MARL Studio

Supporting and Investing in pre-seed and early stage startups working on Engineering and Tech solution in Upstate New York.

01/01/2023

We came in with a mission as a Startup Studio to increase pre-seed ideation and support students and first time founders with a funding model. Our initial effort was monthly startup competitions to find investment opportunities.

To continue the goal of fostering an inclusive ecosystem in the region, we have worked with the existing startup community particularly Upstate Venture Connect, NextCorps, Ain Center for Entrepreneurship at the University of Rochester, Startup Grind ROC, Innovation Square

Together with the Rochester startup ecosystem MARL Startup Studio will continue our commitment to the region:

* Help optimize the retention of graduates from University of Rochester, Rochester Institute of Technology, St. John Fisher University, Nazareth College and SUNY Brockport

* Help get additional funding and mentorship to existing startup community

* Continue to expand and amplify on the map as a robust entrepreneurial ecosystems.

We look forward to continuing Podcast with ROC Vox Recording & Production
https://www.spreaker.com/show/think-build-launch

We look forward to our next MARL on MAIN event April 6, 2023
https://www.roc.marl5g.com/post/inaugural-marl-on-main
T
hank you all for an outstanding 2022 and we are looking forward to an even more impactful 2023!
Happy New Year!

Team MARL

Inaugural MARL on MAIN 11/12/2022

Dear Rochester Community & Ecosystem Builders,

We wanted to wait until I had all of the photos and videos to share my gratitude.

Last Friday MARL Studio had 80 registrants, 60 participants and opening remarks from New York State Senator Jeremy Cooney and Mayor Malik Evans for the inaugural MARL on MAIN program at Mercantile on Main at Sibley Square!
It was so much fun! Thank you for showing your support!

Our goals include:
* Provide accessibility to mentorship and early stage capital, creating an inclusive entrepreneurship ecosystem.
* Help optimize the retention of graduates from UofR, RIT, St. John Fisher, Nazareth and Brockport colleges.
* Help get additional funding to the existing startup community.
* Continue to expand Greater ROC on the map as a robust entrepreneurial ecosystem.

It is with delight we share with you links and photos for the entire event.

Inaugural MARL on MAIN Hosted by MARL Startup Studio with Jennifer Sertl, Prakash Goswami, Amir Khan and Louise Honore. November 4th, 2022 | 80 people registered for our inaugural MARL on MAIN at the Mercantile on Main at Sibley Square. Over sixty people showed up and heard opening remarks from both New York State Senator...

Building A Fundable Company 11/01/2022

Out of 4000 companies Rochester's Circle Optics
was recently recognized at Pepperdine Graziadio Business School's Most Fundable Companies.

MARL Studio Community Director Jennifer Sertl
talked to Founder and CEO Zak (Zakariya) Niazi and COO Ian Gauger about some fundamentals to prepare for scale.

We hope you both listen and subscribe AND also come hear Ian Gauger present with James Senall at MARL on MAIN this Friday November 4th at the Mercantile on Main at Sibley Square

Spotify https://lnkd.in/ez6MaWsk

Apple
https://lnkd.in/egFq7mt2

Youtube
https://lnkd.in/eUCBGf7r

Spreaker
https://lnkd.in/e6HzXv2q

, , , , , ,

Building A Fundable Company Jennifer Sertl discusses building a fundable company with Circle Optics' Founder Zak Niazi and COO I

3 growth levers every SaaS founder should know about 10/17/2022

3 growth levers every SaaS founder should know about

3 growth levers every SaaS founder should know about Opportunities for growth are out there, but founders will need a new strategy if they want to continue growing through the downturn.

09/27/2022

Entrepreneurship = Community
+ 1 MARL Studio https://www.roc.marl5g.com/program
+ 1 MARL Accelerator https://www.marlaccelerator.com
+ 1 ThinkBuildLaunch Podcast https://www.spreaker.com/show/think-build-launch

We enjoyed having Jennifer Sertl and Nathalie Taquet visit us in this past week.

09/15/2022

Jennifer Sertl will be representing MARL Studio
and discussing why it is such a good signal for Rochester
to have outside investment wanting to be a part of and optimize the startup activity across all the 19 colleges and universities and 800,000 students in the Rochester region.

Learn more and register here: https://lnkd.in/eu7u6ygw

Gaming As An Industry 08/30/2022

MARL Startup Studio talks to Robert Ian Mostyn Digital Games Hub Coordinator at the Rochester Institute of Technology Center for Media, Arts, Games, Interaction & Creativity (MAGIC) on the most recent episode on our program .

We hope you will subscribe and listen.

Such great positive momentum in

Listen on Spotify
https://open.spotify.com/episode/1HLscHFv19XgQvlScVnQRM?si=a231461d10444e6d

Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/gaming-as-an-industry/id1617315211?i=1000577788205

Listen on YouTube
https://youtu.be/Fy8YH7mlbOc

Listen on Spreaker
https://www.spreaker.com/user/rocvoxstudio/115-robert-m-8-29-22-mixdown-1

Jennifer Sertl
MARL Community Director
585.704.5202

Gaming As An Industry Jennifer Sertl and Rochester Institute of Technology's Robert Mostyn talk about the evolution of gam

Pitch Battle: Tech Startups | Startup Grind 08/09/2022

There are two days left to submit your application for our Metro Collective Startup Grind Rochester MARL Startup Studio Pitch Battle - that will be held ONLINE 5:00pm Thursday August 18th.

I would love to hear your idea and have you be part of community
Apply to Pitch https://docs.google.com/forms/d/e/1FAIpQLScGNoUjxrz8TSvx6guwSyv-7wuYt6WySogqntMrsatLnzVm6w/viewform

Register to Watch and Support the Community
https://www.startupgrind.com/events/details/startup-grind-rochester-presents-pitch-battle-tech-startups/

Pitch Battle: Tech Startups | Startup Grind Hybrid Event - MARL Startup Studio, Metro Collective, and Startup Grind Rochester are partnering to bring you another round of pitch battles. The top tech startups in our community will come together and online pitch for all the glory.

08/02/2022

Evidence of Startups Progress in Upstate -

Here are some great themes that came from our conversation with Upstate Venture Connect's Nasir Ali:

Here are five key insights:

1) Rochester alone has 19 colleges and almost 100,00 students. We have the ability to attract talent from all over the world. In order to have students stay in the area we need ways to engage them outside of the campus and build relationships with them.

2) Mentorship is a key factor in building strong relationships between students and the community.

3) A core principle is not reciprocity; but rather “pay it forward.” Another way to say this is “the goal is not that you try to repay me, but you try to help somebody else because everyone's on a journey and there'll always be people that can use what you have learned.”

4)Everyone is looking for a tribe to belong to. It is important to create access to your community so that people can find their affinities.

5) Creating a robust ecosystem takes a dedicated decade. We are just beginning to see tangible proof of intentions started long ago. The continual building of relationships and showcasing of success stories requires continual and deliberate attention.

Listen to the entire conversation!

https://www.linkedin.com/feed/update/urn:li:ugcPost:6960239065455595520?updateEntityUrn=urn%3Ali%3Afs_updateV2%3A%28urn%3Ali%3AugcPost%3A6960239065455595520%2CFEED_DETAIL%2CEMPTY%2CDEFAULT%2Cfalse%29

07/25/2022

Thank you Maureen Ballatori Metro Collective Startup Grind ROC for joining MARL Studio for a great conversation about in .

https://linkedin.com/pulse/voices-entrepreneurship-thriving-marl-studio/

05/03/2022

Community Director Jennifer Sertl had a great conversation with MARL Startup Studio Founding Partners Amir Khan and Prakash Goswami about why they wanted to establish their pre-seed investor model here in

MARL Startup Studio is committed to fostering and mentoring first-time founders helping create structure around their ideas so they can gain traction, grow and change the region and in some cases the world.

Take a listen! Let's go

Spotify
https://open.spotify.com/episode/6Ji5fVAdjxx9KbTGooEWrt

Apple
https://podcasts.apple.com/us/podcast/rochester-startup-ecosystem-tipping-points/id1617315211?i=1000559475555

YouTube
https://youtu.be/-2r5j-Jp2Jc

Spreaker:
https://www.spreaker.com/user/rocvoxstudio/106-the-founders-4-18-22-mixdown

04/26/2022

Our most recent episode of was just released.

Jennifer Sertl talks to Ebony Miller-Wesley about helping people realize their potential and taking ideas into businesses.

We hope you like our programing and will share and subscribe. '

Spotify
https://lnkd.in/ge_pT24W

Apple
https://lnkd.in/g_Qc_icr

YouTube
https://lnkd.in/gsMayEE4

Spreaker:
https://lnkd.in/ghFzT9r6

The Minimum Viable Testing Process for Evaluating Startup Ideas 04/25/2022

The Minimum Viable Testing Process for Evaluating Startup Ideas https://review.firstround.com/the-minimum-viable-testing-process-for-evaluating-startup-ideas

The Minimum Viable Testing Process for Evaluating Startup Ideas The traditional approach is to do some customer research, throw an MVP out there as fast as possible, and hope it hits. After being early at three startups that achieved over $1M in run-rate in their first six months of going live, Gagan Biyani has landed on an approach that’s quite different. Her...

04/13/2022

Jennifer Sertl & Impels President and Chief Strategy Officer Michael Quigley talk about reverse engineering market strategy and how to know when the time is right for a name change.

Spotify: https://lnkd.in/dk5nJMfW

YouTube: https://lnkd.in/daFDZvxa

Apple: https://podcasts.apple.com/us/podcast/take-time-to-acknowledge-where-you-have-come-from/id1617315211?i=1000557246281

Spreaker https://www.spreaker.com/user/rocvoxstudio/tbl-103-michael-quigley-4-4-22-mixdown-1

04/05/2022

Thank you Michael Thaney for great suggestions for MARL Studio community. We loved having you as a guest on .

Sharing Startup Grind ROC and your ideas on networking, value creation and community engagement were excellent and going to inspire our next cohort pitching on April 21st.

Available where you listen:

Apple : https://lnkd.in/dE7Sspu7

Spotify: https://lnkd.in/dk5nJMfW

YouTube: https://lnkd.in/daFDZvxa

Spreaker: https://lnkd.in/dCcQyzCx

04/04/2022

Monday = MARL Studio

We had a great time this morning with Impel's President and Chief Strategy Officer. The Podcast will drop on Tuesday April 12th. Stay tuned . . .

04/01/2022

We have just launched hosted by
Jennifer Sertl and produced by Scott W. Fitzgerald at ROC Vox Recording & Production. Our program features startups, founders and funders in and
Please subscribe
https://www.spreaker.com/show/think-build-launch

MARL Startup Studio Pitch Competition 03/31/2022

We are hosting MARL Startup Studio Pitch Competition on zoom the third Thursday of each month.

Present your project, is it only an idea for now, all the way to a running startup, for a chance to win prizes and receive constructive feedback from our judges. This is an opportunity for you to grow and learn during a positive event. We hope you will join in.
Our next session is April 21st 5:00-7:00pm EST.
Applications are due Monday April 18th.

Interested in joining, for pitching or as a viewer ? Tickets are free, register here! or ping Jennifer Sertl if you have any questions.

https://lnkd.in/d6w4fJg2

MARL Startup Studio Pitch Competition If you have a start-up business idea, this is the event to attend!

MARL Startup Studio Pitch Competition 03/31/2022

We are hosting MARL Startup Studio Pitch Competition on zoom the third Thursday of each month.

Present your project, is it only an idea for now, all the way to a running startup, for a chance to win prizes and receive constructive feedback from our judges. This is an opportunity for you to grow and learn during a positive event. We hope you will join in.

Our next session is April 21st 5:00-7:00pm EST.
Applications are due Monday April 18th.

Interested in joining, for pitching or as a viewer ? Tickets are free, register here! or ping Jennifer Sertl if you have any questions.

https://lnkd.in/d6w4fJg2

MARL Startup Studio Pitch Competition If you have a start-up business idea, this is the event to attend!

03/28/2022

It was a great morning ROC Vox Recording & Production as we did our first Think.Build.Launch with Jennifer Sertl and
Michael Thayney catalyst Startup Grind ROC!

Pitch Competition 10/26/2021

MARL 5G Accelerator is excited to share our MARL Studio Pitch Competitions, starting November 4th. Are you a startup founder looking to showcase your project in front of potential investors with the opportunity to win funding and prizes ? We encourage you to apply here : https://www.eventbrite.com/e/pitch-competition-tickets-191976375507?aff=Facebook

Startups with at least one founder residing in Monroe county are eligible to qualify and are invited to apply. We will choose 10 startups to compete on November 4th, the others having the opportunity to compete at later events.

Founders will pitch their startups in front of a panel of investors and judges, and three winners will be chosen to win the following prizes :

1st place - Opportunity to participate in MARL’s studio program (25k investment, 6 months mentoring) upon due diligence clearance*; 2nd place - MARL mentoring for 3 hours w/ a Managing Partner; 3rd place - $10,000 in AWS service credits.

If you are not a founder but you are interested in attending the event, network with members of the Venture Capital Industry, and hear pitches from up and coming founders, you can grab your ticket here by choosing November 4th : https://www.eventbrite.com/e/pitch-competition-tickets-191976375507?aff=Facebook. The event will be held online, we can’t wait to e-meet you!

Pitch Competition If you have a start-up a business idea, this is the event to attend! We organize pitch competitions, starting November 4th.

06/01/2021

MARL 5G is an early-stage accelerator fund focused on startups that create DeepTech products and services for enterprise customers running on 5G. Our goal is to build a community of early-stage investors, startup founders, and corporate venture teams in the space of Mobility, AR/VR, Autonomous, Robotics, & Logistics which will experience a huge disruption with the spread of wireless 5G technology. We believe 5G technology will be a key growth enabler in the above sectors and we are committed to creating a healthy vibrant ecosystem to make that happen.

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