Socials With Annie

Repeat after me: "I have a calm and deep belief there is an abundance of customers who want my product and service"

Seriously, read that again.

It's time to stop limiting beliefs when it comes to your product, service and money. The world is a big place and there is plenty of room for you to attract your dream clients and customers without chasing uninterested people and sounding salesy or desperate.

Who needed to hear this? Comment ❤️

Nothing worse than sharing a GREAT KICKASS video on Instagram Stories only to have it SKIPPED or unwatched! 😬

Here are 2 very simple tips that can improve eyeballs on your videos and content so you can keep attracting the right audience of ideal customers and clients for your business:

1. Split long videos into shorter clips on IG stories

2. Fight social media fatigue for your viewers by mixing up your content!

Swipe left for more details 🔥🔥🔥

Found these tips helpful? Let me know and follow for more :)

5 BIG reasons why not investing in social media marketing can really hurt your business:

1. Access - Today’s consumer and audience (especially younger ones) is increasingly digitally connected. They also expect better access with the businesses they support. Believe it or not, consumers (33%!) will use social media to contact businesses or brands via DMs. If you have zero media presence and are not engaged and having real connections with customers/clients this will hurt your customer relationships and ultimately, revenue.

2. SEO - By using keywords that other users will search for, you’re making your business more discoverable and increase reach by showing up in their search results. Don’t lose out to competition who are getting better visibility. Being discoverable with more eyeballs on your content means your business is getting noticed without extra $$ spent on further advertising!

3. More qualified leads without the cold outreach and wasting time and money - A good instagram strategy with compelling content that resonates with your ideal customer means you are drawing in the right leads from strong potentials in your target demographic - all without the time, money and effort wasted on trying to cold-sell your business to a cold audience!

4. Word of mouth is important in the digital community - Sharing, engaging, liking, commenting and genuinely building real relationships are beneficial to every business with having positive relationships with current and potential customers. Engagement rates on Instagram are approximately 6 times higher than those on Facebook which is why we recommend Instagram as a must-have platform for any business where customer service is of HIGH importance.

5. Position your business as the expert, go-to are improve brand awareness and reputation. You can share behind the scenes, valuable educational and inspirational content to stay top of mind and be there whenever your ideal customer/client decides its time to buy or go with you.

Watch this space for more tips to make social media effective for your small business! 👀

Who else feels this? 😆
It’s a tackle between having energy to do a the things we want to do, trying to fit in as much as we can in the limited time we have and figuring out all the things!

If social media is one of the things you are overwhelmed with and feels like you don’t have the time or expertise to use it to generate leads or increase credibility for your business, i’m here to help :)

Compelling organic content with a proper clear strategy can help:
- Humanise your brand
- attract leads without direct cold promotion
- build relationships with other niche b businesses in your industry + potential clients
- position your biz as the experts and go-to (great for converting followers to income!)

Currently setting up services and I’m 60% there :)

Are you going to try and be all the things?
Yes yes yes (Social media managers understand 😂🙋‍♀️)

If you are doing all these things and running your own social media for your business I get you!! It can be stressful AF especially when it feels overwhelming and you feel like you’re constantly wasting time trying to figure out what works when you could be spending that time on other parts of your business or freeing up time to spend elsewhere that matters.

Social media managers don’t just post content - behind every piece of content is HOURS of research into competitors, business goals, trends + competitors, writing compelling messaging, design work, video editing and more! Not to mention there’s reporting and actual engagement with your community that takes up precious time but is so crucial for growth!

I can help free up your time and take that stress away + avoid burnout when it comes to social media :)

Better to show up than not at all!
Progress > Perfection … even if you are not showing up consistently :)

Ps: We are getting the keys to our new home today so feeling a little excited despite all the packing chaos!! Happy Wednesday!!😆

Is your Instagram profile optimised to STAND OUT and be DISCOVERABLE?

Swipe left to get my top 5 tips to get that perfect Instagram BIO.

To summarise:

1️⃣ Optimise your name with SEO keywords
2️⃣ List your mission statement
3️⃣ Have a clear call to action
4️⃣ Use extra space in your bio to build authority
5️⃣ Optimise your Instagram Story Highlight categories

Hope you find these helpful. Tap that bookmark to save this post!

Have no time for social media? Thinking its time to let your business thrive and create impact? Let me help! WATCH THIS SPACE 👀👀👀

It all comes down to making the right content for your audience! So how do you identify what is the right content?

1️⃣ Start with your ideal client/customer - what content speaks to their pains, their core desires, their interests?

2️⃣ Create content and look at how they are performing in terms of engagement, impressions (number of times a post shows up on someone’s feed) and how many times they are clicking on the links in your post

3️⃣ Get engaging with your audience and experiment. Post things and ask them Q&As in your captions or polls in your Instagram Stories. Let them guide you to what they want to see more of from you

4️⃣ Study your competition - Look at the top 5 competitor instagram accounts and see what type of content is working well for them to give you an idea of what you need to be posting.

5️⃣ Have a good social media strategy in place so you are not posting randomly without an end-goal in mind. Having a plan in place can quickly turn followers into your dream loyal, engaged and potential clients/customers and build presence to increase your brand credibility and trust!

Creating the right content doesn’t need to feel overwhelming. Start posting more, engage with your community, experiment, track performance and have fun with it!

Still feel like social media is overwhelming? Let me help! Watch this space 👀👀👀 

The more you post, the more you can reach and the more opportunities for engagement - great for feeding the Instagram algorithm and your account growth!

As a business or brand, you need to be posting more - at least twice a day to your feed. Beginners can get away with posting 2-3x a week to your feed and Stories.

Posting consistently means you can stay top of mind so your business is more likely to be their first stop when they need something!

You want to position your business as the “go-to” when your customer has a problem!

Show up daily on Instagram Stories to stay top of mind. Don’t worry about curated edited “perfect” content - Stories are informal and you can interact with your community like they’re a friend who you’ve bumped into on the street! Just 2 stories a day can build rapport with your customers/followers.

And remember, your audience wants to see you and hear from you! Show up consistently and stay top of mind so you can be the the one they think of compared to others who post less frequently.

Humanise your business/brand with every post! Go make those meaningful connections and start your thriving community!! 💪💪

Got no time for social media management? Let me help you!
Watch this space 👀👀

DID YOU KNOW 83% of customers discover new products or services through Instagram?

Your social media posts can help drive traffic to your website through the keywords you use and are a way for customers to search you up?

A strong social media presence helps humanise your business, build trust and authenticity which attracts customers and clients.

This is your chance to set your business apart as a thought leader in your niche industry to driving new business.

59% of social media users log into their accounts at least once a day and 38% check theirs several times a day!

Keep your business and brand top of mind so you’re their first stop when customers are ready to choose your services or products.

We get you. Social media can feel overwhelming and you don’t need to be on your phone 24/7.

Let me help with your social media strategy and level up your instagram presence so you attract the dream clients and customers you love and focus on other parts of your business! WATCH THIS SPACE 👀