LK Virtual Solutions

Why posting everyday is HURTING you😓

I think we're all on the same page when I say that VISIBILITY and PRESENCE is crucial in the digital age📲 (especially recently, when almost everything transitioned to digital with the pandemic).

One touchy topic on this is: posting new content every single day.

Why? Some would say that...

🤔Posting content everyday gives the impression that one does not have a firm strategy in place
🤔It's also often seen as annoying as the audience can become too bombarded with your content

Another "school of thought" would say that...

🤔Showing up everyday increases your customer "stickiness"
🤔You put more value out in the open

There are very conflicting ideas and principles around this but I'm going with...

Neither.

For me, it's neither black nor white. There's a sweet, sweet spot between the two where you have to show up just enough to keep them interested and unconsciously asking for more and this is where social media management plays a big role in your overall business strategy!

Social Media Management can be a pain in the ass BUT being able to maximize it will do your business ✨wonders✨

It's too late now... 😟

That's often what people say when they think of doing something.

But it got me thinking... Isn't this just a convenient excuse so we don't actually make a move? So we don't actually take action?

And it got me thinking more... Behind this common response, what is it we're REALLY afraid of? 🧐

Failure? Pity? Shame? Rejection? Lack of resources? Regardless of our fears, it's something we need to learn to overcome at one point in our lives. And yes, it might take time for our actions to bear fruit but I've always liked a Chinese proverb that goes like this...

“The best time to plant a tree was twenty years ago. The second best time is now." 🌿

It might take a while - months, five years, heck, even 20 years before we can reap what we sow. But don't let that keep you from sowing. You're never too late in the game because the next best time is always the one you have: the present🌟

What have you always wanted to do but never got around to doing it?

P.S. If digital operationalization is one thing that scares you, drop the word "DIGITAL" on my DM and let's see how we can work together! 💁‍♀️

𝐘𝐨𝐮'𝐫𝐞 𝐥𝐨𝐬𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐥𝐨𝐲𝐚𝐥 𝐜𝐥𝐢𝐞𝐧𝐭𝐬....

Swipe right if you want to hear the possible reasons why!

Strong and solid client relationships aren't built overnight. It's the sum of every word, every response, every action, and every promise so make sure you have all your bases covered!

How are you gonna show more love to your clients today? Tell me more below💕

I'M DONE. I QUIT. 🙅‍♀️

I quit from being someone who doesn't show up to someone who has committed to be more visible to my audience.

I'm done wasting time going back and forth, being indecisive, and pushing ex*****on back.

I used to doubt and mull over showing up online and it got me thinking - what's the point? What good will it do to me or to my business? Do I really have to do this? 😕

Eventually, I found the answer to be YES.

And this is not the one-time, one-day thing kind of "yes"... 😌

It's the "Yes, I have decided to show up and impart value to the people who need it."

"Yes, I'm gonna do this by establishing a schedule I'm religiously going to follow." 🗓

"Yes, I'm investing on tools and people to help me keep doing this."

And that's the woman I became - that's who I am today and that's who I choose to be every single day (well, not literally. It's counterintuitive to have a post up every day - and I'll be deep diving on this soon so watch out for it😉)

If you think it's time for you to stop pacing back and forth about something, THIS IS THE SIGN. It's time for you to show up - not just for your audience, but also for you.

Tag someone who needs to hear this today🥰

𝐈 𝐟𝐨𝐮𝐧𝐝 𝐢𝐭 𝐡𝐚𝐫𝐝 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐦𝐲 𝐢𝐝𝐞𝐚𝐥 𝐜𝐥𝐢𝐞𝐧𝐭𝐬... 😥

But take note: 𝐏𝐀𝐒𝐓 𝐓𝐄𝐍𝐒𝐄

It's been much much easier meeting ideal clients now that I've ticked off these 3 things in my list. Curious? Swipe right to know more!

Crossing all these things out of the list made it easier for me to connect with my ideal clients and has been a life-changer since! 😊

How do you connect with your chosen niche? Let me know in the comments below! 👇🏼👇🏼👇🏼

You’re wasting too much time⏰

You have no clear idea what other tasks you need to do.

You’re burdening yourself with tasks that you aren’t supposed to do.

Or you’re too overwhelmed trying to do everything at once, you end up doing nothing at all😥

Relatable? Let me tell you four effective tips that helped me work efficiently and in effect, give me more time😌 (some of these tips are highly recommended by Forbes as well!)

1. Maximize free tools such as Clickup or Canva – Clickup is such a lifesaver! It helps me visualize what I’ve finished and what I’ve yet to do. (and no, we are not sponsored🤪)

2. Stop multitasking – Doing multiple things at once seems ideal, but it’s not humanly possible and you end up settling for mediocrity. You’ll find that you get things done faster if you focus one at a time.

3. Do things with intention – Before I start working on anything, I ask myself, “Should I be doing this?” If the answer is yes, ask yourself again, “Can I find an expert who knows how to do this well?” and do so (don’t be afraid to seek help from your colleagues!🤗)

4. Understand how you work – Do the biggest tasks when you’re most alert. I find that I’m most productive during evenings and early mornings, how about you?

You don’t have to hustle hard for hard-earned money. Do yourself a favor by doing these and just watch how much time you’ll free up✔️

Tag someone who needs to hear this today🥰

Law of Attraction? Manifestation?

Whatever it's called, the art of such has been present since the olden days; time and time again, it has proven its effectiveness😌

But what exactly makes this true?

The secret to manifesting is to ✨ complement it with action ✨ — actually putting in the work to achieve what you believe.

The more you tap into your own intuition and manifest it, the more it will really come to be! As you chant it in your head over and over again, you’ll eventually take the necessary measures to accomplish it😉

Without action, manifestation on its own is simply daydreaming, and I hate to say this but you’ll get nowhere when you’re stuck in your head😓

Manifest, do your best, and watch as you reach success💕✨

What would you do if you had extra 30 hours a week? ⏰

This is probably humanly impossible🤪 because time is not something we can create out of nothing. It just is.

But just think about it... If you DID have an extra 30 hours a week, how would you spend it? 🤔

Spend time with your family?
Move forward with your passion project?
Set up more client meetings? 👩🏻‍💻
Catch up on your favorite tv show?
Work on your new business strategy?

My answer?

SLEEP🛌💤

Everyone says "health is wealth." Well, for good reason! If I'm not in my best shape, I wouldn't be able to perform at my best for my clients, my business, and my family😌

Either way, whatever it is you decide to do, I trust you will make the wise decision. Not just for your family or for your business. But ultimately, for yourself.

P.S. Slots are now limited for Buildup Your Socials! Message me today to reserve yours💌

Do you consider yourself successful? 💎

You might immediately start shaking your head saying "no" because you can’t match up to your co-worker who just got a promotion.

Or because you aren’t the CEO earning 10 times more than you're supposed to be👩🏻‍💻

But here's my two cents about it:

I say YOU ARE SUCCESSFUL; you just don’t see it yet😌

See, success shouldn’t be measured relatively to the accomplishments of others. This is something you need to understand – YOU define YOUR success. Not your co-worker, not your family, nor your friends.

Your metrics for your success should come from you and you only. Because you have your own journey and others have their own too. You can’t compare your Chapter 2 to their Chapter 30📖

Now let me ask you again – do you consider yourself a successful person? Maybe this time around, you can confidently answer “YES” 😌

Do you want to have a 6-digit income?

I’m sure all of us at some point wished to have it all.

💰6-digit income
🚘a flashy car
🏛an enormous mansion.

Sure, it’s THE dream, but… have you ever asked yourself “is it REALLY what I want?” 🤔

We think we want money and riches. But maybe... just maybe, that’s not all there is to it.

COMFORT🍃

When you delve deeper, you find that it’s comfort we all want.

We long for that comfortable lifestyle a 6-digit income gives us. Not having to worry about paying the bills, how to pay for your kid's college, paying for rent each month, or paying for credit card bills. 💵 To be able to buy what you want for you and your family both needs and wants. To work less for more. To not to have to go out in this pandemic and risk getting sick🤒

Deep down, it’s the time and freedom money bring us that we actually truly desire, what our hearts yearn for💕

So when you’re feeling a little lost in the daily grind, remember what it's all for. Remember your WHYs. You’re working not for the money per se, but also the safety and stability that it can bring.

Keep your chin up and take it one moment at a time. One day you will be able to give that level of comfort you so desire to the people you love and cherish😌🥰

Tag a friend, a mother, or a co-entrepreneur who needs to see this!

DON'T SCALE YOUR BUSINESS.

⛔️Wait, don't take this the wrong way!⛔️

What I mean to say is don't scale your business not until you've crossed off the following in your list:

✔️Stability - with every buliding or infrastructure, a good solid foundation is necessary before you can start building further and the same goes for every business! 🏙A steady and stable business is a pre-requisite before you can scale because if not, it might just fizzle out.

✔️Plans & Strategies - when thinking about scaling your business, planning usually takes twice the time than executing it. Make sure you use this time to sort out everything, secure each stage, and prepare your contingencies plans because as much as we would want to avoid complications, sometimes they still find their way back to us (blame Murphy's Law!🤪)

✔️Resources - plans and roadmaps are nothing without the resources to back it up. Make sure you have more than what you need because you'll never know when you'll need a buffer. It's best to be covered when that dreaded time comes💰

✔️When you're ready - and by ready I don't mean "meh" ready but rather, emotionally, mentally, financially, and physically ready because I tell you it's gonna be like starting all over again (remember the very first time you started out with your business?) but this time, with more at stake since you already have your business up and running - you're basically building on that and if things go south, you might wreak havoc on everything you've worked so hard for and we don’t want that!😫

To be able to scale up your business successfully is a milestone, because it takes much courage, time, resources, and energy devoted to it. If you think you've already got what it takes to scale up your business, DM me "SCALING UP" and let's get you to that next milestone!🏆

The new Instagram algorithm will work for and with you as long as you're VISIBLE and to do that, you have a few things to consider:

❗️Value - what type of content do you put out there? Does it resonate well with your chosen audience? You'll know more about this once you check the numbers behind your posts. The analytics will tell you what works and what doesn't with your potential clients📊

❗️Consistency - Instagram is soooooo smart, it tracks your presence a.k.a your prime time, how long you're in Instagram in a day, how often you post, etc so make sure you have a fixed and regular content schedule📆 Offhand, posting everyday might seem logical if you want to be as consistent as you can be but this will only clutter your audience's feed and might vibe off as annoying. On the flipside, you don't want to just post once a week since your audience might forget you and you'll get drowned out by everyone else. It's all about finding the right balance between the two⚖️

❗️Engagement - do you reply to comments? Direct Messages? IG Story? Instagram sees EVERYTHING👀 and you're totally at a disadvantage if you don't since you're missing out on opportunities to build relationships. Strike a conversation. Engage with your potential clients on a regular basis. Nowadays, people are more particular with relationship over the service you can actually provide.

There's more where that came from but I don't want to bombard you with all those technicalities. I know it can be daunting and overwhelming and intimidating (and all the other scary adjectives lol🤪) but if maximizing social media to grow your business is something you want to prioritize this time around, let me know by commenting ❤️ down below and let's see how I can help you out!

Want to know what I did to have consistent clients? Read on💕

Once you've fully established your business the next thing you worry about is clients. As with every entrepreneur, we all aspire to have loyal and consistent clients so I'll share some of my personal truths that led me to that!😌

🗣Listen intently - take note of everything your client says and make sure to ask questions when instructions are unclear. It's also a plus when you listen to what they don't say (a.k.a. reading between the lines) and in asking what specifically to avoid just so all your bases are covered.
💡Tip - ask their permission if you could record your meeting so you could always go back to your conversation when you feel like you're losing track of the objective.

✨Be "in the moment" - each engagement and correspondence with your client is crucial since it's their only basis when assessing interactions with you. Make sure your mind is always present and you arrive on time during meetings (on time should be 10 minutes before your agreed schedule. There's nothing more embarrassing than arriving later than your client😓)
🗒Side note - clients highly appreciate when you catch details they just mention in passing.

💯Excellence as a character - always be in your A-game regardless of what you're doing. Whether that's as daunting as pitching to a new client or as simple as responding to emails. For you to exude excellence, it should be a practiced lifestyle🏆

Learned a thing or two today? Send some love down below!

P.S. Limited slots left for Buildup Your Socials! DM me the word "SOCIALS" and I'll tell you all about what it can do for YOU and YOUR BUSINESS👩🏻‍💻

Working on a project for a new client feels like a breath of fresh air - there are endless possibilities and new things to try! ✨You're talking to a whole different audience with different needs, after all.

Every new client is a chance to prove yourself and see how far you've come as a professional. 👩‍💻 And even if it's just an exploratory meeting, claim it! Manifest it! 🙌

Don't be afraid to try new things and set your sight to new fields: look forward, face it head-on and thrive! 🌻 Don't be too hard on yourself, because there's always room for improvement 🙂

It's also a plus that clients will be drawn to passionate individuals because they'd want that embodied on their brand. 🤝 Of course, this also builds your credibility. So, it's a win-win case, really! 🏆

How about you, what's your favorite thing about meeting a new client? Let me know by commenting below! 👇

Copywriting for social media can sometimes be a hard task to finish, especially when you're unsure where to start. ✍️📖 This part of online management takes up much time in doing the work (almost as much time as creating a graphic tbh!) 🕰

But to ease it up a little, let me share my own tips on how I organize and structure my writing:

First, I make a quick research about the topic I'm going to write, to make sure what I know is correct and accurate. 🤓🧐 Then, I create a flow in my head on how I'm going to write it – like telling a story from start to finish.

Once I start writing, I make sure that I have a strong 🏋️‍♀️ first line to capture my audience's interest to continue reading the caption. 📖

Then, I let myself write conversationally while keeping in mind the tone for the brand I'm writing for. 🗣 Depending on the topic of the post, long captions make it sound more natural and relatable, and gives the freedom to be creative in sharing insights. Shorter ones are more straightforward, and intend to make a quick but firm impact.

While I'm at it, I use 🛑 line breaks 🛑 in between so it's easier for the audience to grasp what I'm discussing. Line breaks provide a sense of thought organization, and also makes it look less cluttered in the social media interface (especially in the small screens of our phones!)

And to close my writing, I always include a CTA 📣 to make it more interactive and engaging.

How about you, what are your tips and process when you do social media copywriting? 📝 Share yours below. 👇

Freelancing isn't all rainbows 🌈 and butterflies 🦋 but I certainly wouldn't trade it for anything else in the world! If you're still unsure whether or not you should be a freelancer 🧐 let me share some things that might help you decide:

💜 Flexibility - It's nice being able to go at your own pace, and I actually find myself even more productive now that I manage my own time. Let's go creative juices! 🤓🧠
💜 Pool of Clients - Since you're most likely able to have multiple clients at the same time, you'll have the privilege to work for many clients with different objectives and goals which entail various approaches and strategies. 📈
💜 Meeting other freelancers - It's really nice to come across people that face the same experiences and challenges as you, and you'll feel like you're never alone! 🤝

Have you met your freelance bffs? 👯‍♀️ Tag them on the comments section and share how you guys met!

If you ever find yourself stuck without ideas for your next Instagram post, swipe right for some inspiration!

Think these will be useful for you? Comment down below other tips and tricks you want to hear from us!

As much as being a social media manager is fun and rewarding, it can be real tough at times.😓 But I found that the best way to keep your job as easy as can be is finding the right tools to help you do your work.

Good thing there are lots of apps and programs to keep yourself organized and productive!🤗

1.Planoly- This app has been such a saving grace to my work since it has almost everything I need from scheduling to tracking to analytics📊
2. Canva - This is every budding graphic designer’s bestfriend to and can be used by beginners with hundreds of templated options! They even offer animated ones👏🏼
3. Tailwind - We know Pinterest has a different kind of algorithm and is almost like an entirely different world and if you want to focus on Pinterest alone, this might solve all your problems!

Whatever you decide to use, go with the tools that fit your work lifestyle for that seamless digital transition! Care to share some of your favorite apps to the rest of us? Comment them down below so we can give it a try too💕

Hello, February!

The adrenaline from the New Year has not yet worn off so our team has decided to set things up and get ready for the month to come!

We’re opening our doors to new clients who are in dire need of:

✔️Growing your brand by maximizing social media presence thru organic traffic
✔️Content curation: tailor-fit for you and your needs
✔️Branding (with value that builds trust)

If you fall in any one of those above (or all of them, for that matter🤪) then drop an emoji below so we can reach out to you! 💕

I’m finally putting a face to the name - Hi, loves, I’m Karizza🥰 from a tropical country, Philippines! I've been in the marketing world for more than 6 years now and just started my journey in the online world last year.

From there, I grew to love the feeling of having a purpose and helping my fellow entrepreneurs grow their businesses but what really pushed me to tread this particular path is:

One - I have the freedom to work anywhere. Cafe? At home? Shopping Mall? The mountains?🤪 The life of a VA or SMM has no bounds. Literally! (bonus: I get to be with my kid while I’m working. Simple joys of life😌)

Two - Marketing has been and always will be evolving. 🎉New year, new set of trends, heck, some trends even last just for a few months or weeks! What we do is not mechanical and routinary because what works for some might not work for others and we have to continuously fill that need. I guess that’s why I’ll never find Social Media Marketing boring: it’s ever-changing✨

Three - I looooooove meeting and working with female entrepreneurs (you guys are amazing, for reals🤗). They always seem to approach life with the glass half full. Exhibit A: pandemic hit us and our brick-and-mortar businesses badly but these ladies keep at it in full throttle and still with a gentle smile on their faces! Seeing them grow their brands and accomplish their milestones serves as a big win for me too🥺

I found my joy and eventually my sense of purpose in what I do, especially on how we grow brands together. I’m grateful for these ladies for giving me a reason to keep going.

If you're a fellow female online entrepreneur, or you just happen to drop by my post, would be delighted to e-meet you in the comments below!🥰

Go with the flow🌊⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Might sound a bit cliche but this is exactly how I go about with my creative process. Clients (and sometimes, even friends!) ask me how I begin and continue to create so I’m finally sharing my trade secrets with you guys to kick-off the new year!🥳 First, you have to:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Go - know what you want to write about👩🏻‍💻 - your pets, pre-existing societal conditions, latest internet craze, hobbies, things that make your heart smile or whatnot - what’s great about writing is it’s an avenue to exercise our artistic freedoms and write about anything under the sun!☀️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Flow - once you’ve decided on what you want to write about, just let it out and let your hands do the thinking for you!😌 Feel free to let your emotions and thoughts flow through your fingers and on to your canvas📝⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Don’t be afraid to go with the flow, ergo, just ride the crazy waves of your creative process! After all, in content creation, the journey is just as important as the destination and that makes your masterpieces all the more worthwhile🥰 How do you guys create content? Let me know in the comments below! 🖊

Here's a pro-tip that might come in handy when you start managing an Instagram profile:

A well-curated content plan should always be paired with the best posting schedules. 🕐 When these two are considered, your audience reach and engagements will surely be maximized! 🤓👍📈

So probably your next question is, "How do I know the best times to post?"

The answer would be your ✨Instagram Insights✨

Do take note that the 'insights' feature is only available for business or creator accounts. To access it, go to your profile then tap the Insights action button. Another way is to go to the multiple bars icon, found in the upper right hand corner then tap Insights.

From there, you'll see the data of peak hours when your audience is most active. 🤳 You may also try time schedules that are generally great for everyone like 12pm-2pm every week day (lunch breaks), or at 7pm-9pm everyday (resting time before going to sleep).

Have more questions on how to optimize your posting schedule? Drop them below, and I'll answer. 👇

Listen up! I know you’ll want to hear this🙊

Garnering IG followers organically has been the talk of the town for the looooooongest time and if you’re still wondering, here are a few quick tips you can consider!😉

Curate your very own visual style (and keep at it) - know how you easily identify big brands like Apple or McDonalds with just a few elements? That’s the goal: brand recognition💡

Cross-posting (but do so with caution⚠️) - when people see both uniformity and variety across your accounts, this helps keep things interesting and they wouldn’t want to be out of the loop from your content📃

Valuable content - what good is a page if it brings nothing to the table?🤷🏻‍♀️ Make sure your target audience finds value in what you put out there. On top that, post frequently and consistently! (a dedicated marketing calendar comes really handy at this point😉)

Hashtags and geotagging (more on this soon? Give me a thumbs up!👍🏼) - basically, they get you in front of new audiences, follower or not.

So.. you’ve been doing this but still nothing?🧐Might be best if we sit down for a talk and a cup of coffee☕️ What do you say? My DMs are open! 💌

For freelancers like me, separating work hours from family time can be a bit of a blur. 😪 Although it’s a struggle sometimes to have some free time, I always make sure to find that much needed balance, and bond with my loved ones even when I’m busy. ⌚️🥰

My work days look like this: It usually starts off in the afternoon🕐 but before I begin ticking off some tasks, I allot playtime with my son. 👦🎮 It’s very VERY important to me that I spend time with him while he's growing up, so this is something that’s really at the top of my priority list! 🗒

On weekends, however, I make sure to devote my Saturdays and Sundays to a much-needed R&R. 🌴🍹💆‍♀️ I deserve it (although sometimes I still peep in my work messages if an urgent task arises! haha) 😂

For me, work-life balance is a matter of mindset and time management. 🧏‍♀️ You may think it’s hard but once you get the hang of it, it’s all a breeze! 🍃 I'm forever thankful for the gift of time and the ability to hustle and live the life I want. 🌻

I wanna hear from you, how do you strike a balance between work and life?

2020 was not exactly what we hoped it would be... to say the least😅 But despite all the bad and unexpected twists, turns, and detours that have happened this year, I hope you still find it in yourself to be grateful for the year that was😌✨

I’m personally grateful for time spent building stronger relationships with family👨‍👩‍👧, time spent for personal growth and development, time spent for working on my passion projects👩🏻‍💻, and of course, time spent to relax and rejuvenate (can’t sit this one out💁🏻‍♀️)! But the one thing that I’m probably most grateful for is..

Achieving (and even exceeding) my goals for the year!😍 It was not a bed of roses getting to where I am today but it was definitely worth every minute, sweat, and tear🤪 haha

Now that we’re nearing the end of the year it makes me wonder what else is in store for us moving forward. I can’t help but be all giddy inside for what’s to come🥰 How about you, what are you looking forward to next year?

Regardless, cheers to an exciting and fun-filled year! It’s going to be the best one yet🥂

‘Tis the season of love💕

Christmas has always been the most wonderful time of the year for me. Seeing our big family come together once in a blue moon (‘cause everyone’s always busy!😂 haha) is one of the fondest memories I’ll always hold close to heart.

It’s a time where…

👨‍👩‍👧We share our life stories (of the past and of the present) over a bountiful feast
🎲Laugh to our heart’s content with all the silly games we play
🎁Give gifts and open them together when the clock strikes 12
.all while being surrounded with the people we treasure dearly. There’s just so much love and joy and laughter in the air you can almost touch it!🥰

I hope wherever you are and whoever you’re with, you get to smile and feel the joy of Christmas too. So here’s to a lovely and restful Christmas, everyone!🤗

TOP 3 BENEFITS OF HAVING A SOCIAL MEDIA MANAGER 👨🏻🧰👩🏻🧰

Have you been having problems with your company’s lack of online presence? 😩 Worry not! What you might be needing is a social media manager. Here are 3 points on how these digital managers can become beneficial for your company’s growth📈

✅They create and curate your online content.

Not many companies notice this, but the process of creating content could be really tedious and time consuming.⏳Having a social media manager in the team can help you plan your content, and strategize which ones will resonate well on each platform. Some managers are also great in creating graphics. 🖼 This will help your brand standout!

✅They handle engagements and build relationships.

Social media managers also allocate their time to maintain the online community.👬👭👫 This is an important factor in building a credible and successful brand, as this is where feedback and communication happens. 🗣 Building meaningful connections with your audience makes them feel confident about your brand, and will continue to come back because of their good customer experience. 🤝

✅They monitor data and create reports.

When you set out goals to achieve, an end result is always expected. This is to know whether or not a campaign is successful🎊Having a social media manager on board will help you analyze which ones worked well💯and which didn’t🙅🏻‍♀️ by using different data-gathering tools.

A social media manager is a very important job role in making your company a success both online and on-ground✔️✔️✔️ In the advent of competitive digital presence, staying offline will keep you left far behind.

If you’re convinced you need a Social Media Manager, send us a message so we can help you push your worries aside and grow your business together✨