Socials with Mia

Marketing can be sometimes challenging, so why would you start by going after the wrong people? 🙈

Defining your target audience is the first and most important step towards success for any company or business.💰

The intention here is that you target a market that you will communicate with. A group of people with the same level of education, goals, interests, problems, etc. they will need the product or service you sell.🛍️🧾

Basically, you want to target the people who will buy your stuff or visit to your place (for ex.restaurant, beauty salon etc.)

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The most commonly used data to define the target audience of a company are:

•Age
•Gender
•Training
•Purchasing power
•Social class
•Location
•Consumption habits

However, knowing your target audience is not enough. It does not guarantee success. You still have to create and promote your content which has to be really eye catching and interesting! 💯

Few days ago I got a call from an old client. I was excited to hear from them! 🍀

Last year I did a beautiful collaboration with them - Accroche-moi, young company from Paris. 🗼

I love their phone cases! They had a very unique style and a special energy they brought into their business.

The owners were a true example of ideal client! I loved discussing ideas with them. We were a team.

They are now on a completely new mission and running very promising business which needs a little bit of my social media touch, and that's why I got a call. 🙈

So excited!!! Love my job!!! 🙌🙌🙌

Quality is the best business plan!

When you find a good opportunity, don’t be lazy or superficial.

Do research, look what competition is doing, learn from them but don’t copy, be authentic, find inspiration, learn from all resources that are available to you, surprise them!

Do a little more here and there but know your boundaries and your worth.

Be the best you can and try to be better than that!

This is one of the professions which you shouldn’t do only for money, and if you do it will be noticed. People will feel the lack of your enthusiasm and eagerness. That is why you should carefully choose jobs and clients who inspire you, challenge you in a way and never just take what comes along the way if it doesn’t resonate with you.