SwitchBlade Lure

A fishing lure that can change colors and patterns without having to cut the line and retie. Save time and money and spend more time fishing!

Check out our Kickstarter campaign and help us get our first order off the ground!

Modular magnetic fishing lure features swappable colored plates 02/26/2021

Nice article from Ben at New Atlas!

Modular magnetic fishing lure features swappable colored plates A big part of recreational fishing involves switching from one lure to another, if the fish aren't biting. The Switchblade Fishing Lure is designed to simplify that process, with one central lure body that accepts interchangeable plates.

02/25/2021

The prototyping process. Working out the balance between magnet strength and ease of use

02/25/2021

Devils in the details with the industrial design

02/25/2021

Adding the bat tail to our removable plates ensured a solid contact point for switching out designs

02/23/2021

The SwitchBlade Lure is now officially available! Click link in our bio to donate to the cause!

02/23/2021

The SwitchBlade Lure is now officially available through our Kickstarter campaign! https://www.kickstarter.com/projects/switchbladelure/switchblade-fishing-lure?ref=project_build

02/23/2021

The SwitchBlade Lure is now officially available through our Kickstarter campaign. Click here https://www.kickstarter.com/projects/switchbladelure/switchblade-fishing-lure?ref=creator_nav to support the cause!

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Videos (show all)

The SwitchBlade Lure is now officially available! Click link in our bio to donate to the cause!#switchbladelure #fishing...
The SwitchBlade Lure is now officially available through our Kickstarter campaign! https://www.kickstarter.com/projects/...
The SwitchBlade Lure is now officially available through our Kickstarter campaign. Click here https://www.kickstarter.co...

Address

192 Brandywyne Terrace
Costa Mesa, CA
92627

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