Kyle Huender Marketing

Stories sell. 📚💰

Stories help us make sense of the world. 🌎

When the messages you send are clouded with noise, when the stories you tell to your customers are mixed with dust, nobody will care to listen to what you have to say.

By nature, the human brain has a tendency to we be drawn toward clarity and away from confusion. A clear story always cuts through the noise.

Here’s the thing:

People don’t typically buy the best products; they buy the products they can understand the fastest.

Telling a clear story does the following:
⭐️They provide strong emotional connection.
⭐️ They allow us to relate to others’ experiences and perspective.
⭐️ They allow us to process and retain information more effectively.
⭐️ They create suspense, intrigue, and curiosity.
⭐️ They are have the power to influence beliefs, attitudes, and behaviors.

So win over your audience with a story that puts your customer as the hero of their journey.

Remember, it’s not just about what you sell, but the story you tell. 📚✨

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Need help crafting your own story? I am here to help. Send me a DM and let’s talk about crafting your narrative arc.

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"Where you set expectation will determine perception."

Read more from my article, "What to Expect When You Mess With Expectations":

What to Expect When You Mess With Expectations A Marketing Guide to “What to Expect When You’re Expecting”.

How your customers see you is all that really matters. 🌟

They see you through:

⭐ Your actions.
⭐ The way to communicate.
⭐ Your service to others.
⭐ Your price.
⭐ Your values.
⭐ The quality you provide.
⭐ What other people say.

Think about it. 💭

Customers form opinions based on what they see, hear, and experience. Their perceptions, whether positive or negative, directly impact your brand's reputation, credibility, and success.

Perception isn't just about aesthetics or slogans; it's about the emotions and associations people attach to your brand.

So, let's craft authentic narratives, build trust, and shape perceptions that reflect the true essence of our brands.💡

Storytellers may be a more apt title. 📚

⭐️ We create change.
⭐️ We motivate.
⭐️ We inspire.

Storytellers have the ability to take a small idea that feels like a dream and make it real.

As a storyteller, it’s up to you to tell a story that influences your reader to change. To move them from where they are to where they want to be.

The best way to do that is to know who you’re writing it for, know what they want, and know how how it will benefit them.

Is your message “I want to take your money” or is it “I want to help you with your problems”?

You may think you’re telling the right story but the way your customer sees may be completely the opposite.

Take some time to think on the following question…

What is the story that you’re telling your customers?