Playbook Expert

Playbook Expert

My passion is developing people and teams. Playbook Expert was developed to motivate and inspire.

I have been in the sports industry for over twenty years and have guided many professionals and athletes on and off the field.

08/04/2023

From the GEM Theater in the historic 18th & Vine district comes Playbook Expert breaking down the OG's and Zoot Suits Fashion Show. Appearing courtesy of DiCarlo's Salsa.

08/04/2023

Sponsor highlight

08/04/2023

From the GEM Theater in the historic 18th & Vine district comes Playbook Expert breaking down the OG's and Zoot Suits Fashion Show. Appearing courtesy of DiCarlo's Salsa.

27/05/2021

Live

04/02/2021

There are times you have to stand up for what you WANT, it may not be comfortable. In every persons journey there comes a time when you have to decide are you going to stand firm or allow others to dictate. Get what you WANT.

From hot seat to Super Bowl: How GM Jason Licht built the Tampa Bay Buccaneers 02/02/2021

Too many times the GM only gets the blame when things are going bad and don't get recognized when it's working. There's been a lot of good moves in addition to Brady in Tampa. KC has a great duo at Coach and GM as well, I hadn't heard much about the Bucs GM until now.

From hot seat to Super Bowl: How GM Jason Licht built the Tampa Bay Buccaneers Brady and Arians deserve credit, but don't overlook Licht's role in transforming the Bucs into a Super Bowl team behind savvy drafting and free-agent signings.

Want to Sign a $20 Million Soccer Star? A Turkish Club Tries Crowdfunding 29/01/2021

Wave of the future? Stay tuned to new ways to Crowdfund!

Want to Sign a $20 Million Soccer Star? A Turkish Club Tries Crowdfunding Mesut Özil, one of the most gifted playmakers in European soccer, got his wish: a transfer to Fenerbahce. The club is asking fans for financial support to help pay for it.

28/01/2021

Find out what I learned about making adjustments from my 10 year old basketball team.

How 3 Students And 2 Former College Basketball Players Disrupted The Online Sports Memorabilia Market 21/01/2021

Great innovation and illustrates the power of an athletes brand. If you played college sports, you have a brand that people will support!

How 3 Students And 2 Former College Basketball Players Disrupted The Online Sports Memorabilia Market In July, three college students and two former men's college basketball players launched The Players Trunk, which allows ex-college players the chance to sell their gear online. Today, more than 200 athletes are selling their items via the website.

22/12/2020

A loss is a snapshot of a moment in time! How would you handle an embarrassing loss or a dramatic negative in your life or business? Your reaction is more important than that loss. Commit to getting after it, use the lesson to get better.

Booker’s Athletes’ Rights Bill Seeks Profit-Sharing and Health Standards Amid Overhaul 21/12/2020

It's just a matter of time. Will athletes be ready to monetize outside of profit sharing? That's where NIL (Name, Image, Likeness) comes in.

Booker’s Athletes’ Rights Bill Seeks Profit-Sharing and Health Standards Amid Overhaul In a far-reaching Congressional proposal to modernize college athletes’ rights and the economic relationship between athletes, coaches and their schools, Sens. Cory Booker (D-N.J.), Richard Blument…

16/12/2020

Check this story out. You never know when greatness will reveal itself.

15/12/2020

Are we self sabotaging ourselves and our businesses? Are we letting others mentally sabotage us? Focusing on the negatives and what we can't do, It's a Sabotage!

08/12/2020

Don't immediately say no to an opportunity because you never thought of it before. Assess how it fits your skills first, then check it out.

01/12/2020

Do you know what your brand is? Everyone has a brand, not everyone understands their brand or stays committed to it.

Under Armour Set to Launch Curry Brand - Front Office Sports 01/12/2020

Curry gets equity stake with launch of Curry Brand with UA.

Under Armour Set to Launch Curry Brand - Front Office Sports The long-rumored sub-brand will go live on Dec. 1 with apparel and accesories and release basketball performance footwear on Dec. 11.

30/11/2020

Friend of the Playbook Expert Vivi Lin was featured today on Second Chance Athletes with Darryl Stinson. Great content, worth the time to consume.

25/11/2020

How are you going to be a success? Taking care of yourself is vital to optimize your performance and continue to reach your goals. In order to successfully serve other, you need to be the best version of you.

Dwyane Wade, Travis Kelce, Dak Prescott Are Among Athlete Investors Scoring With $800 Million Cholula Sale 25/11/2020

Invest in what you know!

Dwyane Wade, Travis Kelce, Dak Prescott Are Among Athlete Investors Scoring With $800 Million Cholula Sale Investment platform Patricof provides more than 80 athletes access to private equity investments. They just landed their first exit, with a roughly 300% return on a 2019 investment in Cholula Hot Sauce.

17/11/2020

When opportunity shows up on your doorstep, will you be prepared to maximize it? Opportunity is just around the corner from us, how will you be prepared to recognize it and take advantage of it?

Analysis | When Ryan Reynolds Buys a Soccer Team, Dollars Await 16/11/2020

Buy a sports team for content? Genius? This is a branding play that I believe will be the model going forward, even once fans return to stadiums. Ryan Reynolds has the right idea, let's see how it pays off.

Analysis | When Ryan Reynolds Buys a Soccer Team, Dollars Await A Hollywood duo is trying to buy a low-ranked Welsh soccer team. It looks like smart business.

28/10/2020

You think you know what you WANT, but have you identified it specifically? Let's discuss setting goals and get what we WANT!

Quibi By The Numbers: From Sizzle Reel To Sunken Ship In Less Than Seven Months 22/10/2020

That was quick! 6 months of streaming and they're shutting down. There's a lesson here that starts with raising capital is NOT the goal, building a successful business model that can sustain itself is. I have a feeling we'll hear more about this story.

Quibi By The Numbers: From Sizzle Reel To Sunken Ship In Less Than Seven Months Funded with $1.75 billion and backed by some of Hollywood’s biggest names, the high-flying, short-form video app missed out on one crucial ingredient: an audience.

20/10/2020

In order to get what you WANT you have to have the Work, Attitude, Network and Team. Don't overlook the importance of the team and creating an environment for the team to be successful.

LaMelo Ball Signs Long-Term Deal with Puma - Front Office Sports 15/10/2020

Youngest Ball brother lands with Puma Basketball!

LaMelo Ball Signs Long-Term Deal with Puma - Front Office Sports The youngest of the three Ball brothers becomes the first to ink a deal outside of their father's Big Baller Brand.

13/10/2020

Lessons come from everywhere, here's something I learned from my ten year old and his baseball team. Put in the work and trust the process!

07/10/2020

I've been missing, but growing. I'm back in action.

Cameo Brings Athletes and Fans Closer Together - Front Office Sports 28/09/2020

'Athletes are more famous than rich'

Cameo Brings Athletes and Fans Closer Together - Front Office Sports With help from athletes like Caitlyn Jenner and Sloane Stephens, Cameo expects to generate $100 million in bookings in 2020.

Rubicon Talent Prepares for NIL Reform With New College Sports Division 17/09/2020

Getting ahead of the curve...

Rubicon Talent Prepares for NIL Reform With New College Sports Division The new division, Rubicon-U, will advise college sports stakeholders on NIL-related issues as legislation evolves.

Videos (show all)

LIVE! Part 2 of the OG's and Zoot Suits Fashion Show
DiCarlo Salsa Promo from the GEM
LIVE! from OG's and Zoot Suits Fashion Show
Time to be an A$*hole!
It's a Sabotage!
Get what you WANT, focus on your team.
Back in Action and Getting Uncomfortable