Hernán Guardamagna Footwear
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New boots
I'll remember 2023 as a year of big decisions in my life, decisions that I'm still navigating and processing. I've always pushed myself out of my comfort zone and this year was about that, about keeping trying and pushing harder to achieve my dreams. It's been harder than I imagined, but nothing new; I've been on this journey for too long now.
I cannot wait to unfold all the surprises that 2024 has waiting for me, I've already been preparing for it and I'm very excited about all the ideas I'll be working on.
New year, new me, new shoes!
Happy New Year!!
Thank you all for your constant support, love you xx
Hernan
We are still taking orders for Christmas. Get in touch if you'd like to get a unique pair of shoes
Available in sizes 36 to 45 in many colour options, matte and shiny upcycled leathers.
Finally sharing some of the shoes I designed and made for AW23
The burgundy moccasins in upcycled patent leather are back in stock for a limited quantity only.
Available in sizes 36 to 45.
Order yours before they run out of stock again!
The moccasins in upcycled black matte leather in sizes 36 to 45 🖤♻️🖤
Now available to order.
Completely handmade, they feature an internal wedge, a rubber sole unit and leather lining.
Get inspired on how to wear the mocassins with these Some looks Alterist put together during their pop up store at Fashion District Festival featuring our shoes
Creative direction and photography: Sedacael Afework .lalibela
Art direction and stylist: Amina Akhmendova
Clothes by designers from: .cirkel .fashioofficial
Pointed trainers for SS23: 9.2 MILLION KM². Inspired by the pointed silhouette of Moroccan babouche slippers, they feature an architectural sole unit and a classic runner upper.
Stencilled, airbrushed, xeroxed camouflage by
The moccasins are now available at in some colour options such as black, green and purple
Get in touch if you would like to get a pair
Available in a few sizes. Made by hand using discarded leather and natural rubber soles
The moccasins in distressed patent leather.
Available at
These and other colour options are available in a few sizes. Made by hand using discarded leather and natural rubber soles.
The moccasins in discarded embossed leather 🔥🔥🔥
Only available on a few men’s sizes
I'm so happy to finally announce that a limited edition of my moccasins is now available at
These and other colour options are available in a few sizes.
Here showing the moccasins in distressed black patent leather. Made by hand using discarded leather and natural rubber soles.
Footwear collection for SS23: 9.2 MILLION KM²
💙
CREATIVE DIRECTOR: Hoor Al-Qasimi
HEAD OF DESIGN: Adam Rice .pa.rice
ART DIRECTOR: Nicolas Santos
PHOTOGRAPHER/DIRECTOR: Fabien Montique
STYLIST: Nell Kalonji
PRODUCERS: Sharda Fähmel & Dop Thomas Dufour
CASTING DIRECTOR: Holly Cullen
HAIR STYLIST: Mari Ohashi
MAKE-UP: Florrie White
MANICURIST: Emily Rose Lansley
SET DESIGNER: Georgia Currell
FOOTWEAR: Hernan Guardamagna
CALLIGRAPHY: Walid Bouchouchi
ARTIST COLLABORATION (CAMO PRINT): Klaus Jürgen Schmidt
ARTIST COLLABORATION (DOVE PRINT): Tariq Al-Hajri
MUSIC: Hasan Hujairi .hujairi
JEWELLERY: Alighieri
SUNGLASSES: Sun Buddies
MODELS:
Cherif
Majok
Jethro
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Bucket boots in suede for SS23: 9.2 MILLION KM²
Made with a complex technique, they feature an internal welt wrapped by the upper. The result offers a clean strong line all around the shoes.
What do you think of the idea? Do you like them?
Heeled mules for SS23: 9.2 MILLION KM²
The pointed trainers for SS23: 9.2 MILLION KM². Inspired by the silhouette of Moroccan babouche slippers, they feature an architectural sole unit and a classic runner upper
Footwear collection for SS23: 9.2 MILLION KM²
CREATIVE DIRECTOR: Hoor Al-Qasimi
HEAD OF DESIGN: Adam Rice .pa.rice
ART DIRECTOR: Nicolas Santos
PHOTOGRAPHER/DIRECTOR: Fabien Montique
STYLIST: Nell Kalonji
PRODUCERS: Sharda Fähmel & Dop Thomas Dufour
CASTING DIRECTOR: Holly Cullen
HAIR STYLIST: Mari Ohashi
MAKE-UP: Florrie White
MANICURIST: Emily Rose Lansley
SET DESIGNER: Georgia Currell
FOOTWEAR: Hernan Guardamagna
CALLIGRAPHY: Walid Bouchouchi
ARTIST COLLABORATION (CAMO PRINT): Klaus Jürgen Schmidt
ARTIST COLLABORATION (DOVE PRINT): Tariq Al-Hajri
MUSIC: Hasan Hujairi .hujairi
JEWELLERY: Alighieri
SUNGLASSES: Sun Buddies
MODELS:
Cherif
Majok
Jethro
Hide
Awek
Aketch
The trapezium sandals for AW22
Handcrafted in London, presented at London Fashion Week
Heeled leather sandals for AW22 Where No Walls Remain
It was very pleasant and fun expanding my vision and aesthetic into women footwear 💚
Handcrafted in London, presented at London Fashion Week AW22
Marvelous shot of wearing the overshoe sandals and knitted boots for their first issue of
Thanks for including my shoes in your narrative
Photography:
Photography assistant:
Fashion Editor:
Styling:
Writer:
Art direction & Production:
Which ones would you wear? The ones on the left ⬅️ or the ones on the right ➡️? Please comment and leave your feedback!
Reinterpretation of classic brogues as part of The Transformable Collection. They feature a detachable marbled upper and a triple-layered sole unit
Thanks and for including me among these talented footwear designers: Kitty Shukman, Mats Rombaut, Nicole McLaughlin, Ancuta Sarca, Zixiong Wei, Martin Sallières, Fidan Novruzova, Amy Crookes, Mathieu Hagelaars, Myles O’Meally and Beate Karlsson.
I feel trully honoured!!! 🙌🙌🙌
Link to the full interview in bio
Beautiful shot by .zalewska styled by of the transformable boots 💙💙💙
Footwear for SPRING SUMMER 2022
Design, development and making of the footwear collection for SPRING SUMMER 2022: BETWEEN ASHES & ROSES
The footwear is inspired by the safeefah technique, merging traditional crafts with sportswear elements. Safeefah is a traditional craft technique - a weave native to the Emirates.
Footwear design and development for SPRING SUMMER 2022: BETWEEN ASHES & ROSES as part of London Fashion Week
CREATIVE DIRECTOR:
STYLIST:
ART DIRECTOR:
CASTING:
SAFEEFA & FAROUKHA:
JEWELLERY:
FOOTWEAR:
TARBOUSHA:
HAIR:
MAKE-UP:
MANICURIST:
VIDEO DIRECTION & PRODUCTION:
MUSIC: .80
PHOTOGRAPHY (Runway):
PHOTOGRAPHY (Social):
SET DESIGN: