Cara Designs

Does your logo represent your business? 🤔

Let's take it back to basics: Your logo is the FIRST thing that potential clients and customers will see of your business.

If your logo doesn't:
❌ Grab the attention of those people
❌ Separate you from your competitors
❌ Help people recognise your business

Then you might find it difficult to attract clients, and therefore make sales 👀

Your logo should represent your business and all it stands for!

Want to make a bold statement with your business? Stand out from the crowd? And own a brand that is SO outside the box that it's hard to forget?

Then contact me via the link in my bio or send me a message and let's get started! 🙌✨

Introducing new branding 😍🤩💘

As a digital art business that makes personalised, memorable and unique gifts, Justine wanted her brand to be bright and bold with a touch of friendliness to highlight the personality behind the business 💗

I had the most fun designing this beautiful new branding and I’m officially obsessed with this colour palette 😍

What’s your favourite part of this branding? 👇

don't come for me but...

Unpopular opinion: Seamless carousels over reels 😍

I just looooove how these look, anyone else?!

And they are so much fun to create, a fab opportunity to show off those design skills 😆

Also these colours get me in the mood for all things sweet 🍬🍭

What are you working on at the moment? Let me know in the comments 👇

As an avid tea drinker and sustainability advocate…

I REALLY enjoyed designing this branding for Teal, a brief by for the Design Battle 💓

I went for a colour palette that incorporated teal - which brings connotations of revival and nature, and warm peaches - which connotes vitality, energy, playfulness, and encouragement. The combination of these colours represents the refreshing and energising qualities that matcha tea has on the body and mind 😌

I also incorporated elements of a tea leaf in the logo mark and logotype, as well as in the choice of a sans serif, modern typography.

All the design choices were made around the mission of the business (sustainable) and the target audience (medium-high income millennials).

Can’t wait to see what others did with the design brief 😍

What would you have done? Let me know in the comments 👇

Can I let you in on a little secret? 👀

I am feeling SO uninspired right now.

And you know what? That's okay - and it's really normal!!!

Us creatives will experience creative blocks, and it can feel like you're stuck in a rut 😣

So how do I get out of them?

🌟 Find design briefs on social media and try out one I like the sound of
🌟 Watch YouTube videos or scroll through Pinterest to get inspired
🌟 Learn something new - take a course or read an article on a topic I'm not too experienced in

How do you deal with creative blocks? Let me know in the comments 👇

Thinking about rebranding your business? 🤔🧑‍🎨

Well, if any of the following apply to you:
🤝 You're struggling to connect with potential clients
✨ You don't feel like you're standing out from competitors in your field
🎨 You never really invested in designing your brand
📈 Your business has gone through some changes recently

Then now might be the best time...

Find out how I can help you rebrand your business by tapping the link in my bio, or sending me a DM! 💌

Had a go at this past brief by for a sugar-free chewing gum brand, Chumble! 🫧🍦💘

I manipulated a rounded sans serif typography to make the letters mirror the visuals of a mouth - wide gaps between the stems of the ‘h’ and ‘u’, and the middle of the ‘b’ and ‘e’…

I also changed the top of the ‘m’ to mimic the shape of our molars (used to chew!) and the middle of the m to represent the uvula 👄👅

Another fun brief that I really enjoyed designing!

Let me know your thoughts on this in the comments 💘💕🌸🎀💗💙🦋🔵🐬🐳

Had a go at this precious brief by for a sugar-free chewing gum brand, Chumble! 🫧🍦💘

I manipulated a rounded sans serif typography to make the letters mirror the visuals of a mouth - wide gaps between the stems of the h and the middle of the ‘b’ and ‘e’…

I also changed the top of the ‘m’ to mimic the shape of our molars (used to chew!) and the middle of the m to represent the uvula 👄👅

Another fun brief that I really enjoyed designing!

Let me know your thoughts on this in the comments 💘💕🌸🎀💗💙🦋🔵🐬🐳

The secret to improve your brand awareness? 👀👇

A colour palette that SPEAKS to your target audience 🎨

Colours are powerful, they deliver subconscious messages and provoke emotions 🌈

So ask yourself this:

🧡 Do my brand colours align with my brand values?
💚 What emotions do my brand colours evoke?
💜 Am I being consistent with my brand colours?

Want to find out how I can help you with this? Go to the link in my bio 👀