City Pub Nashville

Here's a great article on Direct Mail and how it can be used in the financial industry. I agree with all points except for the last one about making it boring. Direct Mail IS for brand building as well as direct response in my opinion.

5 Proven Ways Financial Advisors Can Improve Direct Mail Marketing Results Direct mail isn't dead, you're just doing it wrong. Discover five of the best ways financial advisors can use direct mail to quickly build their book of business.

Are you touchy-feely? I know I am. Turns out, so are your prospects.

I came across this article in Forbes that discusses the importance of tactile marketing (offline marketing tools that can be touched and interacted with). They positively impact potential customers and can make a long-lasting brand impression.

Find out from City Publications Nashville how to better interact with your prospects to turn them into strong leads for your business.

Tactile Marketing In A Digital World

My friend Madeleine Mote Day from The Well Dressed Window - Tennessee, LLC just installed these beautiful, Hunter Douglas shutters in my home office. I’m super happy and they look amazing!!

Huge shout out to my friend Michael Sands with Envision Drone & Media Studio for this incredible marketing video! It does a fantastic job of showing folks what City Publications Nashville is all about.

https://youtu.be/U9VIml7b2mE

Nothing beats the feeling of helping my clients grow!!! Call today to find out how you can enjoy this kind of success. 615.851.8767

Testimonials "After working with City Publications Nashville for the past four years, sales from their program have significantly fueled our growth. We are extremely satisfied with the quality of their leads and are moving forward with them for the upcoming year. We are happy they are part of our team!"

Ok...admittedly I am in the business so I will undoubtedly post positive information about and its effectiveness. Having said that this third-party article, supported by data, is still stunningly positive about the efficacy of direct mail for small businesses. Prepare to be amazed!

Call me when you'd like to talk about this at 615.851.8767. It's my favorite subject!



https://www.smallbizgenius.net/by-the-numbers/direct-mail-statistics/?fbclid=IwAR34HWf-0RGWpATW2nTNPYVCsnVRQwLliJ49vYX-ZqGMueLkuIbvgPfYYlQ

25 Direct Mail Statistics To Write Home About - 2023 Edition Thought direct mail marketing was dead? Think again! Our direct mail statistics demonstrate how this advertising technique remains relevant today.

The ... what is it and why should it matter?

We've all been there: business is good and we are spending day after productive day taking care of our customers. It feels good, no, it feels great! On days like these, you feel that your business is indestructible.

And then, just like that, the phone stops ringing. Wait a minute, you were doing great. You were consistently delivering great products and services, so what happened?

Your dried up! It happens to the best of us and it happens because we take our eye off customer acquisition. Now don't get me wrong, treating your existing clients with top-notch service is critical to the long-term health of your business, but you will not grow without also bringing in new clients.

New customers will shallow out the valleys in your business cycle and will greatly improve your cash flow. The one caveat is that you can't spend TOO MUCH to acquire them.

It is critical to manage your ROI while you put a customer acquisition program in place.

Targeted is the perfect tool because you pre-identify your best potential prospects and then you deliver brand-building messages directly to them along with a to get them to call (or at least Google) you right now!

Don't forget to continually fill the to keep your business growing! https://www.citypubnationwide.com/nashville/

City Publications has several options to market your business...

Call now to start getting leads from our Spring mailer. We will put you in front of Nashville's affluent homeowners. They have more disposable income and are more likely to purchase services and products like yours. 615.851.9099

It is frustrating when the phone rings, but the calls result in small, less-profitable jobs. Does this sound familiar?

City Publications Nashville will put you in front of affluent homeowners in town who are ready, willing, and able to buy.

Target your best prospects
Affluent homeowners spend 3 times as much as the average homeowner
98% of recipients sort through their mail every day

https://www.citypubnationwide.com/nashville/

Start planning for your spring promotions now!! Affluent homeowners in Nashville want your services!

https://www.citypubnationwide.com/nashville/contact/

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“The Marketing Pipeline”

I’ve been there. You’re so busy and have so much business right now that it’s hard to focus on anything but getting the job done for your new and existing clients.

One of the things I’ve seen in my many years of business, however, is that people who don’t focus on their pipeline often become extremely disappointed when the existing rush is over. Based on your activity level right now, you might not feel like it’s the best time to advertise, but it’s important to continually replenish the pipeline so when you get through this crush of business, you will have more clients interested in picking up your services quickly.

It is much easier (and less costly) to keep the pipeline filled through consistent advertising and marketing than it is to start and stop based on your workload. I’m sure you’ve heard this a million times but it is true, is the key to success in business and success in your .

City Pub Nashville Leveraging direct mail, I will help my clients achieve a greater foothold with affluent homeowners.

City Publications clients are often frustrated about the rising cost of leads and confusion over the ROI of their digital advertising. If this sounds familiar, it's probably worth a conversation.

Direct Mail Programs - City Publications Nashville City Publications Nashville offers five core programs that have proven to effectively attract traffic and drive sales for our client’s businesses.