Irekolas

Why do we get goosebumps? In this physiological reaction, small muscles attached to individual body hairs contract, which leads the hair to stand on end. We inherited this ability from our ancestors in part as a way for our (then) coat of body hair to capture air beneath it and in that way retain heat. But, as George A. Bubenik, a physiologist and professor of zoology at the University of Guelph in Ontario, Canada, explained to Scientific American, it also caused our ancestors to appear bigger than they were, helping to ward off predators when they were frightened or on the defense. With modern humans having less body hair, goosebumps no longer cause us to look that much more intimidating.