Legends and Losers Podcast

"Dreams don't work unless you do." - Simone Biles, Legendary American.

Re-tweet if you agree 👇🏻

LinkedIn Stop Censoring Independent & Republican Voices 🇺🇸

Two days after President Trump's assassination attempt...

LinkedIn canceled me for standing up to anti-Trump and anti-Jew vitriol on their platform.

Strange timing?
🤔

Reid Hoffman's (LI Founder) assistant was caught claiming that President Trump "staged" his own assassination. 🤯

This could lead a person to think
LinkedIn/ Microsoft is suppressing diversity by canceling Independent and Republican voices.
🤔

Not that a Social Media company would ever censor diverse voices to influence an election
🤔

Re-posty if you believe in free speech.
🇺🇸

Sunday Quickie Read: From Knowledge Worker-To Creator Capitalist, America The Weak, Palestine For Qu**rs, Why Most People Can't Think & Pirate Snacks (link in c*mments 👇🏻)

On this July 4th as we celebrate our freedom. We demand the 8 held hostage by terrorists in and ALL 120 hashtag must come home now! 🎗️🇺🇸🇮🇱💪🏻 President Joe Biden Antony Blinken Vice President Kamala Harris

Oh, beautiful for spacious skies,
For amber waves of grain,
For purple mountain majesties
Above the fruited plain
America, America,
God shed his grace on thee,
And crown thy good with brotherhood
From sea to shining sea.

Bias in the media? Imagine what the media would do if Elon Musk / SpaceX stranded astronauts in space for weeks?

•They'd be calling for investigations
•They'd be calling for SpaceX to be shut down
•They'd be calling for Elon to be eviscerated by congress

And we would know the names of the astronauts, if SpaceX did this.

(Butch Wilmore and Suni Williams)

The media would be interviewing Suni and Butch's families, dogs & grade 1 teachers.

If SpaceX did this.

But it's The Boeing Company & NASA - National Aeronautics and Space Administration

So... nothing to see here people.
Just two Americans stuck in space because Boeing can't find door hinges.

If you start paying attention, you might notice.

How many Americans in positions of power (media, government) like to tear down success, innovation and entrepreneurship, while at the same time protecting failing legacy leaders and institutions.

(L^nk in comments 👇🏻)

No kidding the Celtics won in 5. (NBA Legend Bill Walton wore #5 in Boston) Here are 47 things Bill taught me.
🏀 Play

🏀 Be fun

🏀 Be silly

🏀 Shine on

🏀 Be tough

🏀 Stand tall

🏀 Be curious

🏀 Be grateful

🏀 Play bigger

🏀 Love music

🏀 Be the light

🏀 Be a teacher

🏀 Make history

🏀 Break records

🏀 Ride your bike

🏀 Read like crazy

🏀 Learn to recover

🏀 You are the light

🏀 Tell funny stories

🏀 Write great books

🏀 Love your parents

🏀 Choose legendary

🏀 Never stop talking

🏀 Do not suffer fools

🏀 Be a great listener

🏀 Be tough on others

🏀 Love uncontrollably

🏀 Win championships

🏀 Be radically yourself

🏀 Be radically different

🏀 Be tough on yourself

🏀 Relish your memories

🏀 Tell legendary stories

🏀 Make a big difference

🏀 Be an over the top fan

🏀 Lift up younger people

🏀 Celebrate older people

🏀 Play on legendary teams

🏀 Have legendary coaches

🏀 Laugh like a crazy person

🏀 Love your family like crazy

🏀 Love your spouse like crazy

🏀 Take action in the moment

🏀 Go to a 1000 rock concerts

🏀 Thank everyone for your life

🏀 You can overcome the horrible

🏀 Always make time for your fans

🏀 You are a platform for greatness

🏀 Let yourself fall in love w/ people

🏀 Have a strong ego, not a big ego

🏀 Embrace yourself, to embrace others

🏀 Don’t be afraid to make sh*t up on the fly

🏀 Play your role, don’t worry about your ego

🏀 Drink life in because it's (always) over too fast

I fu***ng miss Bill terribly.

My heart is broken.

❤️🩹

And I'm so very happy for Boston, The Celtics, and Bill and his family.

Of course the Celtics won.

In 5 games.

😎

(Bill's number on the Celtics)

Now.

The Celtics are the winningest championship team in NBA history.

And many say Bill's 1986 Celtics were the greatest ever.

No matter what.

Last night's win was legendary.

And here's what I know.

Bill was the greatest friend ever.

And Bill was one of the greatest humans ever.

We recently dropped a tribute podcast with Bill.

It's a magical listen.

Bill in full Bill mode.

Check it out here.

God Bless you Bill.

I love you.

Meet Abdallah Aljamal, journalist for Al-Jazeera in Gaza. After h@masizs kidnapped Noa Argamani. Abdallah & his doctor father held her hostage. Noa was rescued by Israeli heros. The journalist and doctor. Are de@d. Never forget.

A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.
A journalist and doctor in Gaza held Noa hostage.

Israel rescues four hostages brutally taken by jih@dist de@th cult h@mas on Oct 7th. 116 more left to save. Am Yisrael Chai 🙏 🇮🇱 💪🏻

🎗️Noa Argamani
🎗️Almog Meir Jan
🎗️Andrey Kozlov
🎗️Shlomi Ziv

So, The Maldives just banned Israelis.

Pro-h@mas supporters are hailing this as a "moral victory".

So let's talk about The Maldives.

•Homosexuality is illegal
•Being Q***r is "punishable by death"
•Public displays of affection are illegal
•There is no law against beating women
•The president, ministers, parliamentarians, & chiefs of the atolls must be Sunni Muslims

So.
If you're a Sunni Muslim dude you might like it there.
Everyone else in The Maldives is f😔ed.

Now here's the shocker.

The horrors of life in The Maldives, are the same horrors suffered by everyone who lives under extreme Islamic "law".

You've head of "Qu**rs For Palestine".

Ever thought about why you've never heard of "Muslims For Qu**rs"?
🤔

So instead of vacationing in the racist, fascist, women, Jew, and Q***r h@ting Maldives, why not try Hawaii.

In Hawaii:

•It's beautiful
•everyone is free
•everyone has equal rights
•Hawaiians are legendary people
•and 79% (according to the Jew-lovers at Harvard) of Americans stand against h@mas and with Israel

Even if you’ve never heard of Bill Walton, the way he lived his life is inspiring.

And you’ll love getting to know Bill.

Bill was a magical mashup of philosopher king, saint, monk, zen master, hippie, world-class athlete, champion, genius IQ, entertainer, fierce drive and a massive spirit.

We just dropped a tribute podcast for Bill, featuring his first episode with us.

(Link in comments 👇🏻)

It’s so legendary.

NBA Legend Bill Walton was a walking, talking light of radical generosity. He was so giving, he inspired other to "live like Bill". After our first meeting, he sent me over 35 pieces of (signed) memorabilia. hashtag (We have a special Bill episode coming on the Follow Your Different Podcast. Don't miss it 🏀🇺🇸)

"You don't win championships by just being normal" - Bill Walton
Bill's loss feels like an elephant standing on my chest. We will re-release his first time on my podcast again this week.

God Bless Bill Walton 🏀
•LEGENDARY NBA Hall of Famer
•50 Best Basketball Player of All-Time
•And so (very much) more

Bill Walton is an absolute American treasure.
His loss is devastating.

"With eternal gratitude, and
boundless love,

I thank you, for my life,
Shine on,

BW
Here we go,
We're on our way,"

- Bill Walton
July 27, 2022

(I'll be sharing Bill stories soon. But, right now. I'm in shock.)

You'll learn more from the farmer who wrote this 👇🏻 sign than you will from getting a Harvard marketing MBA.
(If you're open rejecting the premise.)

(And maybe some unlearning. 😎)

Let's break it down:

Sheep Yogurt
POPSICLES
$4 Each
←

The sign markets the category, not the brand.

(No brand on sign)

You have to think Sheep Yogurt POPSICLES sound cool, before you ever care who makes them.

Small business owners (who feed families) learn this.
Fast.

They have an intimate relationship with what drives revenue and what does not.

They become intuitive category designers, or they don't eat.

Popsicles are the mega category (top of hierarchy).

The words "Sheep Yogurt" modify the mega category (popsicles) to tell us that this is a different category of popsicle.

In this case, three existing categories (again) merge to create a new one:

Sheep's Milk

Yogurt

Popsicles

Category Designers are masters at "Languaging,” the strategic use of language to change thinking.

That's why three simple words on a sandwich board stop us in our tracks.

The sign (in the walkway) interrupts our normal shopping motion.

The farmer category designer is doing high ROI marketing in a community where Superconsumers of premium farm products hang out.

The category name creates interest and immediately makes us say, "Huh? ….Never heard of that before. Let's try one!"

Category designers know how to stand out with different.

The sign says “$4 Each”, telling us the value.

The average popsicle is $0.50.

Selling one for $4 is a 7x increase! Category Designers use price not just to make money but to establish new categories of value. In this case, the seller is clearly communicating,

"This is a different, premium popsicle category."

The sign says "←", telling us where to investigate.

We buy the product.
Taste it.
And realize it's legendary (yummy "Vanilla Maple").

Then, we discover that the brand is "Garden Variety Cheese Brand" from Royal Oaks, California.

The combination of a cool different category + a legendary product makes us buy more and tell our friends (WOM).

And that’s why a “Sheep Yogurt Popsicle” category designer knows more about marketing than (many) MBAs.

Breaking

New Poll: Americans Voters Overwhelmingly Pro-Israel, Anti-Hamas

Apr 29, 2024 Harvard Center for American Political Studies at Harvard / Harris Poll

• 80% support Israel over Hamas
• 71% say Gaza crisis been created by Hamas, not Israel.
• 78% say Hamas should be removed from running Gaza.
• 72% believe Israel should go forward w/operations in Rafah to finish Hamas
• 70% support a "permanent ceasefire" if hostages released and end of Hamas rule
• In the context of recent Iran attacks on Israel, 80% believe Iran must be stopped from having nuclear weapons

M0ST AMERICANS VOTERS DISAPPROVE OF UNIVERSITY PROTESTS

•80% of believe students & professors who call for violence towards Jews should be suspended
•64% believe leaders of private higher education institutions are not doing enough to prevent antisemitism
•64% believe there is a problem with what institutions are teaching students today

Some American h@mas "protesters" are paid professionals.💰💰

"Consider Malak Afaneh, a law student at the University of California, Berkeley, and Craig Birckhead-Morton, a senior at Yale.

Ms. Afaneh went viral this month for disrupting a dinner at Dean Erwin Chemerinsky’s home.

This week the Yale Daily News reported that Mr. Birckhead-Morton had been arrested for trespassing—and then re-emerged to address an anti-Israel crowd blocking an intersection in New Haven.

Ms. Afaneh and Mr. Birckhead-Morton have both been “youth fellows” of the U.S. Campaign for Palestinian Rights, whose website identifies them by their first names.

As of April 4, the campaign was soliciting applications for a new cohort, whose “campus-based fellows” would receive stipends of $2,880 to $3,360 for three-month terms of roughly eight hours of work a week.

That “work” could include aiding campaigns that “demand federal or state politicians cut US military, financial, or diplomatic ties with Israel.”

The corporate entity behind these fellowships is Education for Just Peace in the Middle East."

- The Wall Street Journal

How do you get on Shark Tank? Get $ from Mark Cuban? & build the category dominating butt wipes brand for men? All this & more with Sean Riley Chief Dude at DUDE Wipes on this sh*tty podcast (link in comments)

On Monday 28 Google employees decided to terrorize in support of h^mas & Iran Leader Ali Khamenei. On Wednesday Google fired them. 💪🏻🇺🇸🇮🇱

Later today (might be) the greatest college basketball game in history. Don't miss this one people. 🏀

Those thinking there is a "genocide" in Gaza can now take solace knowing there is no such thing.

hamas "data" proves it 🤔

look at the graph of deaths reported by hamas👇🏻👀
(Ever seen a perfect graph like this?)

“One would expect quite a bit of variation day to day... There should be days with twice the average or more and others with half or less. “

•"Total civilian casualty count is likely to be extremely overstated

•Death count reported on Oct. 29 contradicts the numbers reported on the 28th

•They imply that 26 men came back to life

•If 70% of the casualties are women and children and 25% of the population is adult male

•then either Israel is not successfully eliminating hamas fighters or adult male casualty counts are extremely low

•Israel estimates that at least 12,000 fighters have been killed

•If that number proves to be even reasonably accurate, then the ratio of noncombatant casualties to combatants is remarkably low: at most 1.4 to 1 and perhaps as low as 1 to 1

•"By historical standards of urban warfare, where combatants are embedded above and below into civilian population centers, this is a remarkable and successful"

Read all about it here: https://tinyurl.com/ycybwvw5
And here: https://tinyurl.com/46tf3u5c

Love children? Did you know.

A billion kids a year are victims of adverse childhood experiences (ACEs).

This week on Follow Your Different Podcast (Link in comments 👇🏻) Dr. Marc Hauser provides a novel, research-based framework to help.

From his new landmark book "Vulnerable Minds: The Harm of Childhood Trauma and the Hope of Resilience"

If you care about children you'll love this episode.
And you might (also) learn something about yourself.
(Link in comments 👇🏻👀)

Meet Yaron Shay 👇🏻👀 At 21, on Oct 7th he was serving in an elite Israeli troupe. When unleashed.

Massively out-gunned.
Yaron and two others.
Saved the lives of 100s of women, men, children and babies. People hamas would otherwise destroy.
They held back countless terrorists.

They knew.
With out them.
Everyone in the Kibbutz would die.

Holding fast through an un-relenting fire fight.
They stopped hamas in their tracks.
Called for reinforcements.
And saved the community.

That day.
Yaron Shay gave his life.
So countless others could live.

Yaron’s Father Izhar Shay is an entrepreneur, VC and former Israeli Minister of Innovation & Technogy.

Yaron’s brother Ophir Shay is also an entrepreneur.

In Israel, it is customary in Israel to plant a tree for fallen Israelis. 🌲🙏

To honor Yaron and all Israeli fallen or taken on Oct 7th, Izhar & Ophir have founded Next October. 🚀

A non-profit on a mission to create and build a new successful startup for every person murdered or kidnapped on Oct 7th. 📈

This week.
Only on the Follow Your Different
You'll be horrified and inspired by their story. 🙏💪🏻
(Link in comments 👇🏻)

NEW Different Newsletter 🗞️ For entrepreneurs marketing leaders and category designers with a different mind 🤔 SuperBowl, Taylor Swift, Blue Ocean, 7 (Non-Obvious) Marketing Questions, The Power of WOM & Scooby Snacks. 🏴‍☠️ (link in comments 👇🏻 👀)

Most people bet against Brock Purdy. His whole career.

A wealth manager, a payroll specialist, and Sharks ticket sales guy — not long ago — we all rated superior quarterbacks to Purdy.

Why Super Bowl Ads Are (Mostly) Dumb, Learned Excellence & Scooby Snacks: In this for marketing leaders and category designers with a different mind. http://tinyurl.com/5eyhekua

Today is International Holocaust Remembrance Day 🇮🇱. Did you know, 63 percent of American Gen Zers do not know 6 million Jews were murdered? 🤔

99 days ago hamas tried to murder Natalie Sanandaji.

This Monday.
You get to hear Natalie's story of legendary bravery.
In the face of pure evil.

On "Follow Your Different" podcast.
You'll hear:

•The real first hand story of what happened at the Israel Nova festival
•Natalie's shocking life and death experience in her own words
•The fear, hope and the legendary bravery exhibited that day

Even if you think you know what happened on Oct 7th.
You'll be shocked, horrified, and completely inspired by Natalie's story.

Christopher Lochhead | Follow Your Different
On all podcast platforms
(link in comments👇🏻)

12 Reasons real dialogue podcasts make great (last minute) gifts 🎁

1) The world needs more real dialogue
2) Real dialogue podcasts spark real thinking
3) We learn more from dialogues then lectures
4) Real dialogue podcasts build brain dexterity
5) People who listen to real dialogue podcasts are sexy
6) People who listen to real dialogue podcasts are in the know
7) People who listen to real dialogue podcasts lose more weight
8) People who listen to real dialogue podcasts make more money
9) Real dialogue podcasts are free for the giver and invaluable for the receiver
10) Some of the smartest / most interesting people in the world are on podcasts
11) On real dialogue podcasts you hear people go deep on topics you care about
12) Real dialogue podcasts are the last media for unedited authentic conversations