fridamom

Let’s be real: Breastfeeding is a full-time job on top of your other full-time job. If you’re planning to pump, let’s talk tips to make the transition back to work a little more chill with the .

POV: Your whole life you’ve been taught how NOT to get pregnant. But now you need to understand the ins and outs of how TO get pregnant (hint: it’s not always as easy as ins and outs 🥴).

We’re here to help make trying a little less trying with proven, effective tools to aid in conception, for everything from ovulation tracking to at-home insemination.

Real talk: We can’t guarantee pregnancy but we do want to be your partner when it comes to trying. Whether you’re just flirting with fertility or are totally committed, we’re here for you from the start 🤝

So much love to who welcomed her second baby last week and looked *fabulous* in her gown imported from Frida 💅

Wait but why is it such a big deal for women to have access to simple, straightforward reproductive health education?

Allow us to reintroduce you to Frida Uncensored—a stripped-down resource for women, by women. From conception to pregnancy, postpartum to breastfeeding, we cover it all with real, raw tutorials featuring real moms and real bodies.

It might not for everyone, but if you’re ready to normalize real talk about your body, we’ll see you over there at the link in bio 🏃‍♀️

What would your pre-mom self tell you?

Congrats on your new baby *and* nailing the most comfortable postpartum outfit! Can we live in this though? 

You are what they eat 🥛 When you’re breastfeeding, the internet can leave you with more Qs than As. So we teamed up with to answer YOUR questions and put some breastfeeding myths to bed. 

Got more questions? Drop ‘em in the comments👇 

PSA: Not all nursing pillows are created equal ⚖️ Ours adapts for you and baby, so you BOTH have the best seat in the house.

This never gets old. Throwback to when told ‘em
“The normal thing in this picture is the breastfeeding. (and maybe the man with his 👣 up).
But the fact I was doing it in public seemed to surprise many people more than the fact I was running 106 miles 3 months after giving birth.
In this photo I’m not on a stage – I’m tucked away, at the side of a sports hall. Noone even noticed me bar who took the photo. Yet I had online comments telling me to “put my b***s away”. A journalist – a father of a young baby himself - asked me “why do you think you have a right to breastfeed in public?” I even had (US not UK!) ask on a twitter poll whether it was “gross, a little selfish” to breastfeed during a race.
It is important these opinions surface so we know what we’re up against. They are almost all from men – from people that aren’t ever going to breastfeed. But they are mothers’ partners, brothers, fathers, friends. As new mothers we are so vulnerable – and we listen to those around us. So we need to continue to (and not just during !)
I’m now breastfeeding his 8 month old sister ➡️ 📸 . And I’m conscious not to hide when I do – or to cover her face as if I’m ashamed of what we are doing. Because it sends a message to other mothers – and those around me. That we should always feel comfortable and confident about the way we feed our baby. However that is. Wherever that is.”

T or F: Breastfeeding is an endurance sport 💪😤🥇

TRUE! Research shows a day of breastfeeding requires about the same amount of energy as running 8 miles (shoutout ). So while there isn’t a medal ceremony, it’s still a full-on effort.

Here are some pro tips for fueling your milk-making bod. Moms, what would you add to the list?

NEWS FLASH‼️ If you were wondering why breastfeeding can feel so draining, look no further than this stat from Emily Capodilupo, SVP of Research, Algorithms, and Data. This is serious work, baby 🏃‍♀️🏃‍♀️🏃‍♀️

Moms, what are your tips for fueling and taking care of your milk-making bod?

Moms knew it all along 💁‍♀️ This stat from Emily Capodilupo, SVP of Research, Algorithms, and Data, explains why breastfeeding can feel so draining 🫠 What are your tips for fueling and taking care of your milk-making bod?

Whoever said a C-section is the easy way out has no idea what they’re talking about...​​​​​​​​ ​​​​​Moms, we want to hear from you. How was your C-section experience and recovery 👇

YES! A million times yes!! We always love to see your postpartum selfies 😍 Congrats to one of our own Frida moms, Katie, on her third!

“Me at 2 weeks postpartum ✌🏽🌸 Wow, I am so proud of how my body evolved from pregnancy to recovery during postpartum. 4th trimester is easily the hardest stage that nobody talks about, but I’m happy, healing and now a mum to my angel baby Bobbi… My OOTD lately are these Frida Mom postpartum underwear 😜🙊 Ladies, these are legit the no. 1 item I’ve been living in (and much cuter than the regular mummy nappies).”
- .fisher

If your baby shower’s coming up, send this post to your friends and fam 😉 Over 30 of our Frida Mom and registry must-haves are on S-A-L-E for Prime Day starting tomorrow!

And since everyone’s been asking... YES, the
pre-packed Motherload[ed] Hospital Bag is included, which means they can save AT LEAST $60 on the mother of all baby shower gifts 🎁🎁🎁

If you want to peep the rest of our deals for mom and baby, DM us and we’ll slide you a link 🤝

Dick Alert 🚨 We repeat, Dick Alert 🚨 This is a warning system test: There are no dicks allowed in the postpartum va**nal area for 6 weeks minimum and no dicks allowed in the postpartum mom area, ever. If you suspect a dick is coming over to visit and comment on how dirty your house has gotten since having a baby, simply hang up the phone.