Iceberg Consulting TT
Business Strategy | Corporate Transformation | Lean Six Sigma Implementation | Growth & Scaling Management | Process Improvement
I have completely changed the way I look at failure, stress and disappointment….
On this journey of life, I have met very few people who do not want to achieve some level of success.
Success, often envisioned as a linear ascent, is more truthfully a tapestry woven with threads of failure, stress, and disappointment.
Reflecting on my journey, there are three pivotal lessons I wish I had learned earlier, each a beacon that now guides my way.
1. Failure is the Foundation, Not the Foe
I once viewed failure as a relentless adversary. Now, I see it as the bedrock upon which success is built. Each misstep taught me resilience, each wrong turn led to a path I might never have found. Embracing failure as an integral part of the process is truly liberating. It shifts the focus from avoiding failure to learning from it, understanding that the most profound growth often sprouts from the seeds of our greatest defeats.
2. Stress is a Signal, Not a Sentence
The weight of stress can feel like an unyielding verdict, but I’ve learned to interpret it as a signal—a beacon calling for a pause, a reassessment, a change in course. Stress highlights our limits and invites us to stretch them, not break them. It urges us to delegate, to prioritize, and to find harmony in our pursuits. Recognizing stress as a signal allows us to respond with strategies that transform it from a burden into a tool for refinement.
3. Disappointment is a Teacher, Not a Terminator
Disappointment once seemed like the end of aspiration, but I now honour it as a profound teacher. It tempers unrealistic expectations and hones our abilities to set achievable goals. It teaches patience, humility, and the value of persistence. Disappointment is not the cessation of opportunity; it is the clarion call to realign our efforts with our ambitions, ensuring our dreams are grounded in the reality of action and perseverance.
In hindsight, these elements are not the antithesis of success; they are its very essence. They are the rigorous instructors that, if heeded, prepare us for the triumphs ahead. Had I known their value earlier, I would have welcomed them much sooner as allies, not adversaries. Yet, it is never too late to embrace these lessons and allow them to propel us forward, wiser and more capable than we ever imagined.
Do have a great weekend 🚀🚀
This may go down in marketing history as one of the most successful rebrands of all time. 🙌🙌
Overstock’s rebrand as Bed Bath & Beyond may go down as the best in marketing history Overstock is a fascinating case study on how to successfully pull off a brand switcheroo.
Let the integrations begin ❤🎆🎇🧨
Developers can now integrate ChatGPT and Whisper models into their apps and products through the OpenAI API.
Introducing ChatGPT and Whisper APIs Developers can now integrate ChatGPT and Whisper models into their apps and products through our API.
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The goal is for your business to work much harder for you than you work for it.
🤯 The average American spent 4.1 hours a day on mobile devices in 2021!
🤔 How are you connecting with your prospects and customers?
3 Copywriting Tips To Optimize Your Sales Funnel.
✍️✍️https://1l.ink/44GTV5S
3 Copywriting Tips To Optimize Your Sales Funnel - DigitalMarketer These 3 steps will make you more confident when it comes to conversion optimization and copywriting for your sales funnel! Be sure to read the BONUS tip!
4 Steps To Creating An Online Business From Your Number One Passion.
https://www.forbes.com/sites/jodiecook/2022/05/23/4-steps-to-creating-an-online-business-from-your-number-one-passion/
4 Steps To Creating An Online Business From Your Number One Passion You win at life when you get paid to do something you would do for free. Imagine those things you love to do, those topics you love to talk about, all being part of how you serve clients and generate wealth. Plenty of businesses have been born from passions and yours could be next.
🙌🙌Digital Marketing Data And How To Optimize Like A Champ.
(A must-read written by Dennis Yu - a true digital marketing genius.)
https://1l.ink/JBGZPNZ
Digital Marketing Data and How to Optimize Like a Champ Metrics. Analysis. Action. This framework will make boring data come to life AND make a big impact on your business goals.
TikTok overtakes YouTube for average watch time in US and UK
https://1l.ink/Q2RMW2Q
TikTok overtakes YouTube for average watch time in US and UK TikTok has higher watch time per user than video giant YouTube in the US and UK, a report suggests.
✨In this training, Rachel will show you how viral content happens and the behaviors social media platforms reward.
✨You’ll witness in real-time as engaged audiences happily click towards your sales funnel.
✨And, you’ll be creating your content in class with hands-on instruction from Rachel.
Plus you will…
✨Apply Rachel’s step-by-step “Viral Funneling” strategy that manufactures maximum brand exposure
✨Uncover the “rules” that social media platform algorithms use to choose YOUR content in order to blow up and bring fans, followers, & full funnels.
✨Create content during the Workshop that you can instantly post to your own social accounts to get more leads and sales
✨Discover what NOT to do in your posts so you’re never silenced again (ie: banned words, content categorization, etc.)
And more!
✨Rachel’s upcoming workshop dives into her viral funneling strategy to give you an extremely effective, step-by-step process for making content go viral.
✨You’ll learn how to use your content to speak to a set of super-targeted, die-hard fans and watch as they help promote your content to the masses.
Reserve Your Seat Here: https://1l.ink/55ZL8SL
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🔥 Why 2021 Is The Best Time to Begin Your Digital Marketing Career
🔥 Between September 2020 and March 2021, LinkedIn reported seeing a 63% increase in marketing jobs listed on the platform compared to the previous period.
Read more: https://1l.ink/FRVQGDD
Why 2021 Is The Best Time to Begin Your Digital Marketing Career Digital marketing has drastically evolved over the last decade and continues to change with each new iteration of our favorite platforms and analysis tools. But no matter what changes may come in the future, one thing is clear, digital marketing will continue to thrive.
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TikTok went from number 4 in 2019, below Facebook, Messenger, and WhatsApp, to number 1 in annual app downloads in 2020. In September, after Trump’s decision to delete it, TikTok was downloaded 32 million times.
Read more here: https://1l.ink/FJWM8VH
It’s Official: TikTok Dominated 2020. Here’s Why It’s official! TikTok was the most downloaded app in 2020, but do you know why? How did the app jump from 315 million total downloads in the first four years to 850 million by the end of 2020?
How would you like to have an AI tool write ALL of your marketing copy and content....so you could get back to actually working on your business?
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The bots are here, and they want to write your content.
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