The Velvet Box

WE HAVE MOVED FROM THE MALL OF JOHNSON CITY.
CHECK OUT OUR NEW SPOT! OPEN JULY 15TH
2111 N ROAN ST. SUITE 25
JOHNSON CITY, TN 37601

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14k gold chain with charms up to 50% off !

14K YELLOW GOLD WITH REAL DIAMOND OPAL NATURAL GEM FULL SET UP TO 50% OFF !

BE SOLAR ECLIPSE READY!
SOLAR ECLIPSE GLASSES SOLD HERE
$9.99

14k Gold with real Diamonds Necklace up to 50% off

925 Sterling Silver Moissanite men’s chain up to 50% off

Sterling silver white fresh water pearl necklace up to 40% off

Seiko presage open back automatic watch up to 20% off

Bulova Latin Grammys Special Edition up to 20% off

Citizen Blue Angels up to 20% off

"Love is the beauty of the soul." — Saint Augustine
happy valentine's day..

"Happy valentine's day"
"We're in love with this sale" Up to 50% OFF All Diamond And Gold Jewelry.

Gold-dipped roses are real roses that have been preserved and then plated with 24 karat gold. They are often given as gifts on special occasions like Mother's Day, Valentine's Day, wedding anniversaries, birthdays, and other celebrations and events.

Check out our Diamond Ring Collection with up to 50% Off in Store.

Cheers to a fresh start, limitless happiness and new opportunities. May this New Year bring you everything you desire and more. A very Happy 2024!

The gift of love, the gift of peace, and the gift of happiness - may all these be yours. Wishing you a season full of light and laughter. Merry Christmas.. .

Christmas Sales going on.
Up to 50% Off All Gold and Diamond Jewelry.

Our Black Friday Sales Up to 50% OFF.

10K YELLOW GOLD CHAINS UP TO 50% OFF

October - Opal. Adorn yourself with Lafonn's birthstone jewelry.
Set with a simulated opal surrounded by Lafonn's signature Lassaire simulated diamonds in sterling silver bonded with platinum.

Don't forget we offer LAYAWAY! We are located near
JCPenney in the Mall.

Check out our Gold Collection with up to 50% Off in Store.

With gold prices on the rise, your old jewelry box may be holding thousands of dollars worth of treasure. Now is the best time to turn your old, broken and unwanted jewelry into cash. Visit us in store located inside the Mall of Johnson City for more details.

Peridot is the birthstone for the month of August. This necklace and ring from Lafonn make the perfect gift. Visit our store located inside the Mall next to JCPenny

Come in this weekend for 15% off all in stock sunglasses.
Located inside The Mall at Johnson City
Next to JCPenney

Seiko Prospex Speedtimer 1/100 Second Solar Chronograph Limited Edition 3270/4000 Case: 42mm stainless steel (12.9mm thick, 48mm L2L) Caliber Number: 8A50 Movement Type: Solar chronograph with additional 1/100 second totalizer Functions: Chronograph up to 60 minutes in 1/100 second increments, overcharge prevention function Accuracy: ±15 seconds per month Duration: Operating for approx. 6 months (when fully charged) Crystal: Curved sapphire crystal LumiBrite: LumiBrite on hands and indexes Clasp: Three-fold clasp with push button release Water Resistance: 10 bar Limited Edition: 4,000 pieces SFJ005

Up to 20% off all Oakley Sunglasses
Oakley glasses are able to 100% block blue light in addition to UVA, UVB and UVC sun rays. The best part is that the protection is actually part of the lens. It is not just a coating applied as an afterthought. That means they will continue to protect your eyes.

New Seiko Watch Collection.

Look of Real High-end Sterling Silver Jewelry
$100.00 – $450.00
Lafonn is a design house and manufacturer that creates works of art. Guided by its Old World mystique of eternal beauty, Lafonn is an arbiter of exquisite jewelry. Expertly crafted in sterling silver bonded with platinum, yellow, or rose-gold, and handset with the world's finest simulated diamonds, genuine gemstones, and lab created gemstones, every Lafonn piece is coveted for its exceptional brilliance and fire. At Lafonn, we've always believed that a woman's desire to look and feel beautiful should not be reserved for a privileged few. Every woman of every age, ethnicity and lifestyle should be given the opportunity to own a beautiful, well-made piece of jewelry. Lafonn is affordable and always wearable. Our mission is to provide every woman an opportunity to own a beautiful, well-made piece of jewelry at a price that is within reach. Our vision is to enable every woman to feel & look chic not only just at a special occasion, but at any moment, day or night.