍🏫

1. Strategize your content
2. Use design, language, contents good for your audience.
3. Contents must be unique and original
4. Use visible and worthy call to action (CTA)

👩‍🔧 👩‍🔧 If you need more guide about lead generation for your website, reach me at https://www.jelsalamanca.com/contact/
or visit my social media accounts.

What is SEO? 🤔 🤔 🤔

SEO = search engine optimization; it is a process of increasing your website traffic using search engine results.

👨‍🏫 👨‍🏫 Tips for good SEO integration
- target your audience
- grow organic traffic
- capitalize existing traffic
- optimize website
- provide targeted audience with their needs

👩‍✈️ Want to learn more? Visit my website now. https://www.jelsalamanca.com/about/

Optimize your website like a pro 👩‍🔬 👨‍🏭 👩‍🔧

Everyone use the internet to search for products or services they need. If you have a website, take note of these to have an optimized website.

1. Do Keyword Research
2. Start with a good content creation
3. Maintain speed of your website
4. Use landing page
5. Update page titles

👨‍🚒 Be on the lookout and deliver optimal result for your webiste. Then time to evaluate these results. Need more tips for your webiste optimiztion? Visit my blog now.
https://www.jelsalamanca.com/blog/

Maintaining a website 🕵️ 🕵️

Here are a few tips for your to maintain your website.

👉 Selecting the best web builder
👉 Update your webiste regularly
👉 Restyle your website
👉 Content review
👉 SEO integration
👉 Use Social Media
👉 Use good networking

👩‍🎨 Having a hard time maintaining your website? I can help you! Schedule a demo now.
https://www.jelsalamanca.com/contact/

Jel Digital Marketing Services updated their business hours.

Jel Digital Marketing Services updated their phone number.

How to design your website. 🧑‍🎨

Step 1: Know your site's purpose.
Step 2: Browse trending web designs
Step 3: Choosing your platform
Step 4: Choosing your theme or template
Step 5: Branding decision
Step 6: Create your content and optimize
Step 7: Publish website
Step 8: Continuesly improve your design.

👨‍🎨 👩‍🎨 Need a unique web design or re-design? Contact me for a demo or visit my website.
https://www.jelsalamanca.com/

# wordpresswebdesign

How to build your webiste. 👨‍🔧👨‍💻 👩‍🎨

Step 1: Choosing the right platform
Step 2: Securing your domain name and host
Step 3: Install CMS on your host
Step 4: Choosing your theme
Step 5: Customizing your site
Step 6: Launching your website

👩‍💻 Want to outsource your webiste building and development? Check out my website to see my services as wordpress web developer. Visit https://www.jelsalamanca.com/services/

Importance of Social Media Marketing in Business 👩🏼‍💻

👉🏼 SMM improves brand loyalty
👉🏼 SMM is cost-effective
👉🏼 SMM enhances SEO rankings
👉🏼 SMM is engaging customers
👉🏼 SMM increases traffic

“Social media is not only more cost-effective than advertising, but it also offers great opportunities for innovative engagement with your customers.” – Richard Branson ()

“Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you, but inform your thinking about ways to WOW your online presence” – Sean Gardner () 👩🏻‍💻 👩🏼‍🏫 💪🏼

Become a Digital Marketer in 7 Ways 🧙🏼‍♀️ 🧙🏼‍♀️ 🧙🏼‍♀️

👉🏼 1. Attending networking events
👉🏼 2. Be an intern in digital marketing internship
👉🏼 3. Be with like-minded individuals
👉🏼 4. Learn from the experts in digital marketing
👉🏼 5. Be updated and on a lookout about the state of digital marketing
👉🏼 6. Join professional groups
👉🏼 7. Be a lifelong learner

Why WordPress? 🧏🏼‍♀️ 🧏🏼‍♀️ 🧏🏼‍♀️

✅ 1. World most popular CMS.
✅ 2. WordPress is an open source sofftware. Meaning, it is free.
✅ 3. Can be used in many projects.
✅ 4. It is very simple.
✅ 5. It has huge community.
✅ 6. It enables scaling of webistes.
✅ 7. Themes and plugins are amazing.
✅ 8. SEO enabled.
✅ 9. Easy maintenance.
✅ 10. Great secutiry.
✅ 11. Perfect for blogging.
✅ 12. Ownership of the website and contents.

WordPress Website in 5 Easy Steps 🕵🏻‍♀️ 🕵🏻‍♀️

Step 1: 👉🏻 Choose your domain name
Step 2: 👉🏻 Pick your hosting provider & package.
Step 3: 👉🏻 Installing WordPress and choosing your theme.
Step 4: 👉🏻 Learn WordPress and select plugins.
Step 5: 👉🏻 Customize and develope your website.















# wordpressblogs

Tips for Building a Better Website 🧙

👊 Design simplicity, uniqueness and fresh.
👊 Consider different gadgets being used by visitors.
👊 Highlight your products/services
👊 Considerarion of website up times and load times
👊 Accessibility of site is easy.
👊 User experience priority being organized.
👊 Good contents.
👊 SEO and SEM application.
👊 Outsource your website building to expert web designers and developers

Creating a website is easy breezy. Just follow these 4 basic steps.

Step 1. Register your domain name.
Step 2. Find a web hosting company.
Step 3. Prepare your content.
Step 4. Build your website.

5 Marketing Tips for Small Businesses ❤️❤️❤️

1. Optimize Your Website 🌟
2. Create Social Media Business Profiles 💪
3. Claim Your SEO Listings 👨🏻‍💻
4. Build a Networks 👯‍♀️
5. Write More Contents 🤳

10 Easy Steps on How to Optimize Your Website for Lead Generation 💪🏼💪🏼💪🏼
Step 1️⃣: Understand your website visitors and know what you want them to do.
Step 2️⃣: Use Calls to Action (CTA) – it is your way to tell your website visitors what to do next. Example CTA are “Buy Now”, “Contact Us”, “Subscribe” and more.
Step 3️⃣: Use forms. Contact form or subscription form.
Step 4️⃣: Displaying Contact Information is a good way to let your website visitors where and how to contact you.
Step 5️⃣: Utilize Instant Chat – it can make it easy for your visitors to talk to you.
Step 6️⃣: Take Advantage of White Space to emphasize your CTA.
Step 7️⃣: Don’t Deter from Your Brand. Use your branding colors, fonts, tone of voice for your identity.
Step 8️⃣: Use original website design.
Step 9️⃣: Write Compelling Copy. The content should discuss the benefits of your product or services. It should end into action where your visitors will purchase what you sell.
Step 🔟: Include Customer Testimonials. According to recent surveys, 85% of consumers trust online reviews.

🖐 Question: What is paid advertising?

👩‍🏫 Answer: Paid advertising, as the name suggest, is any kind of advertising that you have to pay for.
Marketers pays the ads space owner for using it through the process of bidding.

The categories are:
✅ Display ads – it is the graphic advertising on Internet websites, social media in the format of text, images, flash, video, and audio.
✅ Pay per click (PPC) – it is used to drive traffic to websites where the advertiser pays a publisher when the ad is clicked.
✅ Pay per impression (PPI) – it is an advertising model where payment will be done for every time client's advert is displayed.

Importance of Paid Advertising
✅ Better presence of a brand - Just in case the organic is down, then advertising with payment is the only way to get better presence.
✅ Specific targeting - Paid ads can be specific. It can be narrowed down into relevant visitors who are interested on the brand.
✅ Retargeting and retention - Once a target has clicked your ads, you can run a retargeting campaign. You can show them highly relevant ads to continuously engage your prospects.

🖐 Question: What is an SSL Certificate?
👩‍🏫Answer: An SSL is short for Secure Sockets Layer. It is a security protocol. That is to say, it creates an encrypted link between a web server and a browser. It authenticates an identity of a website. And therefore, it enables an encrypted connection.

🖐 Question: Why SSL Certificate is important?

👩‍🏫 Answer:
✅ Primarily, SSL keeps your data secure.
✅ Likewise, it verifies ownership of your website.
✅ It also conveys trust to others.
✅ And lastly, it prevents attackers from accessing your data.

🖐 Question: How does an SSL Certificate work?
Answer: SSL ensures that data transferred between users and websites remain hard to read.

🖐 Question: How to know if a website has an SSL Certificate?
👩‍🏫 Answer: To determine if a website has an SSL certificate, look at the address bar. You will notice the following:
✅ First, the URL should begin with HTTPS and not HTTP.
✅ Additionally, there is a padlock emblem before the URL.
✅ Finally, browsers show warning signs whenever opening an unsecured website.

When you want to craft an effective website, you better know the basic anatomy of a website. The basic parts of a website are the following:

👩‍💻 Header
The header is the top portion of a web page. It contains the logo, the navigation bar, and the search bar.

👩‍💻 Body
The body of a web page is a big area that contains the content of a website. It has the title, the introduction, main content, and conclusion.

👩‍💻 Sidebar
A sidebar is usually displayed at the right or left side of a website along with the contents. Typically, they are used to show supplementary information. It can contact navigation, blog archives, category listings, sign-up forms, and ads and promotions.

👩‍💻 Footer
A footer is an area at the bottom of a webpage. It is below the main body content. It may contain the privacy policy of the website, terms and conditions, social media buttons, company information, and sign-up forms.

Do you want to know the difference between domain, website, and hosting? 🤔
As a beginner, it is confusing to know the difference between domain, website, and hosting. In this beginner’s guide, we will answer what is a domain name and how does it work.
🖐 Question: What is a domain name?
👩‍🏫 Answer: A domain name is the part of a network address that identifies it as belonging to a particular domain.
Examples:
👍🏻 facebook.com
👍🏻 gmail.com
👍🏻 jelsalamanca.com
Web hosting is a computer where people store their websites. A domain name is the web address of a website. A website is identified by an IP address in a format like this: 192.168.100.1, but for easy memorization, a domain is linked to an IP.
👩‍🏫 To have a website, you need to own a domain name, hosting, and a developed website.

Do you wonder why a business needs a website? 🤔
Here are some reasons why you should have your own website for your business. 😀
✅ Brand awareness - A business website can showcase your brand to your prospect and existing customers.
✅ Business credibility - You can build credibility by sharing your information to your customers.
✅ Generate leads - Your website can generate leads from it.
✅ Organic traffic - If you have a website with SEO optimization, chances are, you will get more web presence as they can see your name on the first page when they search for a product or services that you sell.
✅ Save time and resources - You save time and resources in putting up a customer service, where they can use your website to learn more about you and find information which answers their inquiries.
✅ Digital marketing - Increase your leads and drive traffic to increase more sales.

Do you wonder why a business needs a website? 🤔
Here are some reasons why you should have your own website for your business. 😀
✅ Brand awareness - A business website can showcase your brand to your prospect and existing customers.
✅ Business credibility - You can build credibility by sharing your information to your customers.
✅ Generate leads - Your website can generate leads from it.
✅ Organic traffic - If you have a website with SEO optimization, chances are, you will get more web presence as they can see your name on the first page when they search for a product or services that you sell.
✅ Save time and resources - You save time and resources in putting up a customer service, where they can use your website to learn more about you and find information which answers their inquiries.
✅ Digital marketing - Increase your leads and drive traffic to increase more sales.

Jel Digital Marketing Services updated their information in their About section.

Jel Digital Marketing Services updated their website address.

What is a Domain Name?
Often called URL.
For example:
facebook.com
gmail.com
jelsalamanca.com

A website is identified by an IP address in format like this: 192.168.100.1, but for easy memorization, a domain is linked to an IP. It’s easier to use instead of numerical to identify a website.

Fun fact: URL = Uniform Resource Locator

Basic Anatomy Of A Website:
1. Header
2. Navigation (Menu Bar)
3. Feature Image (Hero Image)
4. Slider
5. Website Content
6. Sidebar
7. Footer
8. Landing Page
9. Home Page (Homepage)
10. Blog
11. Call To Action ( CTA)
12. Card Design (Tile Design)

Why Every Business Needs A Website:
1. Brand - to showcase your brand to your prospect and existing customers. Establish who you are important. With websites, people can easily recognize and find you.
2. Credibility - You can build credibility by sharing your information to your customers. Your aim is to increase credibility and one great way to do this is by having your own website.
3. Leads - It’s intriguing to have a website as you can generate leads from it. People become interested in you when they find you online and check you out more by visiting your website.
4. Organic Traffic - if you have a website and it’s SEO-optimized, chances are, you will get more web presence as they can see your name on the list when they search for a product or services that you sell.
5. Saving You Time and Resources in Customer Service - You save time and resources in putting up a customer service, where they can use your website to learn more about you, and find information which answers their inquiries instead of calling your customer service for assistance.
6. Announcements and Updates - having a website can help you post your updates on a regular basis. Announcing your relevant or special events is very easy.
7. Digital Marketing - If you plan to increase your leads and drive traffic, a website or landing page can help you with this through digital marketing.