FlightRepublic

As pilot's we're used to preparing for every situation by asking ourselves "what if?" So what would you do if a student turned up at school with their kid? Take as an opportunity to inspire the next generation of pilots of course! Here are some ideas to get you started. Share your own ideas with us in the comments!
-
-
-
-
-
-

Kids are the future of GA. Anything we can do to inspire them to become pilots benefits all of us in the long-run. While first-flight experiences are a great way to get kids excited about aviation, there are many things we can do to inspire them that cost less money and reach more kids as well, whether its a simple aviation-inspired coloring sheets from your printer or help and guidance setting up a home flight simulator. After all, kids that grow up experiencing the joy of flight while they are young will be less-likely to want to close down the local airport when they grow up. And that's a good thing for everybody.
-
-
-
-
-
-

If you've been bitten by the aviation bug, nothing else compares. Not a vast fortune and industrial empire. Not the glitz of Hollywood or the glamor of famous celebrities. Not the prestige that comes from being part of the powerful elite. No, the only thing Howard Hughes wanted to be remembered for was his contribution to aviation. We are lucky to be able to fly and share that magic with him.
-
-
-
-
-
-

What's the difference between flight training and learning to fly? There are not many things we do where two people spend so much time close together in a small, hot and often noisy cockpit while one transfers their knowledge and experience to the other. Flight training is already a personal experience, so we should leverage that and tailor it––as much as we can––to match the way students anticipate how they will be flying after they earn their certificate. Flight training teaches students how to earn the certificate. Learning to fly teaches clients how to use the certificate.
-
-
-
-
-
-

Without having a destination in mind we can't easily check weather, NOTAMS, TFRs and the multitude of other things we need to ensure a safe flight. But many small business owners are so caught up in the day-to-day overwhelm of running a business they don't take the opportunity to figure out where they are going. A destination and goals allows owners to plan and prioritize ultimately giving them more time to focus on what both they and the flight school need, and spend less time fighting fires.
-
-
-
-
-
-

Sometimes, even things that seem obvious to those of us who fly, have to be said! Neil Armstrong, the first person to walk on the moon, was a modest man and in this quote he made an opinion many of us take for granted easily understood. Something to remember when we are spending time with a new customer for whom everything is exciting, daunting and above all different.
-
-
-
-
-
-

Aviate! Navigate! Communicate! ... Fly the airplane!
When we learn to fly our instructors frequently reminded us to be the pilot not the passenger.
The same is true in business. Whatever is happening in the economy or general aviation as a whole, as business owners we're responsible for the success of our schools. And just like aviation has the concept of crew resource management, in business we also need to find the right tools to help us succeed. At FlightRepublic we're here to help and support flight schools like yours achieve their vision and grow general aviation.
-
-
-
-
-
-

If students are cancelling it's important to know why. If one student cancels repeatedly, it's a good opportunity to find out what is preventing them from committing and learn how to improve retention.
-
-
-
-
-
-

Theres a saying that what gets measured gets improved. So what do you think is more important to improve? The number of hours flown or the number of pilots who earn their certificates? You can measure both if you like, but if you're only measuring one I hope its the latter! Here's the thing ... If you only look to hours billed, you might find yourself spending a lot of valuable time searching for new customers to replace those who drop out, but when you apply your focus to checkrides passed, customer satisfaction will improve and hours billed will increase.
-
-
-
-
-
-

Don't let anything stop you from following your dreams because your determination and hard work, may make you a trailblazer for others like you.
-
-
-
-
-
-

Many of us are frightened about selling. The thing is, if we're passionate about something, we should have no trouble sharing our passion with others who have shown interest in it. And I know of no group of people more passionate than pilots talking about their love of flying.
-
-
-
-
-
-

We talk a lot about the cost of flying, but not enough about the value of flying. As pilots we often talk about how our airplanes are "time machines." We understand the value that comes from saving time when traveling, being able to visit clients in person, or spending more time with family (especially when that means being able to come home instead of being away overnight). Instead of focusing on the cost of flying, let's spend more time talking about the value of general aviation.
-
-
-
-
-
-

Coco Chanel saying what so many of us feel! ❤️
-
-
-
-
-
-

John Bessant says, “in a world where things increasingly become commodities (especially services) the real differentiator becomes the personal experience you are able to create in the lives of your customers.” Segmenting your customers allows you to find previously hidden patterns and ways of communicating with your customers. Plus the exercise is just plain fun!