Tess Wittler Marketing

Always make time for learning and keeping up with your industry. 👌

🔍 One of the things I love about being an SEO strategist is solving mysteries!

Today's challenge: figuring out why a client's Google Business Profile showed an error for their address, even though it's on the footer of every website page.

DECODING THE ISSUE

🕵️ The culprit? The U.S. Postal Service!

USPS recently added a new zip code in Tempe, AZ, where my client's business is located. Google updated to the new zip, but my client hadn't updated their website yet. Mystery solved! 🗺️🔑

Happy National Pet Day! Today, we celebrate the unconditional love our pets give to us 🐾🎊

Thank you to my Chessie Girl, Sumi, for being my everyday companion and walking buddy.

"Do the best that you can, until you know better. Then, when you know better, do better." - Maya Angelou

𝘈𝘴 𝘺𝘰𝘶 𝘦𝘯𝘵𝘦𝘳 𝘢 𝘯𝘦𝘸 𝘸𝘦𝘦𝘬, 𝘵𝘩𝘪𝘯𝘬 𝘢𝘣𝘰𝘶𝘵 𝘵𝘩𝘪𝘴:
Successful people do consistently what normal people do occasionally. 👍

Amid the magic of content creation, this holiday season finds me joyously immersed in marketing projects for our amazing custom home builder and remodeling clients! ✨🏠✍️

Wishing everyone a season filled with the warmth of home, the beauty of design, and the joy of creating spaces that truly inspire. Here's to a festive season full of fun, family and friends! 🎄✨

Our Christmas tree is always a collection of wonderful memories, and here are their stories.

1979 - The first annual Hallmark ornament my dad brought home for the family.

1998 - Our first Christmas together ❤️ (dating)

The skunk - A nickname from my dad, and after one Father's Day brunch, he and I saw it, and I was like, "Dad, you know you need to buy that for me!"

The shell & driftwood ornament was made by my mother-in-law from items she collected along the shore of Whidbey Island ... the place my husband calls "home."

Rothenburg ob der Tauber from 2009 - that year my husband spent many weeks in Germany over several trips 🇩🇪 for the military.

Gram 2019 - a memorial ornament

The autograph ornament is of signatures from hockey team

We get so wrapped up in life that we don't even stop to check to see if we are actually, well, happy. "I'm fine," you say.

There is a reason Fine is a 4-letter word.

18 months ago, Jason and I embarked on one more "leap of faith" journey ... another move across the country.

It scared the s**t out of me - and I ugly cried saying goodbye to my brother + extended family, but I also knew in my heart this was the right decision for us ... for me.

I get out of my comfort zone and share my story of WHY we moved with Lori Saitz of Zen Rabbit in this podcast episode.

Take a moment right now and look for this episode on your favorite network. It’s called “Beyond The Grind Life” (link in comments)

The 3 stages of EMOTM 10 Kettlebell Swings ...

Stage 1 (while reviewing your workout): YES!! Kettlebell swings are my favorite 😍 I cannot wait to workout today!!

Stage 2 (2-3 sets in): Feel the burn! My body will love me for this!!

Stage 3 (sets 6-10): WTH, Brad!! I'm sucking wind and my grip strength is failing. Why do you punish me .... 😭 If I never do a KB swing again, I'm fine with that!! 🥵

Yup!

Annual spending for improvements and repairs to owner-occupied homes is expected to decrease at a moderate rate over the coming year, according to the Leading Indicator of Remodeling Activity (LIRA) released on October 19 by the Remodeling Futures Program at the Joint Center for Housing Studies of Harvard University. The LIRA projects annual owner expenditures for home updates and maintenance to decline by 7.7 percent through the third quarter of 2024.

https://www.jchs.harvard.edu/press-releases/weakening-residential-remodeling-activity-anticipated-2024

We followed the Yellow Brick Road to deliver candy, stickers, popcorn and toys at the annual Fusion Trunk-or-Treat 🎃

🎃

Yesterday, I attended the Member Orientation for

This is my new home-base HBA, and I'm super excited to get involved with the initiatives I'm most passionate about.

As someone who has been a part of HBAs for my entire career, I am always impressed when I learn something new about being a member... and of course, I did! And I was reminded of probably 12 other things I'd forgotten about how wonderful it is to be a member of this federation.

I'm looking forward to rolling up my sleeves and having meaningful conversations about the industry again. Special thanks to the HBA staff!!

Yesterday, I attended the Member Orientation for the Master Builders Association of Pierce County.

This is my new home-base HBA, and I'm super excited to get involved with the initiatives I'm most passionate about.

As someone who has been a part of HBAs for my entire career, I am always impressed when I learn something new about being a member... and of course, I did! And I was reminded of probably 12 other things I'd forgotten about how wonderful it is to be a member of this federation.

I'm looking forward to rolling up my sleeves and having meaningful conversations about the industry again!

Look at this gorgeous bathroom vanity! 😍

PS - Doing research for my clients can be dangerous for the wallet!

These folks know the industry and are passionate about what they do. I'm always so thankful after a Builder Town Hall - Online Community for Home Building Industry Leaders session!

Builder friends - mark your calendar for the next Builder Town Hall meeting on Friday, November 3!

More details: https://www.facebook.com/groups/buildertownhall

For those who have a Facebook BUSINESS PAGE:

If you receive a Facebook message in your business account saying, "Your page has been disabled," it is a phishing scam!

One of my clients continues to receive this message, and it's a scam. Here are the details, along with what to do if you clicked on the link.

Beware fake Facebook emails saying "your page has been disabled" Facebook users need to be on their guard for bogus emails claiming they've breached Facebook Community Standards.

🍂 Hello September! 🍁 You bring the promise of new beginnings, fresh starts, and the beauty of transformation.

As the leaves start to change and the air becomes crisp, we welcome a new month filled with endless possibilities. 🌟

🌻 Let's embrace the cozy sweaters, pumpkin spice everything, and the joy of fall's arrival. 🎃 It's time for warm drinks, long walks among the colorful trees, and cheering on your favorite teams 🏈

📚 September, you remind us of the excitement of a new school year, the chance to set new goals, and the opportunity to grow and learn. 📝

What are you looking forward to most this September? Share your autumn dreams and goals in the comments below! Let's make this month one to remember. 🍁💫 🍂🌼

It's Friday!! 🥳

Gray and drizzling here in Bonney Lake, WA (which is rare for summer), and I'm loving it! I'm cranking out content strategy for one of my clients today ... then some 🍷to toast the end of a great but hectic week!

My clients are on fire! 🔥

I've worked with Prime 1 Builders in Pittsburgh for 8+ years on their digital marketing, SEO and content marketing needs. I've helped them shift their services messaging 2x and have been part of their website redesign 3x, with the latest happening last summer/fall.

Dan is so knowledgeable and giving, so I wasn't surprised when his wife emailed me over the weekend to tell me that he'd won BUILDER OF THE YEAR 2023 from the Pennsylvania Builders Association.

Congratulations, Dan Meade!!! It's well deserved!!! 🏆🎉

SWEET 16 🎉
🎉🎈 We're thrilled to announce that we're celebrating 16 incredible years in business! 🥳🎉 It's been a journey filled with hard work, dedication, and amazing accomplishments. We want to take a moment to express our heartfelt gratitude to all our clients, partners, and (virtual) team members who have been a part of this incredible journey. 🙌✨ Thank you for your trust and support throughout the years. Here's to many more years of success and growth together! 🎉💼

Writer Problems.

In college, there was only one style of pen I could write with. If I had a paper to write, I needed MY pen to create. I'd go into a mini-panic if I could find it ... and, as a result, i learned to have many in my stash.

This morning, I remembered a wonderful mechanical pencil that my cousin bought me years ago. When he sent it to me, he told me this was "the best" mechanical pencil. He didn't lie.

But during our move, I lost sight of it. Just forgot about it until this morning (10 months later) ... when my mind told me I had to have it for planning!!!

Thus began my 20-minute quest to find "the pencil." I found it hidden amongst a tier of other writing instruments in my pencil holder. Definitely exactly where it should be, but the last place I looked. 😆

It's so rewarding when one of my clients wins an award, especially a Chrysalis Award. Congratulations GJK Building and Remodeling. Well done!

We are honored to announce that we are the recipient of a 2023 Chrysalis Award. The Chrysalis Award reflects our commitment to creativity, craftsmanship, and dedication to making our clients happy.

A good reminder of what to keep out of the loo 🚽

Summer is in full swing, and with the kids home from school, your toilets might be seeing a bit more action than usual. At Haller, we know that a plumbing mishap is the last thing anyone wants on these sunny days. So, we're here to share some essential tips on what you should NEVER flush down the toilet. 🚽

🚫 Flushable Wipes
🚫 Paper Towels & Tissues
🚫 Diapers
🚫 Feminine Products
🚫 Cotton Balls & Swabs
🚫 Dental Floss
🚫 Food Fat/Grease
🚫 Toys

We're here to keep your summer flowing smoothly. If you run into any plumbing issues, don't hesitate to call us! Let's keep our pipes clear and our summer worry-free. 😎

If you have time, this Power Hour is all about a hot topic these days ... AI!

Who is coming to the special SMPH workshop tomorrow to learn HOW TO AI? Barrett Davis and Anya Chrisanthon are coming in HOT 🔥🔥🔥 for this one! REGISTER NOW: https://us02web.zoom.us/.../901.../WN_JF90v59iQpuVk68dDVXtlA

When travelling, the one thing I could never leave at home is ________.

On Monday, I 𝘧𝘪𝘯𝘢𝘭𝘭𝘺 took some time to organize and rearrange my home office. It was a long-overdue task.

𝗪𝗵𝗮𝘁 𝗶𝘀 𝗮𝗻 𝗮𝗿𝗲𝗮 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗵𝗼𝗺𝗲 𝘁𝗵𝗮𝘁 𝗱𝗲𝘀𝗽𝗲𝗿𝗮𝘁𝗲𝗹𝘆 𝗻𝗲𝗲𝗱𝘀 𝘁𝗼 𝗯𝗲 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗲𝗱?

I'm currently wrapping up my third website refresh project in 6 months.

What I love the most about taking on website refresh projects is getting to know the client's content and story intimately.

My clients are typically custom home builders and remodeling firms, they have so many fantastic projects to share, and I get to be part of the team that makes it happen (the other teammate, of course, is a web designer).

I'm the SEO copywriter who has the pleasure and honor of ...

- rewriting the content to fit a space and tell a better story.
- finding nuggets of wisdom to reposition them into headlines and calls-to-action
- taken previously hidden images and turning them into spotlight gems.

It's work ... but it's fun work!