The Simple Folk

✨ 40% off the swimwear collection ✨ only available on the US site. Get your little ones the perfect swimwear; just in time for the 4th of July.

Who wants a $100 gift card?! 🎁 spend $300 on our US website and get one free ✨

✨ MEMORIAL DAY WEEKEND SALE ✨ 40% off every thing on the US site for a limited time only! Offer ends 28th May and discount is automatically applied. Cannot be used in conjunction with any other discount codes.

For a Limited Time Only | Shop 40% Off absolutely everything on our UK website!

📷:

"In the heart of summer, ⁠
a whisper of the breeze, ⁠
a dance of light through leaves. ⁠
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Here, in the fullness of nature's embrace, ⁠
we find a softness, ⁠
a gentle strength, ⁠
and a quiet grace ⁠
that breathes life to the soul."⁠
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~Unknown

The Summertime Set 🌻 You all fell head over heels for last year's Skye Set, so this year we've brought you a brand new co-ord, inspired by the very same bestseller.⁠
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Beautifully crafted from our new 100% organic cotton Broderie Anglaise fabric, The Summertime Top is our tabard-style top, airy enough for the most sun-drenched days.⁠
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Pair it with The Summertime Short to complete the set and save an additional 10% off.

Imagine a summer distilled into just four perfect pieces. That was the vision behind our new Summer Essence Collection.🌿⁠
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As a team, we challenged ourselves to dream up the essentials that would define our style this season. The result is was 4 handpicked styles that not only body simplicity and elegance but also offer unmatched versatility. ⁠
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Dress them up for a sunset dinner or down for a day at the beach—these essentials adapt to every summer scenario.🌤️⁠
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Four pieces, endless possibilities.✨ Shop them all before they're gone at the link in our bio.

Less is truly more when it comes to our children's clothing.🌼 That's why our collections focus on the essentials—beautiful, durable, and high-comfort pieces that are built to last.⁠
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From breezy dresses to durable shorts, don't miss out on these warm-weather styles.🌿 Shop early and ensure their wardrobe is adventure-ready before the season even starts!⁠
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Explore our newest arrivals and beloved summer staples at the link in our bio.☀️

The Beatrix Top is a breath of fresh air for your little one's summer wardrobe.🌼 Available in new Cornflower Blue and crafted from soft, organic cotton voile, this top is as light as a summer breeze. ⁠
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With delicate ladder stitch embroidery and ruched, elasticated sleeves, it's the perfect pairing of style and ease for every warm weather adventure.🌤️⁠
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Shop The Beatrix Top now, available in sizes 12m-10y at the link in our bio.

LOOK 4 // The Garden Dress 🌺⁠
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Meet the sundress you'll be reaching for all summer long, crafted with our best-selling silky cotton from Liberty Fabrics.⁠
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This vintage-inspired floral print features tones of deep red, antique rose, and sage on a beautiful cream base. With a timeless shirred bodice and single strap design, you’ll be reaching for this piece all summer long. ⁠
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Shop this new small-batch design before it's gone. Visit the link in our bio to shop all 4 iconic looks in our new Summer Essence Collection.🌤️

LOOK 3 // The Wanderer Playsuit 🌊 ⁠
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Crafted in our newest Seaweed colorway from 100% organic cotton muslin, it's the embodiment of elegance and ease. ⁠
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This airy and oversized silhouette is perfected with details like a detachable belt and elasticated cuffs, giving you unmatched comfort and style for endless sun-drenched days. ⁠
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Tap to shop this limited edition style in our Summer Essence Collection.🌾

LOOK 2 // The Boheme Top 🌿⁠
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A dreamy lace-up front and billowy sleeves come together in this elegant new style, made from eco-friendly LENZING™ ECOVERO™ viscose.⁠
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Shop it now in our NEW limited Summer Essence Womenswear Collection, linked in our bio.

LOOK 1 // The Wildwood Set 🤎 ⁠
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This new tank and trouser duo is a celebration of softness and sustainability, crafted from ultra-lightweight h**p jersey and designed for leisure.⁠
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Shop the limited edition set in our new Summer Essence Womenswear Collection, link in our bio.

Introducing The Summer Essence Collection 🌤️ A limited collection of 4 iconic womenswear looks to embody soft hues, airy fabrics, and timeless wearability.⁠
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Each one ethically-crafted, tailored for movement, and designed for life.🌿 Explore and shop each of these small-batch styles before they're gone, link in our bio.

We're just a few hours away from launching our limited-edition Summer Essence collection ☀️

Tap the calendar icon to be notified the second we're live!

The Button Back Top in Sage 🌿 Lightweight, airy, and luxuriously soft muslin perfected with coconut buttons down the back.⁠
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We've got just a few sizes and color combinations left! 😮Shop them at the link in our bio before they're gone!

Some special (and highly requested) pieces are on their way this week!! Any guesses? ☺️✨

If you're waiting for our obsession with tie-dye to end...you'll be waiting a long time.😉⁠
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One of the reasons we were so excited to finally drop The Tie-Dye Dungaree Short was how easy it was to style this gorgeous new Camel tie-dye.⁠
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Whether it's a simple summer look (like The Wildwood Vest, shown here) or something a bit more stylized, this gorgeous new colorway pairs perfect with everything.⁠
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Tap to shop The Tie-Dye Dungaree Short, available now in sizes 12m-10y.

Welcoming sunny days with our favorite color combo, Cornflower Blue + Light Denim.🩵⁠
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Inspired by the hues of dreamy summer skies, we're obsessed with how effortless this pairing of The Beatrix Top + Stone Romper is.⁠
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The Stone Romper is currently sold out (we know! 😭) but we've got lots of organic light denim styles to choose from in the shop. Visit the link in bio to explore them now!

The Oversized Tee is now available in Lead Gray! 🩶 Designed with play, movement, and comfort in mind, this ultra-soft and organic cotton top features a loose and airy fit that pairs well with just about anything.⁠
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Shop it now in sizes 12m-10y at the link in our bio.

Have you heard?✨ Our UK warehouse clearance sale is officially under way, and these beautiful styles are going fast.⁠
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Whether you're stocking up for summer or looking ahead to fall and winter, our Outlet shop is full to the brim of sustainably-crafted pieces just waiting for their forever home.🤎⁠
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Shop these last-chance styles for 50% off now at thesimplefolk.co.uk but hurry, sizes and colors are limited!

A classic skater-style dress, reimagined in soft and sustainable h**p jersey.🌿 This breezy new silhouette features raw seams at the neck and arms and charming wooden buttons down the front. ⁠
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With a slightly oversized fit and a flared skirt, it pairs just as perfectly with The Woven Sandal as it dose with their favorite pair of sneakers. Tap to shop The Wildwood Dress, available now in sizes 12m-10y.

High comfort basics, crafted from luxury organic cotton.☁️The Ribbed Set is one of our most beloved co-ords, made from velvety soft, ribbed organic cotton that wears just as beautifully on its own as it does beneath your favorite layering pieces.⁠
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Shop The Ribbed Set now, available in Cinnamon, Chocolate, and Ecru.

We just can't get over Cornflower Blue, our official color of the season 😍💙⁠
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What do you think?

The Artisan Set is back! And it's already selling SO fast 😅⁠
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Crafted by artisans from soft and breathable organic cotton voile, this gorgeous set is the co-ord set of the season!⁠
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Tap to shop this bestseller (we definitely won't be restocking it again unfortunately)!

Extra special pieces now available in our UK outlet shop! 🌿 We're thrilled to invite you to explore our warehouse clearance sale, where some of our most beloved designs meet once-in-a-lifetime savings. ⁠
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If you're a part of our UK community, visit the link in our bio (our go directly to thesimplefolk.co.uk) to shop slow fashion styles from collections past at 50% off.👏🏼⁠
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This is your final opportunity to add our cherished pieces to your wardrobe directly from our UK site, with the discount applied automatically at checkout. But hurry—sizes and colors are limited, and once they're gone, they're gone forever. 💔

Spring, meet The NEW Straight Leg Jean. 🩵⁠
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This classic cut, straight-leg denim is designed to last—with kid-friendly details like an elastic waist with a drawstring and large pockets in front and back.⁠
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Shop new denim for spring at the link in our bio.✨

The jumpsuit they'll be living in all summer long.🌤️ The Wildwood Jumpsuit is crafted from soft and sustainable h**p jersey, perfected with wooden buttons down the front and raw seams at the neck and arms.⁠
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The dreamy wide-leg & relaxed fit makes it perfect for slow days and cool evenings. ⁠
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Plus, can you believe how adorable it looks layered with The Chunky Cardigan?😍 Tap to shop The Wildwood Jumpsuit, available now in sizes 12m-10y.

NEW IN 🌤️ The Summertime Set is crafted from new Broderie Anglaise fabric, made from light and airy 100% organic cotton.⁠
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This charming co-ord set features a tabard-style top (with convenient snap fastenings for ages 2–3) and matching short with ruffle detail and a soft elastic waistband.⁠
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Explore The Summertime Top and Summertime Short, and save 10% when you shop both pieces together! Link in our bio.

Transitional knitwear for spring.🌿 The Chunky Sweater in gorgeous Caramel, as seen on the radiant