FITS

POV: The bottom of your sock drawer has been lonely for far too long. They’re… deteriorating.

Save 20% on new sock companions.

Code: BOO

Humankind has been using fire for 125,000 years. Dogs, on the other hand…

Well, there’s no data to prove dogs have ever made fire.

But, there’s also no data to prove otherwise?

Anyway, it’s time to keep your feet warm. And you should do it with fine gauge merino wool. Using the same thermo-regulation that kept you cool in the summer, these socks will keep you cozy all off-season.

Your socks called. And they’re full of regret.

Full of regret that they’re not made of fine gauge merino wool with nature’s finest moisture-wicking capabilities.

Opportunity lost!

HOLY HECK! Have you ever seen a pair of FITS socks throw up?

It’s a mess. Patents everywhere–four of them! Y-Line Stitching. Tapered Compression. Free Range Toe Boxes. Deep Heel Pockets. A total disaster. Fine gauge merino wool spooled out by the mile. Assorted colors, vibrant patterns, perfect fitting construction!

0/10 recommend!

THIS IS A SOCKTOBER IMAGE. Its presence implies a Buy 2, Get 1 Free deal.

Use code: BUY2GET1

Get in there, you spooky Socktober fiends: https://www.fitssock.com/

SOCKTOBER DEAL 🎃 Buy 2, Get 1 Free 🧦

Choose your pairs wisely and use code: Buy2Get1

Link in bio 👻

You’ve heard of Psycho, but do you know SOCKO?

They say a lone psychotic sock is prone to following you into the shower and demanding to be worn at all times.

Good news is that you can ward him off by simply wearing a pair of four-time patented fine gauge merino wool socks into the shower. It’s that easy!

But, will YOU survive?

We came. We saw. We wooden boated.

Why? Because it was there.

Mom? I’m gonna need you to pick me up. The patented tapered compression on these humans’ socks has gotten out of control. Like, it’s scary good.

It’s officially Pumpkin Spice Latte season. And you know what that means.

Time to head to Starbucks and order a quadruple patented fine gauge merino wool sock.

THE GOVERNMENT DOESN’T WANT YOU TO KNOW…

For decades, they’ve been recovering materials from UFO crashes–in efforts to reverse engineer the technology for themselves.

What are these materials, you ask?

According to our connections on the inside…

Fine Gauge Merino Wool.

This stuff is suspiciously otherworldly in categories of softness, moisture-wicking, and temp regulation.

Our connections have also hinted that some rogue sock manufacturers have used Fine Gauge Merino Wool in up to 70% of their sock construction.

It’s hard to believe, but we’re following the story closely.

Socky McSockface is BACK. And, this time, he’s speaking in code.

Use the magic words: SALEAWAY at checkout for 20% OFF sitewide.

Tell em’ Socky sent you!

These socks slay…


🔪

GET THIS: “Essentialism is the view that objects have a set of attributes that are necessary to their identity. In early Western thought, Platonic idealism held that all things have such an "essence"—an "idea" or "form."’

Wow. What a mouthful.

We thought Essentialism was just when great socks were ~essential~ to completing your outfit but Wikipedia had other ideas!

Remember in the 90s when movies were preparing us for quicksand? Quicksand at every turn, in the middle of every path. All our favorite cinematic heroes narrowly escaping death by quicksand…

Where did all the quicksand go?

Is it nestled somewhere in Atlantis? Do they sell it by the jar in El Dorado?

There may not be any answers, but trust that we (an American-made sock company) are putting our best minds on the case!

We love a sneaky hero!

The moment he switches the idol for a sandbag, it's like you're in on the trick with him.

Hollywood Classic!

UNRELATED:

We may have said Friday was our last day to save 70% on socks, but we switched things up a bit.

Today is your last day to use code: MORE

https://www.fitssock.com/collections/sock-sale

Do it for Indy!

Yikes! Kinda desperate isn’t it?

70% OFF?

Who are we trying to impress? Are we starved for attention?

Gonna go self-reflect.

Use code: MORE at the link in bio.

If you liked 50% OFF, then you’re gonna love 70% OFF!

Head to the link in bio and use code: MORE for an EXTRA 20% OFF 💥

Is it the end of summer? Not quite. Is there a huge sock sale? Absolutely.

Our sale section is a whole 50% OFF.

Save before the summer really ends!

NOON TOMORROW. The sun goes down on our End of Summer Giveaway.

ENTER at the link in bio.

Follow - &

You’ve got time, but not much more!

GET MOVING if you haven’t already signed up for our giveaway 💥

Follow…

(for one TrunkTech Hammock)

(for a $100 gift card)

(for a $100 gift card)

And enter at the link in bio 🤌

FOR EXTRA ENTRIES…

Tag a friend in the comments. Each tag is an extra entry.

Unlimited tags. Go crazy!

END OF SUMMER GIVEAWAY 🔥

As the season closes, we’re here to load you up with American-engineered comfort for the Fall.

Here’s the pot:

▪️1 TrunkTech Hammock with straps from
▪️$100 to
▪️$100 to

How to win:

1. Follow all three brands
2. Enter at the link in bio

Bonus entries:

▪️Tag a Fall-ready friend in the comments for an extra entry
▪️No limit to bonus entries - tag away!

Enter by noon EST on 8/9.
Winner will be contacted by DM 🎉


🇺🇸

Summer Vibes equal…

New colorways (link in bio!)
Trips to the textile mill
Unplanned getaways
&
Whole foot comfort (always!)


☀️

We made a sock for people who want to wear a sock but don’t want other people to know they’re wearing a sock.
We call them the Invisibles. If you look real fast you might even be able to see one.

They’re thin, light, super comfortable, and shall we say, discrete.

Go invisible now!

Part Aussie. Part Lab. Part Collie. All Good Girl. Meet Izzy, the first feature in our Pets of FITS series.

When Izzy isn’t hiking the swamps and woods of South Carolina, she’s usually making the most of an arrangement with her one-year-old homo sapien housemate to eat as many dropped crumbs as humanly (doggly?) possible.

Another thing about Izzy… she’d love to meet your furry/scaled/feathered companion. Comment below if you’d like your pet to be celebrated in this series. There might be some socks in it for you.

Raise those paws, claws, wings, and fins!