Marketing Eye

Marketing Eye

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Marketing Eye is an innovative results-driven marketing consultancy firm in Australia and the US.

Robotic Marketer launches AI-driven marketing programme for SMEs 06/26/2024

For my friends that are entrepreneurs or have junior marketers in their business, this program starting on Monday will give you an ability to take your business from strategy to implementation with daily webinars.

What is great about this program is that each day is "exactly what you should be doing on a daily basis" keeping teams on track.

Using Robotic Marketer AI platform, you can expect between 10 minutes and 30 minutes of a day on marketing and the rest is freed up to do other things in your business or scale campaigns.

In the news:

Robotic Marketer launches AI-driven marketing programme for SMEs Robotic Marketer launches Come Market Your Business with Me, designed to streamline marketing for Australian small businesses using AI.

Business Marketing Agency in Melbourne and Sydney - Marketing Eye 06/20/2024

Marketing and Communications Executive at Marketing Eye (Melbourne)

At Marketing Eye, we help businesses grow and thrive through innovative marketing strategies and advanced technology. We are passionate about delivering results and providing exceptional service to our clients. Our dynamic team is dedicated to creativity, excellence and pushing the boundaries of what's possible in marketing. For 20 years, we have been at the forefront of marketing strategy and tactics and are well known globally for our influence on the marketing sector.

About the Role

Due to our rapid growth and market success, Marketing Eye is expanding our team. We are looking for a Marketing and Communications Executive to help drive our marketing efforts and enhance our brand presence. As a key member of the marketing team, you will play a critical role in developing and executing marketing strategies that support our business objectives.

What You’ll Do

- Client Interaction: Work directly with clients to understand their marketing needs and objectives.
- Content Creation: Develop and manage engaging content for various channels, including blogs, email campaigns and social media. Use AI powered content generator Robotic Marketer for your first draft - but you must know how to personalise.
- Strategy Development: Create and implement marketing strategies developed on Robotic Marketer that enhance brand visibility and engagement.
- Campaign Management: Plan and execute marketing campaigns that drive lead generation and customer acquisition for clients.
- Public Relations: Manage public relations efforts, including writing press releases with Robotic Marketer and building relationships with media contacts.
- SEO Optimization: Optimise content for search engines to improve organic search rankings and drive traffic to our website.

Your Skills and Experience

- Experience: 2-5 years in marketing or communications, preferably in a technology, financial services or software company - or agency!
- Skills: Strong writing and communication skills, experience with content creation and campaign management. Attention to detail is EVERYTHING.
- Tools: Familiarity and skills with marketing tools such as HubSpot, Google Analytics and social media platforms. We will teach your Robotic Marketer
- Attributes: Self-starter, highly organised and able to manage multiple projects simultaneously.
- Education: Bachelor’s degree in Marketing, Communications, or a related field.

Why Join Marketing Eye?

At Marketing Eye, we believe in empowering our team to think big, act boldly and make a real impact. As a Marketing and Communications Executive, you’ll have the opportunity to work in a collaborative and innovative environment that supports professional growth and development. This role is client focusing so an inner confidence in capability is required and a problem solving mentality is essential.

- Career Growth: Opportunities for advancement and professional development. You will learn more in the first 3 months than you possibly have learned in your career.
- Work Environment: A supportive team culture that wants you to succeed -- but note - we don't have any extraverts - so if you are after a party - we are probably not great in this area.
- Benefits: Competitive salary, birthdays are really celebrated and a focus on work-life balance - you must leave the office by 5.30!

Why You Should Join the Marketing Eye Team

- Career Growth: We provide opportunities for career advancement at every level. Fast-track your career from Marketing Executive to Marketing Manager within 12 months.
- Investment in Success: We invest in your success and provide spaces for collaboration and fun.
- Culture: We celebrate our differences and are committed to a diverse and inclusive workplace. Kindness and ability to work as one team is integral to our culture.
- Ethical Practices: We are committed to ethical business practices and social responsibility.

Did You Know?

- International Presence: Marketing Eye has a strong presence with offices in various locations and a diverse team of marketing professionals.
- Industry Recognition: We’ve received numerous accolades for our innovative marketing strategies and exceptional service.

Marketing Eye is an equal employment opportunity employer and encourages success based on individual merits and abilities without regard to race, color, religion, gender, national origin, ancestry, disability, marital status, military status, age, sexual orientation, gender identity, or any other legally protected status.

Are you ready to make your mark in the marketing world? Apply now and join us at Marketing Eye to help shape the future of marketing and drive success for our clients.

🔗 [email protected]
🌐 Visit us at www.marketingeye.com.au

Applications close 1 July 2024.

Business Marketing Agency in Melbourne and Sydney - Marketing Eye Marketing Consultancy Agency for small to medium-sized businesses in Sydney and Melbourne. We provide a full suite of outsourced marketing services.

06/04/2024

For the last few days I’ve been in reconnecting with the land. I find that putting your feet in soil, getting a little dusty and just spending time with quality country folk is very good for the soul. It also makes you more successful. Clearing the mind and adjusting the sails is therapeutic and healthy. Also taking time out for what matters can bring greater reward.

A special call-out to Blair and Lenore Knuth and our lunch destination today the beautiful Jane Jesberg

05/31/2024

Not many people know that designs the Magazine and many of the great ads featured. This magazine is the only media in the sector in and . Today as I travel north to and I had a moment where I was quietly chuffed to see the magazine on the shelf at

As this magazine expands, we would love to hear your stories regarding your experience with contact centres in Australia.

#

Photos from Marketing Eye's post 05/30/2024

Happy birthday to our incredibly hardworking and kind Nadishka! You are immensely talented and we are so grateful to have you on our team. Your creativity, dedication and passion for excellence is truly inspiring. Thank you for all the amazing work you do!

Wishing you a fantastic day, filled with joy, laughter and all your favourite things. Here’s to another year of great achievements and wonderful memories.

Enjoy your special day!

05/14/2024

Thank you to for inviting me to speak to your students. What a pleasure to be inspired by young marketing professionals who will take the industry forward.

Did you know that is the #1 University in Australia to do a MBA?

Better still, if you want practical experience in marketing, Macquarie University is forward thinking ensuring that students have real life experiences.

04/30/2024

When one of your team members asks you to make a birthday cake, and you’ve never done it before… say yes!

I had no idea. Went to TikTok for inspiration but for some reason the TikTok’s that were all over my feed disappeared.

So I went to and to be honest, it was full of videos. No-one’s got time for that!!!

I’m an entrepreneur with no patience!

I decided to use a recipe on Google that looked simple but surprisingly missed some key ingredients AND my eggs where not whipped hard enough. End result… a rock hard version of a cake came out.

I decided not to give up and I’m so glad I didn’t. Here’s the cake so far. Your thoughts!

agency

Photos from Marketing Eye's post 04/23/2024

One of the biggest pleasures of running a marketing agency is my clients. I have been privileged to have be a client for many years. They are the best WFM company implementation company in APAC. Why I say that is because of their ethics in giving contact centres the right solution for their business. They are not focused on “the sale”. Instead they are focused on helping contact centres navigate which technologies are best for their businesses. The “all-in” on one technology is crazy because while companies may give you a discount upfront, watch how they increase their prices ten-fold after the fact. I always liken this to Coles and Woolworths when they gave discounts to push the small grocers out of business only to raise the prices and make record profits. In any case, love everything that Call Design stands for!

04/22/2024

Happiest birthday to the very talented, Miss Chen! You truly are a gem and have a heart of gold. Thank you for your support and positive attitude. We’d be lost without you 🌸🩷🎀

04/18/2024

Early morning webinar on in marketing. Who’s coming?!

03/27/2024

**Exciting Announcement**

As we stand on the brink of a new era in the marketing profession, it’s clear that the integration of AI technologies is critical to performance. I’m thrilled to share that I will be hosting a transformative webinar titled "Leveraging AI for Marketing Excellence" on Thursday, April 2, 2024, at 12 PM EST / 9 AM PST.

In this 45-minute session, we’ll dive deep into the heart of AI-driven marketing strategies, exploring how these innovations can elevate the way we think about, plan, and execute our marketing efforts. I’ll be offering exclusive insights into the power of AI in unlocking unprecedented levels of customer insight, efficiency and scalability.

🔍 What You Can Expect:

- An in-depth look at how AI is shaping the future of marketing strategies.
- A live demonstration of Robotic Marketer, showcasing how it can transform your marketing planning and execution.
- A comparative analysis of leading AI tools in content generation, including ChatGPT, Gemini, Jasper, and how Robotic Marketer sets itself apart.
- Strategies for integrating AI tools with your current marketing stack for maximum efficiency and impact.

Additionally, every attendee will receive a FREE subscription to the Robotic Marketer digital dashboard, enhancing your capability to strategize with precision and insight.

This webinar is particularly close to my heart. It represents not just the culmination of years of work and dedication but a stepping stone towards a future where technology and human creativity merge to create marketing strategies that were once beyond our imagination.

I’m extending an open invitation to my network here on LinkedIn. Whether you’re a marketing professional, a business owner, or simply an enthusiast for the latest in marketing innovation, this webinar is for you.

👉 Reserve your spot now!

https://lnkd.in/gr7VKQM3

See you there,
Mellissah Smith

lnkd.in

03/26/2024

of is outstanding. The champagne is not better than every other premium branded but yet we buy it because of its brand.

How do you build a brand in a competitive market that stands out?

Our Thoughts and Prayers To The People Of Baltimore 03/26/2024

From our entire team globally at Marketing Eye, we would like to send our prayers and thoughts to the people of Baltimore. We cannot imagine how you feel right now with this devastating collision that affects so many people.

Keep strong.

Our Thoughts and Prayers To The People Of Baltimore Our+Thoughts+and+Prayers+To+The+People+Of+Baltimore Our Thoughts and Prayers To The People Of Baltimore Written by  Marketing Eye Atlanta Mellissah Smith Be the first to comment! 26 Mar The horrific collapse of Baltimore's Francis Scott Key Bridge has such a devastating effect on the Maryland commu...

03/01/2024

A special to .d.souza You are one of a kind with a heart of gold. Everything about you makes our whole team grateful; dry sense of humour, cake making skills, dedication to clients, commitment to the team, singing, accents, faith, and your wholesomeness that puts everyone to shame. We hope you had an extra special day. You deserve it!

Mellissah Smith | Women in Digital Economy 02/29/2024

It's that time of year where women are getting back into the spotlight.

Mellissah Smith | Women in Digital Economy Dive into Mellissah's journey as the founder of Robotic Marketer, gaining insights into AI and marketing. Discover her must-follow industry leaders, pivotal resources, and bold predictions for the future.

02/05/2024

Many of my friends are asking me about "how much they can use AI to drive better performance out of their marketing programs?". The most common question is "Can AI replace my marketing team?". Realistically, it cannot replace your marketing team, but it can add significant value by improving productivity levels, efficiencies and the utilisation of data to drive better decision making.

With AI, you can scale at an unprecedented level and for many of us that are entrepreneurs, that is music to our ears.

Over the past few months, my team has been working at producing a platform that ties into the EOS methodology which is used by many entrepreneurs particularly those in EO. This will help companies using EOS scale their marketing efforts and report on performance based on the EOS methodology and KPI's. If you are interested in this release, let me know.

In the interim, AI produced this diagram which takes you from strategy to implementation and reporting using AI.

The good news for marketers is that this will make you much better at your jobs and most probably get you pay rises!

We are also releasing our model for Robotic Marketer that takes you from developing a strategy, to producing all content and "how to's" for marketing, all the way through to execution and reporting. This all-in-one version is a game-changer for the marketing industry and profession. I will be releasing this version officially at a huge AI conference in May.

01/22/2024

Does anyone have a direct contact at Meta for a suspended account?

Visit TikTok to discover videos! 01/22/2024

Visit TikTok to discover videos! Watch, follow, and discover more trending content.

AI-Driven Growth Hacking with Elevate 100 Club 12/01/2023

AI has become a crucial asset for businesses in driving marketing growth. Our latest blog explores the AI landscape, and its profound impact on personalised campaigns and predictive analytics. Learn how AI technologies are reshaping marketing strategies, paving the way for unmatched innovation and efficiency.

AI's predictive analytics forecasts future consumer behaviours, enabling tailored and effective marketing campaigns. Dive into AI-driven customer segmentation, revolutionising audience connections.

Curious about AI's impact on marketing? Check out our insights and explore how it could transform your business: https://www.roboticmarketer.com/ai-driven-growth-hacking-transforming-challenges-into-opportunities-for-entrepreneurs/

AI-Driven Growth Hacking with Elevate 100 Club Growth strategy to elevate your business with this AI marketing program designed for entrepreneurs - Elevate 100 Club Bootcamp.

12/01/2023

In 2024, the way you leverage AI in your marketing will be key to your company's competitiveness. Embracing AI presents an opportunity to enhance personalisation and amplify your marketing strategies. Robotic Marketer’s “Elevate 100 Club” Bootcamp is designed for marketers and entrepreneurs ready to elevate their AI game. Benefit from expert facilitators to drive better performance and align with your marketing objectives.

Discover more: https://www.roboticmarketer.com/elevate-100/program-details/

From Marketer to AI Pioneer w/ Mellissah Smith 11/30/2023

In a recent podcast discussion, Mellissah Smith, one of Australia’s leading marketing experts, and founder of Marketing Eye, teamed up with Mike Demos, founder of C-360 Agency to discuss some marketing strategies.

The podcast provides valuable lessons for marketers and business leaders, and we have highlighted some key points.

● Embracing Adaptability: Every challenge is an opportunity for growth. It is important to recognise that even small, minor changes in approach can have a significant impact.
● AI in Strategy: Effective use of AI is crucial. It is about strategically integrating AI to enhance business approaches.
● The Importance of Mindset and Teamwork: Success is a journey of incremental improvements. It is important to always recognise your progress. Additionally, embracing teamwork typically leads to more successful outcomes when compared to individual efforts.

Discover more in the full podcast: https://youtu.be/79AeT2Eh4dQ?si=ywYL9UnJbD114346

From Marketer to AI Pioneer w/ Mellissah Smith Focus on you, how you see the world and where you get your energy. That’s the secret to Mellissah Smith’s success in marketing, AI and life. AI has improved ...

11/30/2023

Make 2024 your best year yet! Show your bosses just how power marketing is for their business with you behind it.

This is how it will roll-out:

1. You will develop a marketing strategy that is impressive using AI
2. You will take that marketing strategy, and turn it into an actionable implementation plan using AI
3. You will upload into a project management tool
4. Then for instructions on what to do next, you will attend weekly webinars to teach you how to implement your marketing strategy
5. Each month you will provide your bosses with a marketing report created by AI

Marketing results will flow in, your bosses will know that you are “on the ball” and everyone will be amazed at just how disciplined your approach is.

Join now: https://www.roboticmarketer.com/elevate-100/

Marketing Strategy Technology - Business Strategies Platform 11/17/2023

Over the years we have done more than 1000 marketing strategies, of which, only 30-50% were ever implemented properly.

The reason being is that quite often, when equipped with a marketing strategy, entrepreneurs decide that it is "cheaper" to hire a graduate than an agency or an experienced marketing manager. "How hard can marketing be anyway???!!!"

What happens next is predictable:
- Their new marketing hire learned some great things at college but none of which relate to the real world.
- They didn't learn a single thing about AI in marketing other than the definition.
- They had never run a marketing campaign before and had no idea about KPI's, what success or failure looks like and whether or not the campaign is hitting the right audience, database or platforms.
- Being overwhelmed with expectations from the "entrepreneur" was causing a lot of stress and days off.
- Looking for another job where a marketing manager can coach them became their go-to every free minute.
- They didn't have a clue what to do.
- Lead flow reverts back to "no leads from marketing" and "cold calling".

With this in mind and the new era where AI can do so much, but there is still a need for marketers to do the finishing touches and execute - we have spent some time putting together a program.

For $250 per month, you can join Robotic Marketer "Elevate 100 Club" and go from strategy through to execution with monthly one-on-one coaching and weekly training and development webinars. This is a structured approach to success in marketing in 2024 and you will learn a lot. The strategy component is $1950, with a $50 fee for setting up your tech stack on the digital dashboard.

Who this is great for is anyone that is really wanting 2024 to be their biggest and best ever.

If you know your team will benefit from structure, and developing a marketing strategy with implementation running seamlessly -- then sign them up! I wish this was around when I was starting off!

Marketing Strategy Technology - Business Strategies Platform Robotic Marketer is a marketing technology company located in Melbourne, Sydney and Atlanta that provides Marketing Strategies in line with business goals.

Marketing Strategy Technology - Business Strategies Platform 10/26/2023

If you are a like us, then you may be interested in becoming a licensee for Robotic Marketer . When a new agency signs with Robotic Marketer, they get:

- Comprehensive onboarding kit
- Support to launch into the market
- Training and development of team
- Ongoing commitment to help your agency exceed goals

Want a product demonstration for Robotic Marketer. Reach out via their website on www.roboticmarketer.com - Mention us when you register.

Marketing Strategy Technology - Business Strategies Platform Robotic Marketer is a marketing technology company located in Melbourne, Sydney and Atlanta that provides Marketing Strategies in line with business goals.

DIGITALKS: AI in Marketing - Embracing Opportunities & Navigating Threats | LinkedIn 10/22/2023

We're really looking forward to sharing with marketers and creatives around Australia the best in AI and most importantly how it can help you in your roles.

As an early adopter of AI, and an inventor myself, I am very excited by how we can work together with robots and make our work lives (and home lives) much better in the process.

You will hear first hand my thoughts on the opportunities that lie in front of marketers and creatives and how they can navigate the next 12 months.

DIGITALKS: AI in Marketing - Embracing Opportunities & Navigating Threats | LinkedIn Join Aquent Australia’s free Digitalks webinar where you’ll discover the transformative power of AI in marketing and explore the opportunities and challenges it presents. From automation and personalisation to data-driven insights, AI’s potential in the marketing profession is in the hands of ...

10/08/2023

An a rec to find the ultimate Xmas destination for parties. Of course we took our to make sure she was in agreement.

Many companies are very challenged by what to do over the festive season with so many different cultures that typically make up a team. Sometimes it’s just good to celebrate the year-end.

So that’s what we will do!!!

Lash V Lash, Brow & Salon Supplies - Professional Wholesale Suppliers 10/06/2023

***JOB ALERT***

E-Commerce Manager for beauty brand Lash V!

We're posting on behalf of a good friend whose company, Lash V, is seeking an E-Commerce Manager based in the USA. It is a role that requires the person to be at the top of their game in ecommerce marketing, capable of taking the already successful company to new heights. A new website will be launched as part of a strong focus on US growth.

The role requires candidate to:

- Streamline and execute the E-commerce & CRM strategy.
- Pioneering their Amazon storefront and oversee 3PL collaborations.
- Enhance website performance and drive KPIs.
- Analyze and report on website experiences for maximum ROI.
- Manage and optimize Paid marketing initiatives.
- Architect and execute a holistic CRM approach.

LashV is seeking a candidate with:

- 4+ solid years in E-commerce, especially Amazon.
- Hands-on skills with Shopify, Klaviyo, Yotpo, GA4.
- Expertise in Google Analytics and data interpretation.
- Proficiency in A/B testing and user experience strategies.
- Mastery in Excel/Google Sheets.
- A strong grip on the digital realm, especially UX/UI.

For anyone passionate about e-commerce and ready for a fresh challenge, Lash V is an incredible growth company! Let me know if you're interested or tag someone who might be! 💡🛍️

Email: [email protected]

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09/26/2023

It’s amazing what a little lighting, a little touch up and black and white can do!!!

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Address

Sydney, Melbourne, Brisbane, Gold Coast, Atlanta
New York, NY

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