Illuminate Printing

Be Consistent and Responsive

It’s important to be consistent when marketing your brand. This means using the same messaging, branding, and tone across all of your channels. Being consistent will help people recognize and remember your business, and it will make it easier for you to build a strong and recognizable brand.

What’s also important is to be responsive to your customers and clients. This means quickly responding to their inquiries, comments, and concerns. Being responsive will show them that you care about their needs and that you’re willing to go the extra mile to serve them.
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Just because it did not get done in the time frame you allocated, does not mean it's a failure. Sometimes, good things take time. Even more than we thought. Don't rush the creative process.
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Focus On Your Existing Content

Most marketers today understand they need to produce large volumes of content to build a traffic base. They often focus on creating new content, overlooking the value in their existing assets. Pro marketing tip: if you want to keep up with today’s competitive markets, it’s important to use your current content to its fullest potential.

For example, you can:
💡 Identify your most popular content and use these insights to inform future content you create.
💡 Update old content with new data, visuals, or perspective then republish for more reach.
💡 Repurpose old content as an infographic, video, slide deck, etc. You can also turn a series of blog posts into an ebook guide or report.

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Staying relevant is one of the most important things in marketing. Don't bring up strategies from the past expecting them to work now and thinking about future ideas will take up valuable time with no guarantees. Focusing on the current trends and using them to your advantage will keep you in the now and keep you on top.

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Fast-track your way to increased likes, comments and shares with our following tips:

💡Use Instagram story stickers to engage with your audience, such as polls, emoji
sliders and countdowns
💡Share trend-worthy, funny and relatable memes to make your audience feel seen
and heard
💡 Promote valuable content in carousel posts to drive saves and shares
💡 Use relevant to your target audience and your content
💡Excite followers with an intentional and exciting giveaway using a tag, follow or
share entry requirement
💡Include a call to action in captions, such as a genuine question or directing users
to a click a link in your bio

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A lot of businesses constantly make post that do not strike customer engagement just like a television ad. Social media is supposed to cause engagement between the customer and your businesses. Creating post that strikes dialogue between your customers and your business creates a more personal relationships and in turn a larger reach.

Share your comments below!

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Custom packaging and boxes can turn your brand into the total package with full customization. Whether it's a shipping box, product package, or poly mailer, we have a packaging option perfect for all your needs.
> Multiple types of packaging options
> Corrugated and paper boxes
> Packaging design available
> Different finishing and inserts
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Look for Opportunities to Diversify

Most marketing budgets today don’t allow businesses to pursue every distribution channel at once. You need to carefully select channels that are most likely to bring strong returns from your investment. So look for opportunities to diversify your strategy by first researching your audience. Identify niche sub-channels where you’re able to cut through the marketing noise, such as on YouTube, social media groups, etc. Then you can diversify your strategy knowing the payoff will be worth the investment.
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The way your marketing strategy is developed should always take into account the importance of the customers experience. From and ad campaign to an activation event, the customer needs to feel that they are making a smart choice by buying your product or supporting your company.

We have the tools that can help you engage your customers in a way they will remember and build their confidence in you.

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Spark conversations, raise brand awareness with custom apparel! From T-shirts to hoodies, you can now order high quality personalized clothing with your own designs. Our DTF printing allows you to decorate apparel without minimum order quantities, so you could even print one custom T-shirt.

> Multiple types of apparel available
> Screen Printing, DTF and Embroidery
> Shirts, Hats, Hoodies, Bags and more.
> No order minimums

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Connect Online and Offline Strategies

Creating a consistent customer experience online and off is an important aspect of memorable marketing in 2021. More and more businesses are using virtual and in-person events to influence audiences and drive sales, but they often think of them as isolated from online marketing initiatives. To get the most out of virtual and in-person marketing, first, identify what steps you want your audience to take after the event (e.g. engage with your emails, sign up for a free product demo, etc). Then create a virtual or in-person experience that nurtures them on this journey.
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"Nothing is impossible; The word itself says 'I'm possible!'" — Audrey Hepburn

Everything is life is possible. The only thing standing between that possibility is your. If you strive and stay persistent all things become possible. What goal are you trying to reach in your business? What obstacles are in your way? Maybe we can help. A good marketing plan may help you attain your business goals. Call us today. We can help.
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Business cards are great for delivering a quick reminder of an interaction with a customer. Impress contacts with a variety of eye-catching, textured papers, finishes, thickness and so much more. Our high-quality, business cards are here to help you look and feel ready to impress.

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Speaking to potential customers is challenging. Even more challenging is to accept the fact that you have been ghosted. Here are a few reasons as to why a customer may have ghosted you after a meeting that went so well and some tips on how to do it better the following time.
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"Go the extra mile; it's never crowded." - Unkown

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