Marcus McCrea

"Because of the sheer reach of Facebook, the opportunities for connecting with your audience are far and wide.
By establishing a brand presence there, you may be able to tap into segments of your audience that don’t exist anywhere else online."

Facebook: A content marketing guide Here's how to create a Facebook content plan that meshes well with your brand's overarching content marketing strategy.

Expert Social Media Marketing Predictions For 2023

Expert Social Media Marketing Predictions For 2023 Experts share their predictions for social media and what trends marketers should watch out for in 2023.

Improve social media marketing results in the new year

Improve social media marketing results in the new year Columnist Dean Swanson says it's time to go beyond just having social media accounts and occasionally posting content.

Many digital marketers have forgotten those three magic words: "Return on investment"

But R.O.I. is all I do!

Council Post: Can Content Marketing ROI Beat Inflation? I believe the content marketing industry is uniquely poised to beat inflation in real ROI.

How to Build a Brand on Instagram That Stands Out and Thrives

How to Build a Brand on Instagram That Stands Out and Thrives : Social Media Examiner Are your customers on Instagram? Learn how to build a brand on Instagram to attract followers who become raving customers and tell others about you.

How to Make Social Media Marketing Effective for Your Brand

How to Make Social Media Marketing Effective for Your Brand In the current challenging economic climate, it is more important than ever to devise effective marketing strategies. Taking a strategic approach to social media marketing will be effective and deliver unparalleled results.

3 E-Commerce Personalization Trends To Look Out For In 2023

3 E-Commerce Personalization Trends To Look Out For In 2023 What e-commerce personalization trends do you predict will grow in popularity in 2023? Answer by Hunter Ray Barker, Co-Founder at Bullfrog Digital Marketing Agency & SEO Company.

Digital marketing: trends for 2023

Digital marketing: trends for 2023 Gamification, content marketing, video marketing and omnichannel are just some of the trends for digital marketing 2023. Read the blogpost!

9 Tips To Grow Your Small Business With Social Media Marketing

9 Ways To Grow Your Small Business Through Social Media Marketing Are you a small business owner looking to take your business to the next level? If so, social media marketing may be the key. With over 2 billion active users on social media, it's a great way to reach new customers and grow your business.

How a fashion brand nailed email marketing – video

How a fashion brand nailed email marketing – video LYL is an online luxury fashion brand for women, taking inspiration from 80s style. Here, its founder, Chierika Onyuku-Opukiri, describes how email newsletters – and the ability to analyse customer data – have been vital to building up her business

17 Awesome Examples Of Social Media Marketing

17 Awesome Examples Of Social Media Marketing Successful social media campaigns have one thing in common: They provide value to their audience. Here are 17 examples to inspire you.

Financial Advisers Increasingly Land Clients Through Social Media

Financial Advisers Increasingly Land Clients Through Social Media | PLANADVISER 41% of advisers told Broadridge they generated clients through social media, up from 34% in 2019.

How to Get Facebook Ads Working for You in 2023

How to Get Facebook Ads Working for You in 2023 : Social Media Examiner Are your Facebook ads underperforming? Wondering what can be done to increase your conversions? Discover a Facebook ads strategy that really works.

Understanding How Online Customers Approach You through impactful Digital Marketing Initiatives

How Online Customers Approach You through impactful Digital Marketing Initiatives The article explains to readers certain focused strategies to win consumers digitally using innovative Digital Marketing initiatives.

5 Core Components of Your Firm’s Social Media Strategy

5 Core Components of Your Firm's Social Media Strategy If you are tired of wasting time and money on social media tools and creating content that doesn't help your firm meet its growth goals, it is essential to get strategic about social media.

"TikTok, YouTube and Amazon.com (AMZN.O) are among the companies rolling out features that blend online sharing and shopping..."

https://www.reuters.com/breakingviews/e-commerce-will-go-viral-social-media-2023-2022-12-27/

Amazon.com. Spend less. Smile more. Free shipping on millions of items. Get the best of Shopping and Entertainment with Prime. Enjoy low prices and great deals on the largest selection of everyday essentials and other products, including fashion, home, beauty, electronics, Alexa Devices, sporting goods, toys, automotive, pets, baby, b...

"“More” is no longer “better.” Quality over quantity is the name of the game. We need to re-evaluate our priorities and rise to our customers’ expectations. "

Top 5 search marketing trends and 3 must-haves for 2023 Here's a look at significant search, digital marketing and consumer trends, along with the must-haves for digital marketers in 2023.

When future historians discuss what caused the end of , it will be this:

"...while its insistence on highlighting more content from users that you don’t follow has seen the app stray further from its roots..."

Instagram Chief Outlines Key Areas of Focus for the App in 2023 What's coming next for IG? Here are the platform's three key areas of focus.

Future 2023 digital marketing trends

Future 2023 digital marketing trends INDIANAPOLIS (WISH) -- Reports say 2023 will be a year of change, featuring a new crop of digital growth. Marketers and brands are finalizing 2023 plans on the ever-changing landscape. Nelson Spade, General Manager of Circulus Digital Media, WISH-TV’s full service digital agency and sister

Instagram Marketing: An In-Depth Guide

Instagram Marketing: An In-Depth Guide Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers.

Wishing you a prosperous New Year!

If you've never heard of the "Fediverse" you might wanna try a little Google-Fu:

"Mozilla to Explore Healthy Social Media Alternative"

Mozilla to explore healthy social media alternative | The Mozilla Blog In early 2023, Mozilla will stand up and test a publicly accessible instance in the Fediverse at Mozilla.Social. We’re eager to join the community in gro

Microsoft Makes 3 Predictions For PPC Trends In The New Year

Microsoft Makes 3 Predictions For PPC Trends In The New Year Microsoft predicts which categories will see an increase in ad clicks in early 2023.

YouTube Adds New Shorts Insights and Post Presentation Options

YouTube Adds New Shorts Insights and Post Presentation Options YouTube's adding in some final updates for 2022.

Do you have a Southwest Airlines story to share?

Southwest Airlines' #epicfail takes social media by storm Thousands of cancellations, lost bags and endless lines have angry customers taking to social media to voice their discontent.

Lionel Messi's Instagram post is the most liked thing on social media – ever

Lionel Messi's Instagram post is the most liked thing on social media – ever Messi beat the egg! 🥚

7 Tactics To Prepare Your Digital Marketing Team For 2023

How to Prepare Your Digital Marketing Team For 2023 As the year draws to a close, digital markets are now focusing on how they can deliver gains for their clients in 2023. Here are seven tactics for doing that.

What will the social media landscape look like in 2023?

Twitter, Meta and TikTok dominated 2022. What will the social media landscape look like in 2023? Twitter, Meta and TikTok were the biggest stories of 2022 and will continue to be in 2023, but not in the way you might expect.

Search and SEO in 2023: What do the experts predict?

Search and SEO in 2023: What do the experts predict? From Google announcing multi-modal ‘multisearch’ to the spam targeting efforts of its Helpful Content and Product Reviews updates, to developments in generative AI that could have disruptive…

"The combination of digital tools and AI analysis of data makes it possible for companies to reach enterprise clients with an ad approach that is personalized."

How Silicon Valley and Madison Avenue are remaking the world of advertising ServiceNow chief marketing officer Michael Park joins CNBC's Julia Boorstin to provide insights on how the advertising and marketing world is changing.