thelevelupco
Helping wedding filmmakers + photographers to take their business from mainstream to luxury.
The wedding industry is a fast paced industry where styles evolve quickly, trends come and go, and many are chasing those Instagram likes and followers. But when it comes down to serving our clients + fellow creative partners, is it best to chase those trends or stay in your own lane?
This week's conversation with Manda from is an eye-opening conversation that will benefit you whether you're a filmmaker, photographer, wedding planner, florist, or any type of wedding creative.
You can find the podcast using the link in our bio š§
One of the most buzz-worthy wedding filmmaking companies on Instagram, has a signature style that is uniquely their own. Their style has become synonymous with their brand, and it comes with very intentional planning and production.
Listen in on this week's conversation as Kelley, Taylor, and Molly dive into what makes a memorable brand and client experience, and the level of production that goes into creating their signature style.
New to the podcast? You can listen in using the link in our bio š§
In a sea of other wedding filmmakers, sometimes it can be hard (or even nerve-racking) to stand out from the crowd. But what makes you,Ā your films, your brand, and your voice unique is what will be the thing clients are attracted to most.
Standing out from the crowd is essential in establishing your brand identity, and honing in on working with your ideal clients.
Listen in on this week's conversation with Kyle Smith of for encouragement and insight on the topic of "Standing Out from the Crowd."
Have you downloaded your free guide yet?
Not quite sure what it looks like when a planner is your point of contact? Let us show you how to āwowā any wedding planner that inquires with you.
Grab your free guide by using the link in our bio, or by visiting thelevelupco.com/links
It's no secret that, as you enter the upper tiers of the wedding market, most of your referrals and inquiries will come directly from wedding planners. Becoming a "go to" choice for your favorite wedding planners is an excellent strategy for scaling your business, which is the topic of today's conversation with
Did you catch last weekās podcast episode? broke down the inās and outās of outsourcing your editing.
Whether youāre a photographer or videographer, choosing to outsource some (or all) of your editing frees up a lot of time and mental energy to focus on other tasks that can help you grow.
Check out episode 83 by using the link in my bio!
Have you listened to episode 78 of the Level Up Your Wedding Business Podcast? This weekās guest @718.creative dropped some major truth bombs.
You can find the podcast on Apple Podcasts & Spotify š§ Give this episode a listen for a quick dose of inspiration.
One question most creatives forget to ask themselves, but has a HUGE impact on their overall success, consists of a single word: why.Ā Today, I'm chatting with Elevate Mastermind Alumni Kevin Cochran of 718 Creative about his rapid business growth, and how asking himself "why?" has played a huge role in his overall success.
You can find Kevin at @718.creative
Doors are open to Elevate Mastermind, and Iām so excited to bring on a whole new group of wedding videographers + photographers who are hungry for growth in their businesses. If thatās you, slide into my DMās and letās chat about how Elevate can help you transform your business š„
What if I told you that you could accelerate your growth within the wedding industry?
That you could:
āŖļø raise your prices, then raise them again. And again.
āŖļø start attracting clients that you are SO excited to work with
āŖļø book your dream weddings on repeat
But more importantly, you could do these things while you:
ā«ļø work less, so you can spend more time doing what you love
ā«ļø serve your clients even better
ā«ļø avoid burnout as a wedding creative
ā«ļø create a legacy
All of these things are possible for you. You just need a little bit of guidance.
Iām so excited to announce that the doors open once again to Elevate Mastermind on Friday, April 1.
Elevate Mastermind is my signature program, that combines video modules with live 1:1 coaching, asset reviews, a community of ambitious pros, and so much more.
You donāt want to miss this!
Instagram has been pushing their Reels feature heavily over the last 6-12 months. If you haven't hopped on the bandwagon yet, it's not too late! Join in on the conversation with on how to best leverage reels to grow your business, and your revenue.
About Alesia:
Alesia is a destination wedding and elopement videographer based in Portland, Oregon. She specializes in engaging wedding films for non-traditional couples who want their story told through a fun, music driven video to share with family and friends. On top of that, she's an educator that offers mentorships for other videographers and has came out with guide templates and courses to help others re-define the industry with client experience and high quality storytelling films. With a degree in Psychology and Education, she's now focused on her Videography Education and helps encourage those to kill it in social media and start additional income streams for their businesses.
Annnnnd weāre back with a new episode after an 8 month hiatus! This interview with Erica felt like the perfect, highly inspiring episode to break back into the podcasting world with!
Erica is the Lead Planner and Designer of Erica Estrada Design, a Full Service Wedding Planning and Design company. Although based in Northern California, Erica travels wherever her clients take her. She has been named Top Planner and Designer by both BRIDES and Martha Stewart.
Have you purchased your tickets to Calibrate Workshop, yet?? Iām so excited to be speaking at this online event alongside an all-star group of educators in the wedding space.
Use code LEVELUP25 for $25 off your ticket. Visit calibrateworkshop.com to snag your spot! Trust me, you donāt want to miss this.
News flash: success is not āone size fits all.ā Success comes in all shapes & sizes.
The key to success is determining what success means to YOU. Nobody else. Itās impossible to be āsuccessful,ā without first defining the term for yourself.
What does success mean to you? Does it have a dollar amount? Does it take the form of having freedom over your day and week? Share what success means to you ā¬ļøā¬ļø
Annnnnd weāre back. After a few month hiatus from the podcast, Episode 72 put us right back on track with some awesome and helpful marketing advice from Christie Osborne from
Marketing is a crucial part of business, and that statement also applies to us in the wedding industry. But how can you tell if your marketing strategy is even working?
In this episode, we discuss:
ā¢ Sales and marketing funnels: what are they and how can a business owner get started in structuring their own funnel?
ā¢ How can business owners determine the best channels to reach their target market?Ā
ā¢ What is at risk when skipping the evaluation stage of oneās advertising and marketing strategy?
ā¢ How can smart business owners measure their return on investment? What tools can they use to track their progress?
ā¢ How someone can identify (and solve) gaps in their sales and marketing funnel? Ā
You can find the podcast using the link in my bio š§
What is a publication, and why should you care if your work is featured? Today I'm chatting with JaineĢ Kershner all about the ins and outs of being published as a wedding creative.
š§ You can find the podcast using the link in my bio, or by searching ālevel up your wedding businessā in your favorite podcasting app.
š§ NEW EPISODE // Today on the podcast I have the pleasure chatting with Gretchen Culver of .events about a new trend in the industry born of necessity from the pandemic: Micro Weddings.
Although she didnāt realize it at the time, Gretchenās desire to run her own business started at a young age with her summer lemonade stands. After college, a lemonade stand didnāt seem to be the best way to pay back her student loans, so she entered the world of events working for a catering company. She quickly fell in love with weddings and has been creating them ever since.Ā
Over the past 14 years, Gretchen has worked in almost every area of the industry. She launched her own event planning company, Rocket Science Events, in 2010, hoping to revolutionize weddings. In the same revolutionary spirit she launched Minne Weddings in 2020.Ā
She has been named one of the ā30 under 40 to watchā by Special Events magazine and one of BRIDES and Martha Stewartās Top Planners. Her work has won international awards and been featured in magazines, online and on TV.Ā She's a past president of the Minneapolis-St. Paul ILEA chapter, founding member of the Small Wedding Society, and a proud Ravenclaw.Ā
When she isnāt working, she enjoys spending time drinking wine, eating good food, building LEGO with her kids, and Netflix and chilling with her husband.
Have you listened to Episode 55 yet? Kaleb & Elaine from KEJ joined me on the podcast to chat about all things audio šµ
New to the podcast? You can find it on Apple Podcasts, Spotify, and Stitcher by searching āLevel Up Your Wedding Film Business.ā Link in bio š„
š§ NEW PODCAST EPISODE
Break free from the mold and craft wedding films your way. Today I'm chatting with Ben Journee about how you can set yourself apart from the pack, and about how he is disrupting wedding film conventions in his own business.
New to the podcast? You can find it by using the link in my bio, or by searching āLevel Up Your Wedding Film Businessā in your favorite podcasting app.
š§ BONUS EPISODE // Work smarter, not harder; that's my favorite business motto. Part of working smarter involves streamlining our business processes, and that's exactly what I am talking about today with Bryan Caporicci.
Sprout Studio: an all-in-one studio management solution
- CRMĀ
- Galleries
- Scheduling
- Email Marketing
- BookkeepingĀ
- Customizable templates and contracts
Black Friday Sale:
30% off any Sprout Studio plan for up to 3 yearsĀ
November 27-November 30, 2020
Use the link in my bio or Visit:
https://www.sproutredo.com/levelup
š§ NEW EPISODE // Today, Iām chatting with Anna Lord about following your passions as a wedding filmmaker, and how you can structure your business to make sure youāre creating content that keeps you inspired.
New to the podcast? You can find it by using the link in my bio, or by searching āLevel Up Your Wedding Film Businessā in your favorite podcasting app.
š§ NEW EPISODE // Today Iām chatting with Meghan Ely of OFD consulting all about this next-level marketing tactic for your wedding business, and thatās PR (public relations).
New to the podcast? You can find it using the link in my bio, or by searching āLevel Up Your Wedding Film Businessā in your favorite podcast app.
Shoutout to for sponsoring todayās episode. Sprout Studio is an all-in-one studio management software that combines traditional elements of a CRM (invoices, contracts + questionnaires) with the added benefits of: appointment scheduling, gallery delivery, email marketing, bookkeeping, and more.
Sprout Studio is having a huge Black Friday sale where you can save 30% off any subscription for up to 3 years.
Use the link in my bio or visit sproutredo.com/levelup to learn more and sign up.
š§ NEW EPISODE // Today, Iām chatting with Camden Johnson of Sea Jay films about his strategy of taking a Hollywood approach to wedding filmmaking. This is a really interesting conversation, and I know you guys are going to love it.
You can find the podcast using the link in my bio, or by searching āLevel Up Your Wedding Film Businessā in your favorite podcasting app.
š§ NEW EPISODE // Today, Iām chatting with Vanessa Kynes about a very under utilized marketing strategy among wedding filmmakers: Pinterest.
Vanessa is a Pinterest Marketing Strategist for creative small businesses. As a YouTuber, blogger, and consultant, she helps creative small businesses grow by teaching traffic-generating Pinterest strategies to increase their brand visibility, book more clients, and ultimately, generate more sales. When she's not pinning on Pinterest, Vanessa, along with her husband, cares for her three sweet daughters.
Connect with Vanessa:
š§ New Episode ft. & the POWER of consistency.
New to the podcast? Find it using the link in my bio or by searching ālevel up your wedding film businessā in your favorite podcasting app.
FEATURE FRIDAY // Happy Friday, friends!! Today Iām featuring
New to FEATURE FRIDAY? Itās a weekly series here on the āgram where I highlight a filmmaker within our community.
Want a chance to be featured next week? Complete all of the following steps for a chance to be featured:
1) comment 1 thing you love about this weekās teaser film by
2) share about the podcast in your IG stories and tag me ()
3) leave a review for the podcast on your podcast app of choice and send me a screen shot!
Letās uplift the wedding film community! God knows we could all use it right now. 2020 and all š
š§ NEW EPISODE // SEO and How to Rank on Google
I recently put out a poll on my Instagram stories asking what you, the podcast listeners, want to hear about most. And marketing won by a landslide. So I knew I had to get my friend Jeffrey Armstrong onto the podcast to talk about what he does best - SEO.
FEATURE FRIDAY // Happy Friday, friends!! Today Iām featuring
New to FEATURE FRIDAY? Itās a weekly series here on the āgram where I highlight a filmmaker within our community.
Want a chance to be featured next week? Complete all of the following steps for a chance to be featured:
1) comment 1 thing you love about this weekās film by
2) share about the podcast in your IG stories and tag me ()
3) leave a review for the podcast on your podcast app of choice and send me a screen shot!
Letās uplift the wedding film community! God knows we could all use it right now. 2020 and all š
š§ NEW EPISODE // About 2 weeks ago I booked my highest paying client EVER. In the middle of a pandemic. In episode 43 Iām sharing what I learned from that experience.
Today, Iām chatting with Madison Rhoton - or as sheās known on Instagram - . She is a filmmaker specializing in elopements, and kills it here on Instagram. I think you guys are really going to enjoy todayās episode.
New to the podcast? You can find it using the link in my bio, or by searching Level Up Your Wedding Film Business in your favorite podcast app š§