The Real Estate CMO
Discover how to market yourself as an agent as well as how to market your listings in order to maximize your results.
22/12/2022
Artificial intelligence (AI) and augmented reality (AR) are transforming the way real estate is marketed and sold. From virtual home tours and AI-powered property search to personalized recommendations and enhanced property listings, these technologies are making the property search process easier and more efficient for buyers and sellers. Learn how AI and AR are revolutionizing the real estate industry.
Revolutionizing Real Estate: How AI and AR are Transforming the Industry — The Real Estate CMO Artificial intelligence (AI) and augmented reality (AR) are transforming the way real estate is marketed and sold. From AI-powered property search to personalized recommendations and enhanced property listings, these technologies are making the property search process easier and more efficient for b
20/12/2022
As we approach 2023, it's natural to wonder what the housing market will look like. In this blog, we explore key factors that could impact the market in 2023, including the state of the economy, mortgage financing availability, and the supply of homes on the market. Stay up-to-date on the latest trends and get an idea of what you can expect for the housing market in the coming year. Read more here: https://www.therealestatecmo.com/home/what-to-expect-for-the-housing-market-in-2023-a-look-at-key-factors-and-trends
What To Expect For The Housing Market In 2023: A Look At Key Factors and Trends — The Real Estate CMO As we approach 2023, it's natural to wonder what the housing market will look like. In this blog, we explore key factors that could impact the market in 2023, including the state of the economy, mortgage financing availability, and the supply of homes on the market. Stay up-to-date on the latest tre
04/05/2021
https://www.therealestatecmo.com/home/4-helpful-real-estate-marketing-tips
4 Helpful Real Estate Marketing Tips — The Real Estate CMO As a real estate agent, it is very important to have a good understanding of real estate marketing. Click here for 4 helpful real estate marketing tips.
27/04/2021
https://www.therealestatecmo.com/home/an-introduction-to-scent-marketing-in-real-estate
An Introduction to Scent Marketing In Real Estate — The Real Estate CMO If you are involved in the real estate world, then you may have heard of scent marketing. Click here for everything you need to know about this strategy.
20/04/2021
https://www.therealestatecmo.com/home/everything-you-need-to-know-about-the-housing-market-in-2021
Everything You Need to Know About the Housing Market in 2021 — The Real Estate CMO The housing market in 2021 might seem bleak due to the pandemic when in reality, it's predicted to rise fairly steadily. Learn more here.
15/04/2021
https://www.therealestatecmo.com/home/4-key-real-estate-advertising-mistakes-to-avoid
4 Key Real Estate Advertising Mistakes To Avoid — The Real Estate CMO Real estate advertising can be tricky if you don't know the ins and outs of SEO, having a responsive website, and more. Learn from these mistakes.
02/03/2021
https://www.therealestatecmo.com/home/8-essential-email-marketing-tips-for-real-estate-agents
8 Essential Email Marketing Tips for Real Estate Agents — The Real Estate CMO If you want to gain more clients and increase sales, then you can't miss these 8 essential email marketing tips for real estate agents.
23/02/2021
https://www.therealestatecmo.com/home/the-dos-and-donts-of-home-staging
The Do's and Don'ts of Home Staging — The Real Estate CMO Home staging is an essential part of selling a house. Set yourself up for success with this guide on the do's and don'ts of home staging.
12/01/2021
5 Keys to Finding the Best Real Estate Agent to Represent Your Home Sale — The Real Estate CMO Not all real estate agents are created equally. Learn how to find the best real estate agent to represent your home sale right here.
08/12/2020
https://www.therealestatecmo.com/home/beginners-guide-to-becoming-a-real-estate-agent
Beginner's Guide to Becoming a Real Estate Agent — The Real Estate CMO Are you considering getting into the real estate business? Click here for your guide to becoming a real estate agent, and a successful one at that!
28/09/2020
https://www.therealestatecmo.com/home/which-is-the-best-state-to-be-a-real-estate-agent-in
Which Is the Best State to Be a Real Estate Agent In? — The Real Estate CMO Who doesn't want to earn more money? Check out the best states to be a real estate agent in! Perhaps a change of scenery is just what the doctor ordered.
27/07/2020
https://www.therealestatecmo.com/home/a-seasoned-realtors-guide-to-hosting-an-open-house
A Seasoned Realtor's Guide to Hosting an Open House — The Real Estate CMO Music? Snacks? Refreshments? Read this guide to find out what will really help you to WOW clients when hosting an open house.
09/07/2020
Podcast Episode 2: Digital Marketing 101. We take you through everything you need to know about how to stay at the top of your field in this ever changing, fiercely competitive digital marketplace, featuring Peter Gambino CMO at Casandra Properties.
Casandra Properties Real Estate Podcast: Digital Marketing 101(Ep.2): Real Estate Listings, Blogs, Social Media on Apple Podcasts Show Casandra Properties Real Estate Podcast, Ep Digital Marketing 101(Ep.2): Real Estate Listings, Blogs, Social Media - Jul 9, 2020
17/06/2020
https://www.therealestatecmo.com/home/the-realtors-guide-to-showing-homes-more-effectively
The Realtor's Guide to Showing Homes More Effectively — The Real Estate CMO Are you a realtor trying to up your game when it comes to showing homes? Learn some tips and tricks to make your showings more effective today.
27/05/2020
https://www.therealestatecmo.com/home/lead-generation-for-real-estate-3-tips-to-get-more-web-traffic
Lead Generation for Real Estate: 3 Tips to Get More Web Traffic — The Real Estate CMO Traffic to your website can help sell houses. Learn three tips for better lead generation for real estate in our brief guide today.
16/04/2020
https://www.therealestatecmo.com/home/what-type-of-real-estate-is-most-lucrative-in-the-year-2020
What Type Of Real Estate Is Most Lucrative In The Year 2020? — The Real Estate CMO Real estate comes in many forms discover the most profitable and lucrative type of real estate for the year 2020.
07/04/2020
How To Take Out The "Real" From Real Estate And Be An Authentic Agent — The Real Estate CMO Most real estate agents are just pretentious and copy-enthusiasts - learn how to take the real out of real estate and become authentic with clients.
09/03/2020
https://www.therealestatecmo.com/home/how-to-make-your-home-show-ready
How to Make Your Home Show Ready — The Real Estate CMO If you can present a nice house, then you might sell it faster with a good offer. Learn more about how to make your home show ready.
29/02/2020
https://www.therealestatecmo.com/home/what-are-the-best-months-to-sell-a-house
What Are the Best Months to Sell a House? — The Real Estate CMO Are you ready to sell your home and move onto to the next adventure? Read more about the best months to sell your house.
01/02/2020
https://www.therealestatecmo.com/home/how-to-ask-not-beg-for-real-estate-referrals
Why Real Estate Referrals Are the Cash Cow of Real Estate Marketing — The Real Estate CMO Every agent knows they need real estate referrals, but how do you go out and get them? Read our guide to getting only the best referrals - without begging.
28/01/2020
https://www.therealestatecmo.com/home/how-to-use-virtual-staging-to-get-more-page-views
Virtual Staging is a Game Changer in Real Estate Marketing — The Real Estate CMO Trying to sell a home that's far from done? Client doesn't want to stage it? Virtual staging dresses up a property and can boost the sale price by 9%.
03/01/2020
https://www.therealestatecmo.com/home/5-essential-online-software-tools-for-real-estate-agents
5 Essential Online Software Tools for Real Estate Agents — The Real Estate CMO There are many software tools available that could help real estate agents do their jobs. These include those specific to real estate and more general tools. Click to find out what software tools you should be using as a Real Estate agent.
27/12/2019
https://www.therealestatecmo.com/home/how-to-market-with-real-estate-listing-videos
How to Market with Real Estate Listing Videos — The Real Estate CMO Real estate listing photos are great, but if you really want to see a home that's for sale, you need to "walk around" just as if you were there.
30/11/2019
Lights, Camera, Action! Are Virtual Home Tours Worth the Investment? — The Real Estate CMO There's a trend towards video and that applies to real estate, too. But given the costs, are virtual home tours worth it? Learn here.
29/11/2019
2020 is a new decade and that means we're closing out the 10's, which was a good one for the housing market. What lies ahead? Get our thoughts here. https://www.therealestatecmo.com/home/a-new-decade-what-does-the-housing-market-look-like-in-2020
A New Decade: What Does the Housing Market Look Like in 2020? — The Real Estate CMO 2020 is a new decade and that means we're closing out the 10's, which was a good one for the housing market. What lies ahead? Get our thoughts, here.
15/11/2019
23/10/2019
https://www.therealestatecmo.com/home/grow-your-client-base-6-effective-real-estate-marketing-ideas
Grow Your Client Base! 6 Effective Real Estate Marketing Ideas — The Real Estate CMO Do you want to attract new clients but aren't sure how to get their attention? Click here for 6 must-know real estate marketing ideas.
22/10/2019
How to Create the Ultimate Real Estate Social Media Marketing Strategy — The Real Estate CMO Do you want to leverage the power of social media to improve your visibility? Here's a guide on how to create a real estate social media marketing strategy.
22/10/2019
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