Hey Sara Schultz

Because we’ve all quickly deleted a post with messed up formatting 😜
I’ve got your Instagram cheat sheet for formatting your content the right way, the first time.

Review in my blog to ensure your business's Instagram content strategy aligns with best practices: https://heysaraschultz.com/blog/instagram-sizing-guide

We have heard this a million times over at Free Afternoon (Psst. that's the brand agency I own)...
"I have a logo already, I don’t need branding."

This makes my dreamy team go "🤔 🤔 🤔 🤔 🤔 🤔"

NEWS FLASH
Your logo and any of your assets individually like your website, your business cards, your printed materials.... all are crucial, but - PLOT TWIST - they're not your branding!

Check out my blog where I break down key branding terms and definitions so you can fully brand your business like a pro. Let's go beyond logos and explore the elements that create a true, full, 🌟 dreamy 🌟 brand personality.

Read here:

16 Branding Definitions & Terms You Should Know — Hey Sara Schultz Branding is a lot more than logos, colors and fonts. Want to better understand branding? Here’s our list of 16 branding definitions and terms to know.

COOK A BETTER SOUP.

Metaphorically. On your website.
Make sense? Just my wacky brain? Ok, I'll break it down for you...

Building a website? Or looking to make your existing one better? I hear you! I am literally CONSTANTLY doing the same. Your website is your brand's digital home, and I'm here to spill the secrets on making it shine!

Before diving into the website abyss, let's talk branding first. It's like cooking soup (told ya I would get back to the soup metaphor) —your brand elements are the essential ingredients. Imagine asking for soup without specifying the flavor; you might end up with spicy fish when all you wanted was comforting chicken noodle! 🍲

Now, back to the website advice:

💫 Use Your Brand Everywhere: Infuse your site with YOUR personality.
🌟 Testimonials Galore: Show off the love—sprinkle testimonials to boost credibility.
📢 Clear CTAs: Guide visitors with crystal-clear calls to action. No hidden agendas!
📝 Say More With Less: Craft a compelling message without overwhelming details. Intrigue, don't overflow!

Ready to level up your website game? Let's chat! 💬✨

Full blog here:

How to Build a Better Website Part 1: The Foundational Elements — Hey Sara Schultz From one small-business owner to another, here are a few things you should absolutely keep in mind when building the amazing bit of digital collateral that is your website. These branding tips are an excellent place to start to help you drive brand voice and visuals, and fully deliver on the web exp

Life and business is better in color. Embrace this year's Pantone's Color of the Year, Peach Fuzz! 🍑

Our latest blog post explores how this playful hue can invigorate your brand's assets in an on-trend way that visually resonates with audiences. By remaining visually cutting-edge, your brand identity will always feel inherently savvy.

Embracing the 2024 Pantone Color of the Year: A Strategic Guide for Brands — Hey Sara Schultz Pantone has once again unveiled its Color of the Year, "Peach Fuzz." This light, delicate shade, nestled between the warmth of pink and orange, marks the 25th anniversary of Pantone's Color of the Year program. In this educational blog, we'll delve into the significance of the 2024 Pantone

You gotta give it to her…

She knows how to build an empire!

So…How can YOU do the Taylor effect for your brand?! Easy. Read on 👇🏼👇🏼👇🏼

1) warm up your audience before a launch. I recommend nurturing an email list (oh hi Flodesk I love you!) and serving them BIG time. THEN, when they’re engaged and feeling loved on, launch the exciting, new thing to an active audience.

2) you don’t need to do a red matte lip, but you can take this same theory and use it by CONSISTENTLY using your branding. Your fonts, colors, logos, and tone of voice should be OOZING from your content across channels. Stop thinking you’re being overly redundant. You’re not.

3) level up with your network. You know a high tide doesn’t just raise the fancy boat, right? Everyone’s rising together! So find a crew that’s motivated and hard working. That community will help you thrive. And you’ll do the same for them 🫶🏽

Need more ideas on how to activate a Taylor-style phenomenon for your brand? Read the full blog here: https://heysaraschultz.com/blog/three-branding-lessons-we-can-learn-from-taylor-swift

In preparation for the big game, my team and I looked at the most iconic Super Bowl ads and identified the most important lessons small businesses can learn (and implement) to drive winning brand recognition.

Read our latest blog for the playbook.
Linked here: https://heysaraschultz.com/blog/three-branding-lessons-we-can-learn-from-super-bowl-ads

Listen. I didn’t complain much about the cold weather this season (🙄😏) buuuuut I’m ready to bust out my DIY cut offs and call it summer. Anyone else? PS: equality is a no-brainer. So basically what I’m saying is: summer and equality... make ‘em happen 👊🏼👏🏼👏🏼👏🏼💪🏼 apparel ready to ship in the shop (linked up there 👆🏼👆🏼👆🏼), with some big exciting news coming SOON 🤗⠀
⠀
⠀
⠀
⠀

In CELEBRATION of successfully completing Dry Jan and the Lunar Eclipse Super Blue Moon, I’m selling the last few of these Moon Phase calendars for $5 off. Bye bye !! So, get your cal, pour a glass, and celebrate with me!!⠀
⠀
Now, what challenge should I try to conquer in Feb? ? Maybe caffeine free February? I feel like I can tackle anything at this point 👊🏼⠀
⠀
Don’t judge me if I stay up for a sip 🤣 T-minus 5 hours and 45 minutes.

saraschultz.co's cover photo

Today is the day! To come together. To celebrate progress and how we can keep trucking ahead. It’s a day for positivity. And love. And support. And a perfect day to stay cozy and warm inside beautiful Lakes & Legends Brewing Company for a little holiday shopping and some good, too. Oh, and having fun. And drinking beer. I mean, what more is there? 😘 Leave a praise hands emoji below if I’ll see ya there 🙌🏼 More info at bit.ly/progressivepintsmpls

There's still time!! $5 off Namaste tanks through Saturday! Rosé and yoga is always in season 😉

Celebrate Small Business Saturday with 15% off Holiday Cards today only! No code needed. Visit etsy.com/shop/saraschultzdotco and spread some snail mail cheer to those you love.

'Tis the season!! Excited to share the latest addition to my dusty and mostly forgotten shop: Semi Customizable holiday cards are up and ready for YOU to showcase your favorite photos of 2017. Swing by and take a peek! http://etsy.me/2ztzbyW

Minneapolis Merry Hour | The Third | saraschultz.co | Custom Designed Stationery in Minneapolis/St. Paul MN

Take a peek at the recap of the third , featuring plenty of gorgeous images by Rachabella Photography.

Huge thanks to the FiskCollab and the gals at MAVEN events / floral / styling for letting us takeover their pretty space, Knot + Ivy, wholeme, and Beautycounter director Megan McNeil Larson for the perfect giveaways, Flower Child Farm for the blooms, One Cook Catering for the to-die-for grub, and the inspiring Mary Maus Kosir for her well timed message and real talk.

We can't wait to share the Merry at our next event on November 8th! You in?

https://www.saraschultz.co/single-post/2017/10/16/Minneapolis-Merry-Hour-The-Third

saraschultz.co I'm not one for regrets. I think mistakes are learning opportunities and ultimately serve to shape my course through life. However, did 18 year old Sara really ...

Through Friday, 10% of profits of either color Namaste, Rosé, Répéter tanks go to organizations supporting hurricane relief in Puerto Rico. ❤️ Tag a pal below who loves yoga, rosé, and doing some good, too.

https://www.saraschultz.co/product-page/namaste-ros%C3%A9-r%C3%A9p%C3%A9ter-muscle-tank

Feminism is the new black.

Tanks, tee's, and crew neck sweatshirts for sale now at saraschultz.co/shop with a portion of the proceeds heading straight to the do-gooders at Planned Parenthood.

A THIRD ?! Yes way, rosé! Tickets are officially for sale for our third event on Wednesday, September 27, with special early bird pricing now through August 16. Rachabella Photography and I even added an extra hour for even more Merry! Don't forget, the first two Merry Hours SOLD OUT, so snag your spot asap. We're super pumped to fill you up with support, community, tasty grub and ever-flowing drink, plus send you away with some fun swag and great prizes. Whether you run a small business or have a side hustle, are day dreaming what's next or just like to connect with other go getter, this is the space for you. You're in, right? We'd love to see you there ❤️🍾🎉 visit saraschultz.co/shop to snag yours!

NEW goodies in the shop today! You asked, I heard ya!! Unisex tees and uber soft crew neck sweaters are LIVE. And I couldn't be more excited. I've got a few more fun things up these super cozy sleeves of mine that I'll be sharing soon. I promise, this is going to be fun. Tag a pal below, because we're better, all of us, together. Let's unite. Let's tell a story with a happy ending. Let's push for equality and community and support. At the end of the day, that's what really matters. A portion of proceeds are supporting Planned Parenthood. They understand equality. They speak for those who aren't heard. They're fighting. Let's help them. saraschultz.co/shop

A little birdie told me a certain email blast is going to my subscribers today announcing the date of the next . SAY WHAT?! Hop on the list QUICK if you want first dibs when ticket sales go live. You won't want to miss it... we've sold out every time! A group of 30 creatives, entrepreneurs, doers, makers, side-hustlers, small biz owners, and still deciding dreamers make for a super amazing time. So does tasty food + chilly vino. Huge thanks to sponsor Minny Spoons Co. who's cashew nut butter is literally so good Rachabella Photography accurately named this photo "PURE JOY AND NUT BUTTER." If you've had Minny Spoons, then you totally get it. If you haven't, well, get some. Because you deserve to taste pure joy. 🙌🏼🎉 Visit saraschultz.co and sign up when that pop-up interrupts your regularly scheduled browsing. I'm not spammy. Promise.
⠀

Sara Schultz x CPY- Grand Ave Headshots | Custom Wedding Stationery and Pretty Paper Goods | Minneapolis

Today , a little preview of the headshots I snapped of some instructors at the CorePower Yoga studio. Wasn't a bad gig 😉

https://www.saraschultz.co/single-post/2017/07/24/Sara-Schultz-x-CPY--Grand-Ave-Headshots

saraschultz.co I'm a dabbler. A master of none. I love learning new things and exploring new processes

saraschultz.co

Had the best time practicing with YogaFit Studios last night on the lush Brit's Pub rooftop green. Beer in hand and wind whipping through my hair, the cutie next to me asked where I got my shirt. Flattered and excited, I shared that, in fact, I designed it myself and there were puh-lenty for sale on www.saraschultz.co. Before we even vinyasa'd, she'd ordered this cutie AND a MN Feminist tank, excited to join the movement and support the cause. Say WHAT?! Beer, yoga, AND new pals excited to shop small and support local? Sign me up, every. Single. Time. Kellie, thanks for being a great yoga pal and cheerleader!!! Follow YogaFit Studios to learn about their next rooftop yoga jam sesh. It's pretty legitty.

Feeling fired up? Yeah, I'm with ya. That's why proceeds of each sale are going straight to Planned Parenthood to help fight the good fight. Make your mark. Join the movement. Women's drop arm tanks available for pre-order now through August 15th. Tanks ship end of August. Let's do something good. Together.
⠀
⠀
⠀
⠀

Here. We. GO!!! Months of work. Months of fears. Months of "WTF am I doing?" And today's the day. Tanks are LIVE on my site. Proceeds of each sale are heading straight to Planned Parenthood. Join the movement. Fight the good fight. Stand for something. Let's do this. Together. ✌🏼

www.saraschultz.co/shop

Gang! Only a few hours left to snag those Minneapolis Merry Hour tickets and qualify for today's fancy promotion: Today only, one lucky winner will receive a full refund of their ticket purchase to the next on July 26th 🙌🏼 Say WHAT?! All you have to do is buy your ticket TODAY (which, duh, you already planned to) and we'll enter your name into the drawing. Visit saraschultz.co/shop to get yours. Tag your BFF below and bring a friend along! We have some super cool stuff planned for the event, and some STELLAR gals joinging the party: from soloprenuers to corporate gals curious about branching out of their cubes and real estate moguls to creatives who just like to mingle, it'll be a diverse bunch of badassess. Even if you just like a good summertime rosé and want some killer headshots for WHATEVER reason, this is the spot for you. Get em while they're hot, they won't last long. And SEE! Team Fit Foodie Finds had a FANTASTIC time playing with us. So will YOU. Refund eligible for one ticket sale only. Ticket price refund via a separate transaction. Ticket must be purchased TODAY, July 6, before 11:59pm to qualify. FB isn't associated with this (but they wish they were).

4 years ago tomorrow, we received our wedding photos in all their star spangled glory (thanks to the fantastic decor Aria Mpls). Today on www.saraschultz.co, I'm sharing some sweet stories and sneak peeks of our favorite day yet.
⠀
⠀
⠀
⠀
⠀

GANG!! THIS JUST IN: the next will be held July 26, 2017 from 5-7. YAY! Tickets are ON SALE over at saraschultz.co/shop, and word on the street is puh-lenty of the bosses from the first are interested to snag tickets AGAIN (bc it was so fun, naturally)!

Snag yours right meow... remember when we sold out last time?! Tag your business BFF below and bring a friend to sip cocktails, nibble on tasty treats, celebrate wins and discuss the tough stuff, win swag, and, of course, have your pretty mug snapped by Rachabella Photography . See you there? I better!

Killer girl. shirt found on jasminediane.com, who graciously gave our May Mpls Merry Hour attendees an exclusive promo code to snag one for themselves just for attending✌🏼

Look at this sunshiney face!! Team Fit Foodie Finds will be our guest speakers at the Very Merry Hour on May 17th. Visit saraschultz.co/shop for tickets and details!

YAY! Team Fit Foodie Finds will be our Merry Hour guest speakers, leaving us inspired and motivated to tackle some specific must-do's to crank our businesses up a notch. See you there? Grab your tickets STAT... only a handful left!!

www.saraschultz.co/shop