Hoodoo Digital

Google is sunsetting Google Analytics - and a lot of people are left wondering what to do next. Don't worry - we have a plan (and a team) that can help.

Sunsetting Google Analytics: What to Do Next Google is sunsetting Google Analytics - and a lot of people are left wondering what to do next. Don't worry - we have a plan (and a team) that can help.

Effectively migrating all your assets to Adobe Experience Manager Assets requires a methodical and strategic approach. These are the considerations to keep in mind before and during your migration.

Top Considerations for Migrating Assets to AEM Effectively migrating all your assets to Adobe Experience Manager Assets requires a methodical and strategic approach. These are the considerations to keep in mind before and during your migration.

Artificial intelligence is the next big thing in technology, and it has entered the marketing world via Adobe Sensei. We're finally there - AI in marketing...this is how it all works.

How Adobe Sensei AI works with real-time personalization. Artificial intelligence is the next big thing in technology, and it has entered the marketing world via Adobe Sensei. We're finally there - AI in marketing...this is how it all works.

Artificial Intelligence promises quite a lot. But there are also some possible concerns as outlined in this article.

Can Artificial Intelligence Replace a Creative Team? Artificial Intelligence promises quite a lot. But there are also some possible concerns as outlined in this article.

Understanding the unique benefits and strengths of both Google and Adobe Analytics will help you choose the right platform for your business.

Google Analytics vs. Adobe Analytics: Which One Is Right For You? Hoodoo understands the enterprise environment knows how to maneuver within it. We are an Adobe Platinum Partner, Workfront Partner, and hold specializations in Adobe Experience Manager Sites and Adobe Experience Manager Run and Operate.

There is more to user experience (UX) than a facelift. Find out exactly what your website design process should entail to ensure you maximize your returns on your website.

5 Elements of Experience Design There is more to user experience (UX) than a facelift. Find out exactly what your website design process should entail to ensure you maximize your returns on your website.

Adobe Experience Platform (AEP) is one of the latest innovations in real-time, digital personalization. And AEP Web SDK is one of the foundational parts of the platform. Here's what you need to know about it.

What Is Adobe Experience Platform (AEP) Web SDK? Adobe Experience Platform (AEP) is one of the latest innovations in real-time, digital personalization. And AEP Web SDK is one of the foundational parts of the platform. Here's what you need to know about it.

Learn how to streamline your creative team's workflow with Adobe technology.

Using Adobe Technology to Make Your Creative Team More Efficient Hoodoo understands the enterprise environment knows how to maneuver within it. We are an Adobe Platinum Partner, Workfront Partner, and hold specializations in Adobe Experience Manager Sites and Adobe Experience Manager Run and Operate.

AEM can be a complex CMS. A proper AEM DevOps team can help smooth out the jagged edges and make it easier to work with.

What DevOps Can Do For Adobe Experience Manager AEM can be a complex CMS. A proper AEM DevOps team can help smooth out the jagged edges and make it easier to work with.

In-site search functions generate a wealth of information that can help you shape how you use the content on your site. Cludo goes into the details on how to capitalize on this powerful data.

Give the People What They Want – Using Search Data In-site search functions generate a wealth of information that can help you shape how you use the content on your site. Cludo goes into the details on how to capitalize on this powerful data.

Personalization is no longer optional - it’s necessary.

The bar is set: personalization is the new norm. The numbers say the industry is evolving, rapidly trending to personalized user experiences.

Read the full blog on our website.

Learn the best practices our implementation experts use for Data testing and validating.

Best Practices for Data Testing & Validation Data is the lynchpin of your analytics, but it has to be accurate. This is where testing and validation come in, and here’s how it works.

Hoodoo has some great employees, and we are pleased to announce that Mario Paulos has completed the Adobe Workfront for Experience Manager Enhanced Connector Certification.

Mario Paulos Completes Workfront for AEM Enhanced Connector Cert We are pleased to announce that Mario Paulos has completed the Adobe Workfront for Experience Manager Enhanced Connector Certification.

Learn how Workfront and and Adobe Experience Manager can offer a solution to content workflow challenges- like delays in publishing.

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Data is the lynchpin of your analytics, but it has to be accurate. Data testing and validation is evaluating your data to ensure that it is accurate. Generally. this practice looks at two primary functions.

Learn the best practices for data testing and validation and more on our most recent blog.

Check out this article to learn how web crawlers can help drive traffic to and improve the SEO of your site.

Checking the Health of Your Site with Web Crawlers With great web crawlers comes great...quality. Here’s what you need to know about how to use web crawlers for good.

To create personalized content that resonates, you need a tag management system. But which one is right for you? Observe Point has some answers.

Which Tag Management Solution is Best for You? To create personalized content that resonates, you need a tag management system. But which one is right for you?

Last Friday we had the pleasure of spending the day at Adobe's annual golf tournament at the Fox Hollow Golf Club in Utah!

The only thing better than the weather was the people we got to meet all day.

A big thanks to Adobe and it's employees as well as our team members who helped make this happen.

With great web crawlers comes great...quality. Here’s what you need to know about how to use web crawlers for good.

Hoodoo has some great employees, and we are pleased to announce that Gabriel Calvo has completed the AEM Sites Business Practitioner, Adobe Analytics Business Practitioner, and AWS Cloud Practitioner Certifications.
https://www.hoodoo.digital/blog/gabriel-calvo-completes-aem-sites-business-practitioner-adobe-analytics-business-practitioner-aws-cloud-practitioner-certifications?utm_medium=blog&utm_source=hd_facebook&utm_campaign=lfs&utm_content=gabriel-certs

Gabriel Calvo Completes AEM, Analytics, & AWS Certifications We are pleased to announce that Gabriel Calvo has completed the AEM Sites Business Practitioner, Adobe Analytics Business Practitioner, and AWS Cloud Practitioner Certifications.

In this article, we explain how coupling AEM with Workfront helps marketing teams avoid the headache of duplicated organizational setups.


https://www.hoodoo.digital/blog/solving-content-workflow-challenges-pt-2-duplicated-organizational-setup?utm_medium=blog&utm_source=hd_facebook&utm_campaign=lfs&utm_content=SEO-optimize

Solving Content Workflow Challenges, Pt 2: Duplicated Organizational Setup Learn how Workfront and AEM can solve content workflow challenges - like duplicated organizational setup.