Keppie Consulting

Digital advertising on the rise: https://buff.ly/3zlEo8j

Why are your employees quitting?

'Quick quitting': Why are your employees leaving so soon? Survey lists top reasons people are jumping ship – and what they tried to do first

Meta opens brand safety tools in Facebook and Instagram feeds:

Meta opens brand safety tools in Facebook and Instagram feeds After initial tests, more advertisers are getting hands on adjacency tools that rely on AI and apply industry suitability standards.

How will AI change marketing?

Three Ways Generative AI Will Change B2B Marketing Generative AI tools like ChatGPT are the buzz of the internet. Learn 3 practical ways B2B marketers can harness those tools in their daily workload.

Critical employee metrics to help improve your business:

Council Post: The Most Important Employee Metrics That Can Make Your Business Better In 2023 In an environment where data is an abundant resource, not all information is created equal, and too much data can be as debilitating as less impactful insights.

How are tech leaders evaluating job candidates?

Council Post: 16 Tech Leaders Share Details They Watch For When Assessing Job Candidates Companies looking to fill a tech position shouldn’t let a fear of missing out keep them from due diligence when assessing applicants.

The Metaverse Is Still the Next Big Thing, Meta Insists -

The Metaverse Is Still the Next Big Thing, Meta Insists - BNN Bloomberg Nick Clegg, head of global affairs for Meta Platforms Inc., took to the metaverse on Wednesday to insist that the future of computing will take place on that still not-quite-yet-defined virtual world.

Two sides of boss/employee feedback:

The 2 sides of boss/employee feedback Giving and receiving feedback without judgment — whether up or down the hierarchy — is a best practice for any leader who strives to achieve both great relationships and great results.

What brands are using Tik Tok well?

The top 5 brand TikToks you need to know about right now Ad Age's take on the top brand TikTok videos of the past month.

Build A Framework And A Culture Where Work Is Decentralized -

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New app rising on the charts:

ByteDance-Owned Product Showcase App ‘Lemon8’ is Rising Up the App Store Charts Lemon8 is being described as a cross between Instagram and Pinterest.

How to end your letters!

Yours Robotically 500 ways to end a letter, according to our AI overlords

Can you give your speech a second life?

A Speech's Second Life - The Accidental Communicator Speakers want their speech to have a second life after they give it and so they have to be willing to go searching for a way to get it to new audiences

Google announces ads transparency center:

Google Announces The Ads Transparency Center And 2022 Ads Safety Report Learn how advertisers can benefit from Google's Ads Transparency Center and findings from the 2022 Ads Safety Report.

Top small-business podcasts to check out:

Top Small-Business Podcasts: 27 Picks Looking for the best small business podcasts out there? Check out 27 picks, from shows on making your first million to reviewing "Shark Tank" episodes.

How to leave a job:

How To Leave A Job (Without Burning A Bridge) Before you start your new job, you have to take care of business at your current one. Depending on your relationship with your employer, this can be a difficult conversation.

What to do and not do with your social media marketing:

24 Do’s and Don’ts of Social Media Marketing [Infographic] Some quick pointers for your social media marketing strategy.

How to answer, “What are your career development goals?” -

Interview Questions: What Are Your Career Development Goals? Learn how to answer the “What are your career development goals?” question with expert tips and examples for your inspiration.

Research shows that marketing often overlooks a fundamental truth about how our brains are wired -

Getting Back to the Basics of Human Connection Research shows that marketing often overlooks a fundamental truth about how our brains are wired.

What to do if your former boss won’t leave you alone?

my former boss won't leave me alone A reader writes: I currently have a full-time job as a manager in an industry that is a very small world. I’ve worked here for three years, and I love it.

What were the most downloaded social media apps in 2022? -

What were the most downloaded social media apps in 2022? Meta gained a strong hold over the US social media app rankings last year, with Instagram, WhatsApp, Messenger, and Facebook all boasting the highest numbers of downloads, according to Apptopia. Messaging app Telegram broke into the top 10 this year, as did relative newcomer BeReal.

14 skills for interview success:

Top 14 Skills for Interview Success (With Examples) - Glassdoor Career Guides Learn more about skills for interview success, how to answer skills-related interview questions, the top skills to mention in an interview, and examples.

Core disciplines for a successful social media marketing strategy:

8 Core Disciplines for a Successful Social Media Marketing Strategy [Infographic] Looking for some quick tips to help refine your social media marketing strategy?

Stop talking about quiet quitting!

It's Time to Stop Talking Quiet Quitting and Quiet Firing “Quiet quitting” and “quiet firing” are the latest buzzwords to take the world of work by storm. But while the terms themselves may be new, the concepts aren’t. And they illustrate a troubling trend taking place in the post-pandemic workplace....

Livestream shopping to take off in the U.S.?

Livestream shopping took China by storm. Now Amazon, TikTok and YouTube are betting the QVC-style pitches will take off in the U.S. Despite huge success in China, livestream shopping has caught on slowly in the U.S., but Amazon, TikTok and YouTube are making big bets that's about to change.

How to find your dream job:

How to find your dream job amid layoffs: Interview prep, resume tips, and more In this week's in the CNBC Work It newsletter, we've got tips for how to bounce back from a layoff, how to create a great resume, how to answer frequently asked interview questions and how to avoid a common career mistake.

Using Social Media to Power Startup Fundraising:

Using Social Media to Power Startup Fundraising - Grit Daily News Social media is important to startup funding since it can lead to more investors, larger investments, and a better chance of a funding round closing.

10 good questions to ask a recruiter:

10 Good Questions to Ask a Recruiter Learn what questions to ask to empower you to make the best decision about a potential job when speaking with a recruiter.

7 social media marketing tips for small businesses:

7 Social Media Marketing Tips for Small Businesses In this article, we’ll walk you through how to get started with social media and share our top 7 tips for social media marketing for small businesses.

Are Brands Investing in Social Media Communities in 2023? Find out from 1,200+ Marketers:

Are Brands Investing in Social Media Communities in 2023? We Asked 1,200+ Marketers Learn about the benefits and challenges of building social media community as well as how to create one for your brand.