Sydni Leigh Marketing

Wishing you a happy Labor Day weekend!

Take a load off, get outside, crack a beer, whatever it takes to kick back this weekend 🤙🏼😎🏖🍻

You ever just need to burst that creative bubble? 🫧💥

Like you hit a wall and got nothing left in ya? 😓🤷🏻‍♀️

I find nothing bursts that bubble and fills your meter more than getting outside, moving, and taking in the fresh air! 🌳🍂🌻

So I spent some quality time with the boy and recharged a bit 🔋🤙🏼

A great exercise for your business is to picture your IDEAL client.

Every little detail from how old they are, what they look like, what job they work, where do they live, what color is their hair (really- the more detailed the better😂💇🏼‍♀️).

Then, start to think from their perspective. What need do they have to be met? Problem to be solved? Wish to be fulfilled? Pain to be taken away?

The greatest power you have to market your business is to understand your buyer’s wants, needs, and desires, and know how you can meet them.

Consistency is 🗝… tiny steps 👣 in the right direction cover great distances over time 🙏🏼

“You have to post EVERY day to be successful on social media”…. FALSE! ❌

Though it’s great if you have time to do this, it’s not always the best way to capture your audience. You want to mix it up!

Not everyone is created equal☯️- some like posts, some like stories, some reels…. Maybe you prefer text, or pictures, or you’re more a fan of audio and listening. 🎶

As a business, you want to speak to MANY different preference. So just posting a picture every day may be limiting your reach.

Take advantage of every use of social from text, videos, pictures, stories, reels, DMs and more. You never know what audience you might be missing 😉👍🏼

What’s the difference between Facebook Ads and Facebook Posts? 👆🏼👆🏼👆🏼🤔🤔🤔

Studies show that looking at pictures with cute animals can decrease anxiety and stress levels while increasing productivity. 💡📈

So here’s you productivity boost- your welcome 😂

Also… meet R***r- my favorite coworker ❤️🐶

3️⃣ Tips to boost your social media algorithms:

1.) Post on a regular bases (about 2+ times a week).

2.) ENGAGE on social media- the more you interact on Facebook and Instagram platforms, the more they will want to display your content to others.

3.) Don’t sell your product, offer VALUE or SOLUTIONS- your content should focus on what customers needs you can meet, not just on what product/service you sell 👍🏼

In everything you do with your business, step #1 is always to give VALUE first. 🏆

Whether you are posting on social media, running ads, on a phone call, or just having a conversation. Coming from a place of service and offering value should be the first priority. ✨👍🏼

Here’s the top projected social media platforms to market on this year!

You don’t have to be an expert, just give your business a leg🦵 in the game by having a presence 👍🏼

Hi everyone! 👋🏼

I’m Sydni, and I started Sydni Leigh Marketing in 2020 after realizing the huge demand for small businesses who want to utilize social media marketing (Facebook and Instagram), but don’t know how or just don’t have the time🤔 ⏰

A lot has changed in the world of marketing, and the pivot has certainly shifted to social media! This can be overwhelming for many who are new, unfamiliar, or just uninterested in social media 🤯

Hoping this page can help give entrepreneurs and business owners helpful tips when managing social media, and let you know you don’t have to do it alone!

Feel free to DM me if you’re interested in running Facebook or Instagram ads, otherwise thanks for following 😊👍🏼

“Nobody uses Facebook anymore”- FALSE

Facebook is still holding strong as the top social media platform in the US and in the world with over 2.9 billion users.

If you’re looking for a platform to market your product, service, business, event, etc… this is still it.

Spent the weekend filling my heart:

🐙 plopped my ass in the cold sand to watch the waves (there’s something SO peaceful about the beach when it gets cold out)
🐙indulged in a (few) larger and bluer than socially acceptable margaritas and didn’t waste one drop (or gummy worm)
🐙satiated my inner nerd with a tour through seacrets distilling company while I “ooh-ed” and “aaah-ed” and likely asked way too many questions
🐙clearly was living in the moment because and I didn’t get on pic together... woops 😬🤷🏻‍♀️

Do s**t that just lights your soul on fire 🙌🏼🐚🌊❤️🐠🌟🍹🧉

Spent the weekend out of cell service and in the great outdoors... my soul is SO happy. And my stomach is SO full 🙌🏼

Finding all sorts of gems in my most recent personal development book “Think and Grow Rich”

Today’s Gem:

Success comes when we have FAITH that we will succeed.

Well sure...but HOW do we have faith?

It’s not just a switch we chose to turn on or off, its developed over time with intentional practice.

We have to consistently tell ourselves we WILL be that person, achieve that goal, reach that height we’re aiming for.

At first it will feel weird, unnatural, and you may not even believe it.

But over time, with repetition, it will start to sink into your subconscious. And you will start to have faith it will actually happen.

Then your actions will align with that faith, until you reach your goals.

So you can damn well believe I’ll be telling myself this every day, because if that’s the trick, then we are ALL capable of achieving our goals.

It just requires a bit of intention.

My journey has just begun.

A few months ago I dove down the path of learning digital marketing to replace my full time income.

A direction I would have NEVER considered... but a direction that will give me the ability to live my dream lifestyle EVERYDAY.

And that is the ultimate goal. A life of MY choosing as I design it.

Disclaimer: I'm not "there" yet... I'm still in the transition phase.

I'm still working my serving job, I'm not making any money, I still have moments where I think "what the heck am I doing"😩....

But the important thing is each day I am growing and taking steps in the right direction towards this goal.🏃🏻‍♀️

And just a few nights ago, I graduated my program and became a CERTIFIED digital marketer!🙌🏼

I now have the knowledge, so it's time to TAKE ACTION.💪🏼

I'm prepared to be patient, consistency is key. But whatever I do, I will not quit. Because failure is not a option.❌

Whatever your dream is, you have to BELIEVE it to your core. KNOW it will come to fruition. Because there's just no other option but success.

We may not be there yet. But let's embark on this journey together as we take strides each day towards our goals. And we won't stop until we pass them.

What's your goal? Comment below... accountability is powerful

Ya Girl is Graduated!!!

3 months ago I took a leap.

I went down a path I before would have never considered...

And invested in an online program to teach me a new skill set in digital marketing.

Every day. 12 weeks. Hard work. Consistency. And stepping WAY out of my comfort zone.

I learned how to:
🌐create a sales funnel
🌐design a website
🌐start my own business
🌐run Facebook ads
🌐create an audience
🌐analyze marketing parameters..and SO much more.

I also learned how to dig deep and learn what I REALLY want out of life, what my values are, goals are, what my WHY is, and what’s been holding me back.

I discovered the power of having an amazing community, support system, and likeminded people to push you and encourage you to work towards your goals.

And last night, I FREAKING GRADUATED! 💪🏼🙌🏼🍾🎉🎊

Don’t get me wrong, graduating high school and college was great.

And sure I was proud of those accomplishment.

But this graduation was different. I really did this for ME.

And damn did it feel good 🙌🏼

It’s just the beginning of this journey.

I’m PROUD of what I’ve accomplished so far, and EXCITED to see what will come next.

So I can’t stress enough, whatever that leap is your debating taking...

TAKE IT!

There’s no greater investment than in yourself... and your future self will thank you for it 🙏🏼❤️

Yep...

I’m there now.

Who will I be? Where will I go? Who will be there with me? What will I do? How will I make money? 🤷🏻‍♀️

So many unknowns.😖

It can be terrifying and stressful at times.

But that’s ok....

Because there’s also peace in knowing that I can’t fail.

Because the next version of this girl will be molded by:
•following her heart ❤️
•chasing her dreams 🌈
•making decisions aligned with her values 🌟
• and doing what makes her happy 😊

It’s a choppy ride, but until then I just gotta kick back and let this current be my guide 🌊🌊🌊

Wave on wave y’all... wave on wave 🤙🏼

Catch me in my happy place ✌🏼🙏🏼🏝

My circumstances have not changed... but my mood and MINDSET have

And like taking a quick-fix pill, I’m suddenly:
🌈 happier
🌈 more positive
🌈 more motivated
🌈 excited for the future
🌈 truly grateful for everything in my life

I’ve added a couple very SIMPLE mindset tools to my morning routine which include:

🌟reading a daily devotional
🌟diving into a bit of scripture
🌟practicing gratitude using the techniques from “The Magic”
🌟writing 10 things I’m grateful for EVERY morning

These practices may take me 15 minutes, but those 15 minutes are LIFE CHANGING.

“The primary cause of unhappiness is never your situation, but your thoughts about it”

The same can be said about happiness 🤔🤯🤗

Start to be the beacon of light in your own life 🌞🌻🌟🌈🌺

Nature heals y’all 🌳🌿

and doggos... doggos heal too. 🐶❤️

Whatever that dream or goal is... CHOOSE to make today day one!

Start taking CONTROL of the change you want in your life

If you don't change anything, nothing will change... sounds obvious right?

But most of what inhibits change in our life is our own inaction.

So whatever that change you wish to see is, ask yourself:

"What steps do I need to take to get there"

and take just one baby action step at a time... you got this!

This one really struck a cord....

Been working on stepping outside of my comfort zone more and more lately and man is it tough

and... well... UNCOMFORTABLE 😓

But after I take the step and look back I realize its ALWAYS worth it
..and then I take a sigh of relief 😊

I challenge YOU to step outside your comfort zone today 😏

As Darren Hardy writes in The Compound Effect, the people we surround ourselves with "determine as much as 95% of your success or failure in life".

I'm a numbers girl... and that's pretty powerful 😳😱

Diving into a new skill set- digital marketing.

I’ve never had a “dream job” or career path that’s always spoke to my core, but instead had a “dream lifestyle”. This dream lifestyle is one with time and freedom to focus on my health, faith, family, friends, and adventure.

Digital marketing has NEVER occurred to me as a career path until I realized it can provide me with that dream lifestyle.

So here I am.... taking a leap of faith. Wish me luck as I start a journey that could change my life forever 😬🙌🏼🤞🏼🙏🏼