License To Quill

It’s October 2024 AD...



and given that our robot overlords have yet to subjugate us, harvest our bodies for trace elements or got us to build their grandiose pyramids on Saturn… we can still make fun of them.





Yesterday Elon Musk, the multi-planetary electric car tycoon, a man of many talents…



(yet none apparently beating his astonishing ability to sire children with his female employees)



introduced the Robocab (smaller Cybertruck that unlike a Cybertruck, looks like an adult designed it)...



the Robovan (a person’s idea of mass transit, albeit that person never having actually travelled on the sweaty crime-ridden hellscape that are city buses nowadays)....



and finally Optimus.



OK… where to start… *sigh*





Optimus is finally the long-promised monkey butler, Rosey the Robot from the Jetsons finally made real, a creepy versatile humanoid that according to Mr Musk will be able to do your chores, be your friend and even look after your kids.



And now… an unpopular opinion incoming.



Every single one of those propositions to me is absolutely terrifying and the product of a low EQ mind.



OK so it will be able to do laundry and fold your clothes.



That in itself is interesting and not objectionable in itself.



Musk wants to decouple labour from economic gain.



He wants to have huge armies of robots working in factories, assembling Big Macs and propositioning tourists in red light districts.



"OK great so now we have no work to do and we can all paint and dance or whatever.:



Yes! It's amazing!



We'll have more to talk to each other and understand each other!



We can spend not just quality time, but more time with our kids and loved ones!



We can— oh wait...



Oh sorry… Elon wants the eradication of ALL labour, including emotional labour.



All the squishy awkward stuff that humans have to do that computers don’t.



This is what is terrifying to me.



And many will take the recommendation and actually have robots as friends and nannies.



But isn’t it the hard work, the arguments, the tears, the boredom, aren’t those the things that make relationships REAL?



That prevents all our interactions from other humans from being purely transactional?



What separates us from mindless automatons (yeah Skynet, I said it!)



Society will lose skills such as empathy and bond-building.



People will lose purpose and direction in life EVEN MORE THAN THEY DO NOW (sorry for shouting).



Does this create a world where people avoid hard emotional tasks, but they also lose personal growth and deep connection?



Humans might become passive spectators of life—with shiny robots filling all roles we associate with care, empathy, and responsibility.

Now… maybe this event was presented in this way because Musk has a weird attitude to his own family, and I certainly would not adopt his world view on child raising.



I would NEVER have a robot look after The Kid ®.



Imagine a future where the family robot spends more time with the kids than you do.



And the kids start to “love” it more than you.



They say it tells better Dad jokes than you.



That it understands them better than you.



The manufacturers of these robots will tell you that “Emotional labor, once burdensome, can now be outsourced. You are free to explore higher pursuits, free from mundane worries."



But to you… those worries, that ‘burden’—that’s where you connect.



When you hugged your daughter after her bad day, or when you folded her laundry and she saw you cared, that meant something.



Now they’re telling you to outsource it?



Nah. And anyone telling me anything different can clear off to Mars.



Have a good weekend.



Go and do something a robot could never do.



The name's Raju.

Steve Raju.

License To Quill. ®

You ever read someone’s post and know IMMEDIATELY it was written with Gen AI…

… but it has a couple of edits in that are so JARRING and so BAD..

You

1) understand why they use ChatGPT to do the writing, because they’re not that good at it, despite their protestations

2) don’t understand why they thought editing it would make it any better. The flow isn’t great but the wanton vandalism done to it renders the piece magnitudes worse that it was. And it wasn’t stellar to begin with.

3) start the post hating AI and then end up rooting for it by the end lol

We are moving from simulating intelligence by memorizing word patterns...

To simulating reasoning by memorizing reasoning patterns.

Neither is actually real...

But neither does it matter that much if you can get the result you want.

But be aware o1 can lurch from being brilliant to useless in seconds.

But I suspect, that is true of all of us.

Careful what you wish for when you want AI to act like humans.

If you use Gen AI to churn out content…

But you have no clearly defined style…

Then you will by default accept whatever ChatGPT vömits out.

That’s not you.

You know it.

Your audience knows ot.

Your writing will have water-flavoured ice cream, beige-on-beige, fake Irish pub vibes.

Ugh.

Take this further…

What if you have a style…

But you have nothing interesting to say?

In other words, no ideas, beliefs or identity?

Then your output is just clogging up the Interwebs like a whole roll of Charmin the day after a Taco Bell crunch wrap “banquet.”

An endless word salad, where the salad has expired and has bit of cantaloupe in it (which 90% of Americans hate)*

Develop style.

Come up with interesting ideas, or at least put an interesting spin on those of other people.

And then… write with ChatGPT or Claude or whatever.

Else… you run the real risk of doing what most people appear to settle for doing.

And that’s amplifying mediocrity.

===

* a made-up stat

Today’s work

1. Get LI Sales Nav 2-month trial

2. Create simple banner with basic Canva, headline and bio and throw it up.

3. Connect with 40 perfect leads

4. Reply immediately as they connect

5. Boom. Got interest already, potential meetings with elected officials and a lead on a retail chain with 50 location.

Outlay: Zero.

The needle mover?

A genuinely “is that even possible?”, no-brainer offer to a very large market.

The problem isn’t the tools, it’s a lack of imagination.

Sharpen that axe and you can do amazing things with even no budget at all.

Oh yeah… and what about AI?

Haven’t even got started with that yet on this offer.

Exciting times. ☺️

Irrelevant picture for attention.

I will soon be working on a gigantic deal
that is more valuable than J-Lo’s wedding ring collection.
Yes… THAT BIG.

YOUR DEAD LEADS + AI + SMS = 🤯🤯🤯

(50/50 Share or 20% referral comm.... we can talk about.)

# # #

This will take 2 minutes to read.

And then... if you get it... it will take you 2 seconds to say Yes.

Ready?

Here we go.

Are you a "lead reliant" business?

Do you generate a lot of leads each week? (I mean 50-100 a day)

Do you have a database of "dead leads"?

You know, the ones that you've given up on.

The ones you paid for, whether that was through ads, content or SEO.

Right now... they're practically worthless to you.

Oh I know, you tried your best.

You did your little autoresponder sequence.

A retargeting ad here or there.

Still nothing.

Money down the drain.

Written off as "the cost of doing business..."

Maybe that used to be the case.

But.. in 2024... that's ABSOLUTELY not true anymore.

It doesn't matter if you are in marketing, legal, solar, insurance, manufacturing, mortgages, investments, ecom...

IT DOESN'T MATTER ANYMORE.

Here's what I propose to do for you.

(or anyone that you know that fits the bil... keep reading)

Give me the CSV of your dead leads.

And my AI will rip through it like a hot knife through butter.

I will use my advanced workflows using AI and SMS to:

↳ wake up the lead

↳ re-engage them with relevant questions

↳ move them to an objective

↳ get them to buy/book a call/whatever you need

Now...

Typically 90% will see the initial text message (way better than your email campaign, no?).

30%-40% will engage with a natural back and forth with the AI.

20%-30% will get back on the phone with your team.

And you know your close rate from there.

And all of a sudden, you are bringing in revenue from those leads YOU ALREADY PAID FOR.

This makes everything else cheaper for you.

It all starts inside the messaging app on their phone.

Insanely powerful.

We do all the hard AI stuff.

We do the setup.

We just match up our conversions with your CRM or tracking sheet each week or so.

We work on performance and are flexible to cut a deal that makes sense for both of us.

Yes... I am saying I want to magic up money for you out of thin air, using your dead leads and my AI.

Here's some examples:

DEBT CONSOLIDATION

319 ‘dead’ leads processed by our bot

120 responded. 87 qualified.

75 booked an appointment or agreed to an instant call back.

14 turned into Sales.

With each sale worth between $3,000 - $4,000...

That’s about $50K extra coming into the business.

… from leads they had pretty much given up on.

With a business owner realizing he could now reduce a call center of 30 down to about 5...

saving him $1-2 MILLION in the process!

Another example

LEGAL / PERSONAL INJURY

The Bot was given 467 leads.

103 of them asked for an Instant Callback and another 93 of them booked appointments.

Even if only a quarter of those appointments turned into sales (which is very low for this business)

That’s still 49 sales.

# # #

HOME IMPROVEMENT

Even though the leads were subzero... a whopping 12 MONTHS old...

We turned 5% of them into sales.

Insane.

I'm also a copywriter.

I use NLP and sales psychology to get these ice cold leads engaged again and back on the phone.

I haven't found an industry yet I couldn't help.

If you've got leads... and collected cell phone numbers with the optin set to send them marketing messages... I can help you suck out the $$$ that is stuck in them.

AI is here to stay.

And I predict that within the next year, everybody will be doing this as standard.

But if you move now... you'll steal a march on everyone else who is either too scared to use AI...

or is thinking too small by just dabbling in AI generated content...

I'm using it to solve actual problems people like you have and MAKE MONEY.

Endlessly customizable.

Compliant with your local jurisdiction's laws (eg TCPA in the US)

Long story short: I workl with ‘high volume, lead reliant businesses’ so they can make more sales…

… whilst reducing expensive staff costs.

We will build, fine-tune and plug in this AI Reactivation Bot into these businesses.

They won’t have to lift a finger.

We have blocked out time in our calendar to custom-build these Bots but we’re a small team, so we can't do it for everybody.

Just 5 businesses for now.

Would you like to be 1 of the 5?

DM me here and let's talk about it.

That’s it.

I’ll go over your business.

We can get an agreement signed for a test run.

Then we build a custom Bot for you to let rip on your ice cold leads.

We split the profit 50/50.

Sound good?

Let’s make some doll hairs. 🙂

The name's Raju.

Steve Raju.

License To Quill. ®

# # #

PS: And if you know of other lead reliant businesses, if you refer them to me and they sign up, I will happily hand over 20% of whatever they make on the test run.

Who do you know who is generating a huge volume of leads and could do with this service like yesterday?

It starts to add up very quickly. :)

PPS: Other bots include Rapid Speed-To-Lead (having a natural back and forth over SMS with every new sale to set them up for upsells/sales calls etc

Out-of-Hours Bot: Sell and serve your customers 24/7, in their cell phones. Make more $$$... even while you sleep... with less people.

PPPS: We also have many other novel use cases for our technology. Have an idea? We can probably build it...↳