Gem3 Capital

Frame to win!

1- Research what people are looking for in what you offer is key to getting your sales on fire.

2- You can have the best product in the world in theory, but if you don’t position it in a way that makes people want to buy, they won’t.

3- Have a unique promise. Most people think promising is claiming their products or services can do something amazing or rare for their customers.

Most advertisers don’t promise anything, and that might be why many people who run ads today don’t see very good returns.

Think of the last ad you saw today, and what it promised it would do for you? You probably don’t remember, which is why you looked and scrolled.

4- Create a strong brand image; "the manufacturer who dedicates his advertising to building the most sharply defined personality for his brand, gets the larger share of the market". - David Ogilvy