Sebas Social Media Marketing Trainer

Have you heard of impostor syndrome?

I didn't know much about it until it happened to me.

It happens when your mind tells you you're not good enough.

🤜🏻 You're not supposed to be here.

🤜🏻 Those other people are way better than you.

🤜🏻 What makes you think you're so special?

It's that sense of doubt that comes when you try something new.

It sucks. And it makes you ask yourself "why did I ever try to do this?"

When this happened to me, I searched and searched for the "cure".

What I found is that there is no way to avoid this. It happens to us all.

✅ It really just comes down to one thing: intent.

If you're out there sharing a message that you believe in, then you're on the right path.

There's always going to be someone better than you. Like 100x better.

But there's also someone who just got started.

It's all different levels. Keep your head down, keep working, and have intent in your message.

Push that little voice in your head far far away.

ACTION = RESULTS

Sometimes we need to turn off all the noise. All the motivational videos and how to tutorials.

Sometimes we use those things to NOT take action and do something we're afraid of.

Stop thinking. Stop waiting. You already know what to do. So, do it.

We claim to not have time or make up all kind of BS excuses.

Yet when it comes down to it, we spend hours on our phone, Netflix, etc.

We have to be selfish when it comes to our goals. No one else is going to make it happen but you.

📲 SAVE THIS if you wanna know how I come up with content ideas weeks and even months ahead.

1. I selected ONE space to gather all my ideas: Asana.
Every time an idea comes to mind, I pull out my phone and write it down. It doesn't matter if it's stupid or brilliant.
You can use tools like Trello or your Notes app.

2. I add details to my favorite ideas.
Once a week I will delete bad ideas and go into detail for each one of them. The more specific, the more likely you are to remember the full idea and create content from it.

3. Every week I take a look at all my ideas and start categorizing them under one of these 3 pillars:
✅ Education
✅ Connection
✅ Entertainment

This helps me understand the PURPOSE behind each idea. Am I trying to share about my personal life? Am I teaching something new? Am I trying to make people laugh?

As you do this, your content creation process will start to become easier and easier.

More importantly, you'll know the message you're sharing with your audience rather than sharing just to share.

Got any questions about content creation?

I'm currently creating a social media training for soloprenerus and network marketers. Check out the link in bio to fill it out!

Growing along with you has been my favorite thing to do. Te amo hermosa! HaPpY BiRtHdAyYy @ Salt Lake City, Utah

If you want to set goals but don’t know where to start... Save this.

Realized that moving and doing with no direction has slowed down the process for me.

Currently reading The E-Myth Revisited and found this gem.

I’ll be sharing my thoughts on this book later this week when I finish it. But so far, 👍🏼. @ Salt Lake City, Utah

I hate giving you a double quote but this one is just too good.

"When we see others beginning to live their authentic selves, it drives us crazy if we have not lived out our own"
- Steven Presdfield

How do you interpret this quote? let me know your thoughts.

🤳🏻 Let's give your profile pic an upgrade. These are the 5 things you absolutely should have in your next profile pic:

1.Show your beautiful face: We engage with people, not puppies, landscape photos, or a blurry photo of your friends at the bar.

2.Good quality pic: you don't have to spend money. Just make sure it's a clear image with good lighting.

3.Just you: You're here to connect through your personal brand. You can show off your kids, dogs, partner, etc.. through your feed.

4.Placement: your face should be easy to see and in the center of the image.

5.Make it memorable: what can you do to spice up this image? Try to make it stand out by adding a background, brand elements, or anything that helps it stand out.

Are there any tips I'm missing?🤨

The scariest thing is that most people are afraid of failing and in that process, they stop learning.
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Check out

Wall Street hates me for this one simple trick. ;) @ Salt Lake City, Utah

I truly believe social media is simple. Let me explain…

It’s definitely NOT easy. It’s changing every single day. It’s exhausting trying to keep up with everything that’s going on.

TikTok is good! Reels is taking over! Carousels are IN! Start posting every day! blah blah blah.

✍🏼The only thing that remains constant is this:

✅If you provide more value than you ask for something,

✅And if you consistently do this, day in and day out,

🔥You’ll find results.

Results could mean:

More clients

More leads

More sponsors

More opportunities

So if there’s one message you should take away from my page, it’s that.

VALUE + CONSISTENCY = 🔑

I hope I provide enough value for every single person seeing this (specially you reading this ;) ) so you can take this information and apply it to your personal life.

I’ve always wondered how people are able to live on top of a mountain.

Like, what did they do to get there? Are they special or different from me?

The thing is, if I resign and say “yes, you are special/different”, then I automatically close the opportunities to achieve the same, or even somewhere remotely close.

This week we spent the afternoon looking at really, really, really cool houses. One of them had a rock climbing wall in their basement. lol.

Karlee and I left pumped up. And it truly isn’t about having the fancy house, or the fancy car. To me, it’s about chasing challenges that may seem unattainable or just straight up impossible.

I challenge you to think big. Whether it’s a nice house, helping people, traveling, just think about the life you’d like to have in a perfect world and go for it.

That’s it. Happy Friday people, let’s get these goals!

This is a short list of things you could do to support friends in business.

Owning a business sometimes make you feel like you’re completely alone in the world, and a small action from you could make a big difference!

If you’re a business owner: I GOT CHU!

Keep working hard and stay hungry.🥩 @ Salt Lake City, Utah

I’m going to challenge myself this month.

Yesterday I was thinking about July and how much I slacked off.

Time to get back on track. Hope this helps you get your ass in gear too.

Accountability + Self-Awareness.

The only thing I can control is how I react and the actions that I take.

Everything else is outside of my control, and that’s okay. (that kind of rhymed)

I hope this helps someone out there.🤜🏼🤛🏼

What my course members see vs what sees😂😂

I’ve been recording videos all week and it’s been kind of hard tbh.

I have to keep reminding myself that the only way to get better is to fail and try again.

So if anyone out there is struggling with doing something they know they need to do, use this as an excuse to get it done!🎯 @ Riverton, Utah

How important is it for you to follow a business that stands for something?

blew my mind when I attended their conference earlier this year.

Sales funnels can change everything for your business. Leave me any questions you have below!
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Or dm me “funnel” for more info! @ Funnel Hacking Live 2020

How important is it for you to follow a business that stands for something?

blew my mind when I attended their conference earlier this year.

Sales funnels can change everything for your business.

If you want to learn more about them, DM me “funnel” and I’ll send you more info.👍🏼 @ Funnel Hacking Live 2020

When I started college, I had no idea what I wanted to do.

I changed my major to Social Work, to Physical Therapy, to Business, then Marketing, and finished with Economics.

When I dropped out of school, I still had no idea what I wanted to do.

I tried to start RedText (an app), a crepe shop, a Photo Booth business, and Amazon FBA. My family made fun of me for being "the app-guy”. 😂

When I quit my job, I literally had no idea what I wanted to do.

Then I looked back and realized this entire time I was learning new skills. And with those skills I could help people improve their lives and make a living.

The truth is, I’m figuring it out as I move along.

You never know how the lessons you’re learning today will lead you to new discoveries in the future.
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I’m all about simplifying the process.

If you want to make unique designs with little to no graphic design experience, this is my favorite tool.

One day I’ll probably move on to a different tool, but for now, this will get the job done.

What tool makes your job 10x easier? @ Riverton, Utah

Yes, you should keep it real EVERYWHERE.

But when it comes to your online presence, people will identify themselves more with you when they see your real side.

The side that fails.

The side that doesn’t have it all figured out.

The “ugly" side.

Pictures with fancy cars, money, and all the success in the world don’t work anymore. They probably never did.

So challenge yourself to share a more vulnerable side of you and see how people react.

Our favorite activity has become to drive around and look for our dream house.

The best thing about having a partner like Karlee is that we both get to dream and work towards those milestones together.

But, we still have a loooong way to go.

Next big milestone: move out of state.

Where do you think we should go?

Sometimes I look at other people I admire and get frustrated.

Why can’t I be where they are now?

But if you think about it, it’s a very selfish way to think.

It’s easy to look at someone today and make an assessment of what they had to do to get to where they’re at now.

What we don’t see is the behind-the-scenes.

The late nights, the failures, the fears, and the doubts.

I’ve always heard of the saying that “everyone goes through their own journey”.

And I think I’m finally getting close to understanding it.

Your journey is unique. Embrace the trials and roadblocks that come up.

No one likes a story without a little bit of excitement in it.

This is for all the managers out there who deal with this.

Or for all the Karen’s who pick on the customer service rep.

Be good. Do good to others. It’ll come back to you at some point.

XOXO to all the Karen’s out there reading this.

Sometimes it’s really hard for me to take breaks without feeling guilty.

Much needed break with the fam this weekend. @ St. George, Utah

Asking your friends and family to engage with your content is actually bad for you.

Think about this:

Instagram’s algorithm looks at your profile + content + following + followers, etc.. to determine how often and to who they should show your content to.

If IG determines your sister, someone who (for example) engages with your content constantly, is your target audience, they will show your profile to similar people to your sister’s page and her interests.

But what if your sister isn’t part of your target audience?

If your family and friends didn’t know you, would they follow and engage with content like yours?

If the answer is NO, then right now those accounts are confusing the Instagram algorithm.

WHY DOES THIS MATTER?

Because I’ve done this before. I’ve asked my friends or family to like, or comments, or engage with my content. Probably to hype it up and make it seem more valuable than it actually was.

The beautiful thing about Marketing is that the customer will always naturally show you what they like.

So set aside expectations for others to engage with you. If they do, it’s because they truly like what you’re sharing, and that’s always much more valuable.

Remember: You don’t need friends and family to reassure you of your journey. You’re doing good. Keep going!

What are your thoughts?

Click on my profile and (hopefully) you'll notice the difference in the content I’ve been making for the last 4 weeks.

My new strategy includes:

2 videos per week
2 images per week
2 carousels or graphics per week

In the past, I struggled with figuring out what type of content to post.

I’ve worked in social media for years, but it's never an easy, logical strategy.

Sometimes it takes lots and lots of testing to find a good rhythm you feel comfortable with.

It’s the beginning of my content journey, and I will definitely be putting out much different content.

Just remember that we evolve as people, and so does our content.

Hopefully this guide can show you how one piece of content can create you content for a month.

It’s really not about the capability of making it happen, it’s just about prioritizing.

What questions do you have about my process?

PS: Save this for later reference for your own content! @ Draper, Utah